Progressive (NYSE: PGR) CIO sells 1,157 shares under 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Progressive Corp. Chief Information Officer Steven Broz reported an open-market sale of 1,157 shares of Progressive common stock at $200.00 per share. The transaction was executed under a pre-arranged Rule 10b5-1 trading plan. Following the sale, he directly holds 28,667.626 shares of Progressive common stock.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 1,157 shares ($231,400)
Net Sell
1 txn
Insider
Broz Steven
Role
Chief Information Officer
Sold
1,157 shs ($231K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common | 1,157 | $200.00 | $231K |
Holdings After Transaction:
Common — 28,667.626 shares (Direct, null)
Footnotes (1)
- [object Object]
Key Figures
Shares sold: 1,157 shares
Sale price: $200.00 per share
Shares owned after sale: 28,667.626 shares
3 metrics
Shares sold
1,157 shares
Open-market sale on June 5, 2026
Sale price
$200.00 per share
Price for common stock sale
Shares owned after sale
28,667.626 shares
Direct holdings after transaction
Key Terms
Rule 10b5-1 trading plan, open-market sale, Common
3 terms
Rule 10b5-1 trading plan regulatory
"This transaction ... was made pursuant to a 10b5-1 trading plan adopted by the reporting person..."
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Common financial
""security_title": "Common""
FAQ
What did Progressive (PGR) executive Steven Broz report in this Form 4?
Steven Broz, Progressive’s Chief Information Officer, reported selling 1,157 shares of common stock at $200.00 per share. After this open-market sale, he continues to directly hold 28,667.626 Progressive shares, according to the Form 4 disclosure.
Was the Progressive (PGR) CIO’s stock sale part of a trading plan?
Yes. The filing states the transaction was made under a Rule 10b5-1 trading plan adopted by Steven Broz on February 19, 2026. Such pre-arranged plans automate trades and can reduce the significance of timing decisions.
What does an open-market sale by a Progressive (PGR) insider mean?
An open-market sale means the insider sold shares on the public market at prevailing prices, here at $200.00 per share. The Form 4 notes this as a standard sale transaction, executed under a Rule 10b5-1 trading plan.