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Procore Technologies Form 144 shows ongoing insider share disposals

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
144

Rhea-AI Filing Summary

Procore Technologies, Inc. (ticker PCOR) has filed a Form 144 indicating that insider Howard Fu intends to sell 796 common shares through Morgan Stanley Smith Barney on or about 20 June 2025. The proposed sale is valued at approximately $53,236, based on recent market prices, and represents an immaterial 0.0005 % of the company’s 149.2 million shares outstanding.

The filing also discloses a pattern of recent insider sales by the same individual. Over the past three months Mr. Fu has executed seven separate transactions totaling 4,940 shares for aggregate gross proceeds of roughly $318,000. Combined with the newly proposed sale, cumulative dispositions reach 5,736 shares or about $371,000 in value.

All shares being sold were acquired as restricted stock on 20 May 2025 directly from the issuer. No gifts or special payment terms were noted. The filing contains the customary certification that the seller is not in possession of material non-public information.

While the absolute dollar amounts are modest relative to Procore’s market capitalization, continuing insider sales may draw investor attention to executive sentiment. No fundamental financial or operational data were provided in this notice.

Positive

  • None.

Negative

  • Continued insider selling: Howard Fu has sold or intends to sell a total of 5,736 shares (~$371k) within three months, which may be viewed cautiously by investors even though the amount is small relative to float.

Insights

TL;DR – Minor insider sale of 796 PCOR shares; continuation of small but steady selling trend, unlikely to move the stock.

The Form 144 shows Howard Fu adding another 796 shares (~$53k) to the 4,940 shares already sold since March. In percentage terms the disposal is de minimis versus 149 million shares outstanding, so liquidity and float are unaffected. However, the repeated pattern over a short window may signal personal diversification or tax-planning rather than confidence in near-term upside. There is no indication of 10b5-1 plan adoption, though that field is optional. Because no earnings or strategic data accompany the filing, I classify the event as neutral for valuation. Investors typically monitor insider selling volumes above 1 % of float or clustered multi-executive sales; this filing is far below that threshold.

144: Filer Information

144: Issuer Information

144: Securities Information



Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold


* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.



Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

144: Remarks and Signature

FAQ

How many Procore (PCOR) shares does Howard Fu plan to sell under this Form 144?

He plans to sell 796 common shares.

What is the estimated market value of the shares being sold?

The filing lists an aggregate market value of approximately $53,236.

When is the anticipated sale date for the 796 shares?

The approximate sale date disclosed is 20 June 2025.

How many shares has the same insider sold in the past three months?

Howard Fu has sold 4,940 shares in seven transactions between March and May 2025.

What percentage of Procore’s outstanding shares does the new sale represent?

Roughly 0.0005 % of the company’s 149 million shares outstanding.
Procore Technologies Inc

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10.23B
141.98M
8.76%
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6.81%
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