STOCK TITAN

[Form 4] Pinterest, Inc. Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4

Benjamin Silbermann, a director and reported 10% owner of Pinterest, Inc. (PINS), reported multiple transactions dated 09/10/2025 on Form 4. The filing shows conversions of Class B common stock into Class A common stock and several sales executed pursuant to a Rule 10b5-1 trading plan adopted on December 13, 2024. Specifically, the report records the conversion of 83,333 Class B shares into Class A and the conversion of 18,750 Class B shares into Class A. The filing also discloses sales: 63,864 Class A shares sold at a weighted average price of $34.7987, 19,469 Class A shares sold at a weighted average price of $35.1825, and 18,750 Class A shares sold at $36.00. Certain shares are reported as held indirectly by the Benjamin and Divya Silbermann Family Trust and SFTC, LLC, with Mr. Silbermann disclaiming beneficial ownership of SFTC, LLC holdings except to the extent of any pecuniary interest.

Benjamin Silbermann, direttore e proprietario del 10% di Pinterest, Inc. (PINS), ha riportato diverse operazioni datate 09/10/2025 sul Form 4. La dichiarazione mostra conversioni di azioni ordinarie di Classe B in azioni ordinarie di Classe A e diverse vendite eseguite ai sensi di un piano di negoziazione Rule 10b5-1 adottato il 13 dicembre 2024. In particolare, il rapporto registra la conversione di 83.333 azioni di Classe B in Classe A e la conversione di 18.750 azioni di Classe B in Classe A. La dichiarazione informa anche vendite: 63.864 azioni di Classe A vendute a un prezzo medio ponderato di $34.7987, 19.469 azioni di Classe A vendute a un prezzo medio ponderato di $35.1825, e 18.750 azioni di Classe A vendute a $36.00. Alcune azioni sono indicate come detenute indirettamente dal Benjamin e Divya Silbermann Family Trust e SFTC, LLC, con il Sig. Silbermann che rinuncia alla proprietà beneficiaria delle partecipazioni di SFTC, LLC salvo che per l'interesse economico.
Benjamin Silbermann, director y supuesto dueño del 10% de Pinterest, Inc. (PINS), reportó varias operaciones con fecha 09/10/2025 en el Formulario 4. La declaración muestra conversiones de acciones comunes de Clase B a acciones comunes de Clase A y varias ventas realizadas conforme a un plan de negociación Rule 10b5-1 adoptado el 13 de diciembre de 2024. En concreto, el informe registra la conversión de 83,333 acciones de Clase B a Clase A y la conversión de 18,750 acciones de Clase B a Clase A. El informe también revela ventas: 63,864 acciones Clase A vendidas a un precio medio ponderado de $34.7987, 19,469 acciones Clase A vendidas a un precio medio ponderado de $35.1825, y 18,750 acciones Clase A vendidas a $36.00. Ciertas acciones se declaran como poseídas indirectamente por el Benjamin and Divya Silbermann Family Trust y SFTC, LLC, con el Sr. Silbermann renunciando a la propiedad ventajosa de las participaciones de SFTC, LLC salvo en la medida de cualquier interés pecuniario.
Benjamin Silbermann은 Pinterest, Inc. (PINS)의 이사이자 10%의 소유자로 보도되며 Form 4에 2025년 9월 10일자로 여러 거래를 보고했습니다. 공시는 Classe B 보통주를 Classe A 보통주로의 전환 및 2024년 12월 13일에 채택된 Rule 10b5-1 거래 계획에 따라 실행된 여러 매도를 보여줍니다. 구체적으로 보고서는 83,333 주의 Classe B를 Classe A로 전환한 것과 18,750 주의 Classe B를 Classe A로 전환한 것을 기록합니다. 또한 매도도 공개되었는데: 63,864 주의 Classe A를 가중평균가 $34.7987에 매도, 19,469 주의 Classe A를 가중평균가 $35.1825에 매도, 그리고 18,750 주의 Classe A를 $36.00에 매도했습니다. 일부 주식은 Benjamin 및 Divya Silbermann Family Trust와 SFTC, LLC가 간접적으로 보유한 것으로 보고되며, Silbermann 씨는 이익 소유권을 SFTC, LLC의 보유 주식에 대해 포기하되 금전적 이익에 한해 어느 정도의 권리를 인정합니다.
