STOCK TITAN

P&G (NYSE: PG) baby care CEO reports 8,000-share stock sale

Filing Impact
(Very High)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Procter & Gamble executive Ma. Fatima Francisco, CEO of the Baby, Fem & Family Care unit, reported a sale of 8,000 shares of common stock on 02/04/2026 at $158 per share. After this sale, she directly holds 6,571.1998 shares of P&G common stock.

She also reports indirect holdings of 16,139.3909 shares through a retirement plan trustee, 2,898.8166 shares held by her spouse and retirement plan trustees, and 12,731 shares held by a SLAT. A footnote states one position reflects an adjustment to PST through December 31, 2025.

Positive

  • None.

Negative

  • None.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Francisco Ma. Fatima

(Last) (First) (Middle)
ONE PROCTER & GAMBLE PLAZA

(Street)
CINCINNATI OH 45202

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
PROCTER & GAMBLE Co [ PG ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
CEO - Baby, Fem & Family Care
3. Date of Earliest Transaction (Month/Day/Year)
02/04/2026
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 02/04/2026 S 8,000 D $158 6,571.1998 D
Common Stock 16,139.3909(1) I By Retirement Plan Trustee
Common Stock 2,898.8166(1) I By Spouse, By Retirement Plan Trustees
Common Stock 12,731 I By SLAT
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Reflects adjustment to PST through December 31, 2025.
/s/ Wednesday Shipp, attorney-in-fact for Ma. Fatima Francisco 02/04/2026
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What insider transaction did PG executive Ma. Fatima Francisco report?

Ma. Fatima Francisco reported selling 8,000 shares of Procter & Gamble common stock on 02/04/2026 at $158 per share. The transaction is coded as a sale, reflecting a reduction in her directly held P&G share position.

How many PG shares does Ma. Fatima Francisco hold directly after this Form 4?

After the reported sale, Ma. Fatima Francisco directly holds 6,571.1998 shares of Procter & Gamble common stock. This figure appears in the Form 4 as her direct ownership balance following the 8,000-share sale on 02/04/2026.

What indirect PG share holdings are disclosed for Ma. Fatima Francisco?

The filing shows indirect ownership of 16,139.3909 shares by a retirement plan trustee, 2,898.8166 shares held by her spouse and retirement plan trustees, and 12,731 shares held by a SLAT. These positions are all reported as indirect common stock holdings.

What does the transaction code S mean in the PG Form 4 filing?

In this Form 4, transaction code S indicates an open market or private sale of Procter & Gamble common stock. It is used for the reported 8,000-share sale executed on 02/04/2026 at a price of $158 per share.

What role does Ma. Fatima Francisco hold at Procter & Gamble?

Ma. Fatima Francisco is reported as an officer of Procter & Gamble, serving as CEO - Baby, Fem & Family Care. This position is specified in the Form 4 under her relationship to the issuer, confirming her senior leadership role.

What adjustment is referenced in the footnote of this PG Form 4?

The footnote explains that one reported position “reflects adjustment to PST through December 31, 2025.” This indicates the related share figure incorporates an adjustment processed through that date, affecting the amount shown for that holding.

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Household & Personal Products
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
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United States
CINCINNATI