Performance Food Group officer plans $160K sale

Performance Food Group Company (PFGC) reports that officer Brent King has filed a notice of proposed sale on Form 144.

Rhea-AI Filing Summary

Performance Food Group Company (PFGC) reports that officer Brent King has filed a notice of proposed sale on Form 144. King plans to sell 1,529 shares of PFGC common stock through Morgan Stanley Smith Barney LLC Executive Financial Services, with an indicated aggregate market value of $160,055.72. The notice also lists recent Rule 10b5-1 sales of PFGC common stock by King in June 2026, each showing the number of shares and dollar amounts sold.

Key Figures

Proposed shares to be sold: 1,529 shares Aggregate market value of proposed sale: $160,055.72 Proposed sale date: 08/15/2026 +4 more

7 metrics

Proposed shares to be sold 1,529 shares Common stock listed as securities to be sold under Rule 144

Aggregate market value of proposed sale $160,055.72 Value associated with the 1,529 shares of common stock

Proposed sale date 08/15/2026 Date shown for the common stock in securities to be sold

10b5-1 sale on 06/01/2026 5,641 shares; $545,115.78 Common stock sold under 10b5-1 for Brent King

10b5-1 sale on 06/09/2026 3,322 shares; $332,200.00 Common stock sold under 10b5-1 for Brent King

10b5-1 sale on 06/10/2026 3,518 shares; $351,800.00 Common stock sold under 10b5-1 for Brent King

10b5-1 sale on 06/12/2026 6,111 shares; $641,655.00 Common stock sold under 10b5-1 for Brent King

Key Terms

Rule 144, 10b5-1, restricted stock award

3 terms

Rule 144 regulatory

"See the definition of "person" in paragraph (a) of Rule 144."

Rule 144 is a U.S. securities regulation that sets conditions under which restricted or insider-held shares can be legally resold to the public, such as required holding periods, availability of public information, limits on how much can be sold at once, and certain filing requirements. For investors it matters because it determines when previously locked-up shares can enter the market — like a release valve that can increase supply, affect share price, and signal insider intent.

10b5-1 regulatory

"10b5-1 Sales for BRENT KING 12500 West Creek Parkway Richmond VA 23238"

A 10b5-1 plan is a pre-set schedule that lets company insiders buy or sell shares according to written instructions made when they do not possess material, nonpublic information. Think of it as a timed automatic payment for stock trades: it helps insiders avoid accusations of trading on secret information and gives outside investors a clearer signal about whether sales are routine or potentially informative about the company’s prospects.

restricted stock award financial

"Common | 08/15/2026 | RSA | Issuer |"

A restricted stock award is company shares given to an employee or executive that cannot be sold or fully owned until certain conditions—like staying with the company for a set time or hitting performance targets—are met. Think of it as a gift that only becomes yours after you fulfill specific obligations; for investors, these awards matter because they can increase the total shares outstanding when they vest, reveal how management is being paid and motivated, and create potential selling pressure when restrictions lift.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction does PFGC report for Brent King in this Form 144?

The filing reports that officer Brent King plans to sell 1,529 shares of Performance Food Group Company common stock under Rule 144 through Morgan Stanley Smith Barney LLC.

How many PFGC shares is Brent King proposing to sell and what is their value?

Brent King proposes to sell 1,529 shares of Performance Food Group Company common stock with an indicated aggregate market value of $160,055.72, according to the Form 144 notice.

When is the proposed PFGC share sale by Brent King listed to occur?

The proposed sale of 1,529 PFGC shares by Brent King is listed with a date of 08/15/2026, as shown in the securities to be sold section of the Form 144.

Which broker is handling Brent King’s proposed PFGC stock sale?

The proposed sale of 1,529 shares of Performance Food Group Company common stock by Brent King is listed through Morgan Stanley Smith Barney LLC Executive Financial Services, located at 1 New York Plaza, New York.

What recent 10b5-1 plan sales of PFGC stock by Brent King are disclosed?

The filing lists 10b5-1 sales by Brent King of PFGC common stock on 06/01/2026, 06/09/2026, 06/10/2026, and 06/12/2026, each showing specific share counts and total dollar amounts for those transactions.

AI-generated analysis. How Rhea-AI works. Not financial advice.

See more from StockTitan in Google Search and AI answers. Adds StockTitan as a preferred source · opens Google

Add on Google Not now

Accepted by SEC EDGAR 08/18/2026 - 04:21 PM EDT Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0001174640
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	PERFORMANCE FOOD GROUP COMPANY
SEC File Number	001-37578
Address of Issuer	12500 West Creek Parkway Richmond VIRGINIA 23238
Phone	8044847700
Name of Person for Whose Account the Securities are To Be Sold	BRENT KING
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Officer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	1529	160055.72	157533032	08/18/2026	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	08/15/2026	RSA	Issuer			1529	08/15/2026	N/A

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
10b5-1 Sales for BRENT KING 12500 West Creek Parkway Richmond VA 23238	Common	06/12/2026	6111	641655.00
10b5-1 Sales for BRENT KING 12500 West Creek Parkway Richmond VA 23238	Common	06/10/2026	3518	351800.00
10b5-1 Sales for BRENT KING 12500 West Creek Parkway Richmond VA 23238	Common	06/09/2026	3322	332200.00
10b5-1 Sales for BRENT KING 12500 West Creek Parkway Richmond VA 23238	Common	06/01/2026	5641	545115.78

144: Remarks and Signature

Remarks
Date of Notice	08/18/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	02/20/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	/s/ Brent King
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)