Benjamin Silbermann, directeur et propriétaire rapporté à hauteur de 10% de Pinterest, Inc. (PINS), a déclaré plusieurs opérations datées du 10/09/2025 sur le formulaire 4. Le dépôt montre des conversions d’actions ordinaires de catégorie B en actions ordinaires de catégorie A et plusieurs ventes effectuées en vertu d’un plan de négociation Rule 10b5-1 adopté le 13 décembre 2024. Plus précisément, le rapport enregistre la conversion de 83 333 actions de classe B en actions de classe A et la conversion de 18 750 actions de classe B en actions de classe A. Le dépôt divulge également des ventes : 63 864 actions de classe A vendues à un prix moyen pondéré de $34,7987, 19 469 actions de classe A vendues à un prix moyen pondéré de $35,1825, et 18 750 actions de classe A vendues à $36,00. Certaines actions sont détenues indirectement par le Benjamin and Divya Silbermann Family Trust et SFTC, LLC, le M. Silbermann déclinant toute propriété bénéficiaire sur les participations de SFTC, LLC à la mesure de tout intérêt pécuniaire.
Benjamin Silbermann, Direktor und berichteter 10%-Eigentümer von Pinterest, Inc. (PINS), hat am Formular 4 mehrere Transaktionen gemeldet, datiert auf den 09.10.2025. Die Einreichung zeigt Umwandlungen von Class B- Stammaktien in Class A-Stammaktien und mehrere Verkäufe gemäß einem Rule 10b5-1-Handelsplan, der am 13. Dezember 2024 angenommen wurde. Konkret verzeichnet der Bericht die Umwandlung von 83.333 Class-B-Aktien in Class A und die Umwandlung von 18.750 Class-B-Aktien in Class A. Die Einreichung gibt außerdem Verkäufe bekannt: 63.864 Class-A-Aktien zu einem gewichteten Durchschnittspreis von $34,7987, 19.469 Class-A-Aktien zu einem gewichteten Durchschnittspreis von $35,1825 und 18.750 Class-A-Aktien zu $36,00. Bestimmte Aktien werden als indirekt von der Benjamin und Divya Silbermann Family Trust und SFTC, LLC gehalten gemeldet, wobei Herr Silbermann den wirtschaftlichen Eigentumsanteil an den Beständen von SFTC, LLC ablehnt.
بنيامين سيلبرمان، مدير ومُبلغ عن امتلاكه نحو 10% من Pinterest, Inc. (PINS)، أبلغ عن عدة معاملات بتاريخ 09/10/2025 في النموذج 4. تُظهر الإفادة تحويلات للأسهم العادية من الفئة B إلى الفئة A وعدة مبيعات نفذت وفقاً لخطة تداول Rule 10b5-1 المعتمدة في 13 ديسمبر 2024. وبشكل خاص، يسجل التقرير تحويل 83,333 سهماً من الفئة B إلى الفئة A وتحويل 18,750 سهماً من الفئة B إلى الفئة A. كما يكشف الإفراج عن مبيعات: 63,864 سهماً من فئة A بيع بسعر معنوي وزني قدره $34.7987، و19,469 سهماً من فئة A بيع بسعر معنوي وزني قدره $35.1825، و18,750 سهماً من فئة A بيعت بـ $36.00. تُبلغ بعض الأسهم بأنها مملوكة بشكل غير مباشر من قبل Benjamin and Divya Silbermann Family Trust وSFTC, LLC، مع رفض السيد سيلبرمان الملكية المفيدة لحصص SFTC, LLC إلى الحد الذي يظل فيه أي مصلحة مالية.
Benjamin Silbermann,Pinterest, Inc.(PINS)董事并据报为10%所有者,已在 Form 4 上报告多笔交易,日期为 2025/09/10。该申报显示将 B 类普通股转换为 A 类普通股,以及依照于 2024 年 12 月 13 日通过的 Rule 10b5-1 交易计划执行的若干笔卖出。具体而言,报告记录了将 83,333 股 B 类普通股转换为 A 类普通股,以及将 18,750 股 B 类普通股转换为 A 类普通股。申报还披露了卖出:将 63,864 股 A 类普通股以加权平均价格 $34.7987 出售;将 19,469 股 A 类普通股以加权平均价格 $35.1825 出售;以及将 18,750 股 A 类普通股以 $36.00 出售。部分股份被报告为由 Benjamin 与 Divya Silbermann Family Trust 和 SFTC, LLC 间接持有, Silbermann 先生对 SFTC, LLC 的持股受益所有权表示放弃,除非涉及任何经济利益范围内的权益。
Positive
  • Transactions executed pursuant to a Rule 10b5-1 trading plan adopted on December 13, 2024, providing an affirmative defense for planned trades.
  • Clear disclosure of conversions of Class B common stock into Class A common stock (83,333 and 18,750 shares) reported on 09/10/2025.
  • Weighted-average sale prices disclosed for sold shares ($34.7987, $35.1825 and $36.00), with willingness to provide per-lot details upon request.
Negative
  • Reported sales reduced directly held Class A shares (total reported sales of 63,864, 19,469 and 18,750 shares), lowering immediate direct beneficial ownership.
  • Some reported holdings are held indirectly through the Benjamin and Divya Silbermann Family Trust and SFTC, LLC, with Mr. Silbermann disclaiming beneficial ownership of SFTC, LLC shares except for any pecuniary interest, which may complicate exact beneficial ownership assessment.

