Phreesia (NYSE: PHR) accounting officer sells 1,327 shares under 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Phreesia, Inc. Principal Accounting Officer Yvonne Hui reported an open-market sale of the company’s common stock. On April 17, 2026, she sold 1,327 shares at $9.28 per share. Following this transaction, she directly holds 24,664 shares of Phreesia common stock.
The sale was carried out under a pre-arranged Rule 10b5-1 trading plan that Ms. Hui adopted on January 15, 2026, indicating the trade was scheduled in advance rather than made on an ad hoc basis.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 1,327 shares ($12,315)
Net Sell
1 txn
Insider
Hui Yvonne
Role
Principal Accounting Officer
Sold
1,327 shs ($12K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 1,327 | $9.28 | $12K |
Holdings After Transaction:
Common Stock — 24,664 shares (Direct, null)
Footnotes (1)
- [object Object]
Key Figures
Shares sold: 1,327 shares
Sale price: $9.28 per share
Shares held after transaction: 24,664 shares
+2 more
5 metrics
Shares sold
1,327 shares
Open-market sale on April 17, 2026
Sale price
$9.28 per share
Price for common stock sold on April 17, 2026
Shares held after transaction
24,664 shares
Direct ownership following reported sale
Net shares sold
1,327 shares
Net sell direction in transaction summary
Trading plan adoption date
January 15, 2026
Rule 10b5-1 plan governing the reported sale
Key Terms
Rule 10b5-1 trading plan, open-market sale, Principal Accounting Officer, Form 4
4 terms
Rule 10b5-1 trading plan regulatory
"This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted..."
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Principal Accounting Officer financial
"officer_title": "Principal Accounting Officer""
The Principal Accounting Officer is the person responsible for making sure a company's financial records are accurate and follow the rules. They play a key role in preparing financial reports that show how well the company is doing. This helps investors, managers, and regulators trust the company's financial information.
Form 4 regulatory
"INSIDER FILING DATA (Form 4):"
Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.
FAQ
What insider transaction did Phreesia (PHR) report for Yvonne Hui?
Phreesia reported that Principal Accounting Officer Yvonne Hui sold 1,327 shares of common stock in an open-market transaction at $9.28 per share. This sale was disclosed in a Form 4 insider filing detailing her updated ownership position.
What role does Yvonne Hui hold at Phreesia (PHR)?
Yvonne Hui serves as Phreesia’s Principal Accounting Officer. This officer role is disclosed in the insider filing and identifies her as a key financial executive responsible for accounting oversight at the company.
Was the Phreesia (PHR) insider sale by Yvonne Hui under a Rule 10b5-1 plan?
Yes. The footnote states the transaction was effected under a Rule 10b5-1 trading plan adopted on January 15, 2026. Such plans schedule trades in advance, indicating this sale was pre-arranged rather than timed discretionarily.
What type of transaction did Phreesia (PHR) report for Yvonne Hui on Form 4?
The Form 4 shows an open-market sale of common stock coded as an “S” transaction. It records 1,327 shares sold on April 17, 2026, and confirms the transaction involved non-derivative common shares held directly.