Insights

TL;DR: Insider executed preplanned conversions and sales under a 10b5-1 plan; disclosures align with standard insider reporting obligations.

The Form 4 discloses routine insider activity: conversion of Class B to Class A and multiple sales executed under a Rule 10b5-1 plan adopted December 13, 2024. The report clarifies indirect ownership through a family trust and SFTC, LLC and includes customary disclaimers of beneficial ownership. These disclosures are important for transparency about voting-class conversions and changes in beneficial holdings but do not, by themselves, indicate undisclosed related-party transactions or governance changes.

TL;DR: Material share counts and weighted-average sale prices are disclosed; sales reduced directly reported Class A holdings.

The filing quantifies share movement: conversions totaling 102,083 Class B shares into Class A and aggregate reported sales of 102,083 Class A shares across multiple transactions with weighted-average prices of $34.7987, $35.1825 and $36.00. The use of a 10b5-1 plan explains the timing and mechanics of the disposals. Investors may use these precise numbers to update insider ownership calculations; the report supplies weighted-average prices and offers to provide per-lot details on request.

Benjamin Silbermann, direttore e proprietario del 10% di Pinterest, Inc. (PINS), ha riportato diverse operazioni datate 09/10/2025 sul Form 4. La dichiarazione mostra conversioni di azioni ordinarie di Classe B in azioni ordinarie di Classe A e diverse vendite eseguite ai sensi di un piano di negoziazione Rule 10b5-1 adottato il 13 dicembre 2024. In particolare, il rapporto registra la conversione di 83.333 azioni di Classe B in Classe A e la conversione di 18.750 azioni di Classe B in Classe A. La dichiarazione informa anche vendite: 63.864 azioni di Classe A vendute a un prezzo medio ponderato di $34.7987, 19.469 azioni di Classe A vendute a un prezzo medio ponderato di $35.1825, e 18.750 azioni di Classe A vendute a $36.00. Alcune azioni sono indicate come detenute indirettamente dal Benjamin e Divya Silbermann Family Trust e SFTC, LLC, con il Sig. Silbermann che rinuncia alla proprietà beneficiaria delle partecipazioni di SFTC, LLC salvo che per l'interesse economico.
Benjamin Silbermann, director y supuesto dueño del 10% de Pinterest, Inc. (PINS), reportó varias operaciones con fecha 09/10/2025 en el Formulario 4. La declaración muestra conversiones de acciones comunes de Clase B a acciones comunes de Clase A y varias ventas realizadas conforme a un plan de negociación Rule 10b5-1 adoptado el 13 de diciembre de 2024. En concreto, el informe registra la conversión de 83,333 acciones de Clase B a Clase A y la conversión de 18,750 acciones de Clase B a Clase A. El informe también revela ventas: 63,864 acciones Clase A vendidas a un precio medio ponderado de $34.7987, 19,469 acciones Clase A vendidas a un precio medio ponderado de $35.1825, y 18,750 acciones Clase A vendidas a $36.00. Ciertas acciones se declaran como poseídas indirectamente por el Benjamin and Divya Silbermann Family Trust y SFTC, LLC, con el Sr. Silbermann renunciando a la propiedad ventajosa de las participaciones de SFTC, LLC salvo en la medida de cualquier interés pecuniario.
Benjamin Silbermann은 Pinterest, Inc. (PINS)의 이사이자 10%의 소유자로 보도되며 Form 4에 2025년 9월 10일자로 여러 거래를 보고했습니다. 공시는 Classe B 보통주를 Classe A 보통주로의 전환 및 2024년 12월 13일에 채택된 Rule 10b5-1 거래 계획에 따라 실행된 여러 매도를 보여줍니다. 구체적으로 보고서는 83,333 주의 Classe B를 Classe A로 전환한 것과 18,750 주의 Classe B를 Classe A로 전환한 것을 기록합니다. 또한 매도도 공개되었는데: 63,864 주의 Classe A를 가중평균가 $34.7987에 매도, 19,469 주의 Classe A를 가중평균가 $35.1825에 매도, 그리고 18,750 주의 Classe A를 $36.00에 매도했습니다. 일부 주식은 Benjamin 및 Divya Silbermann Family Trust와 SFTC, LLC가 간접적으로 보유한 것으로 보고되며, Silbermann 씨는 이익 소유권을 SFTC, LLC의 보유 주식에 대해 포기하되 금전적 이익에 한해 어느 정도의 권리를 인정합니다.
Benjamin Silbermann, directeur et propriétaire rapporté à hauteur de 10% de Pinterest, Inc. (PINS), a déclaré plusieurs opérations datées du 10/09/2025 sur le formulaire 4. Le dépôt montre des conversions d’actions ordinaires de catégorie B en actions ordinaires de catégorie A et plusieurs ventes effectuées en vertu d’un plan de négociation Rule 10b5-1 adopté le 13 décembre 2024. Plus précisément, le rapport enregistre la conversion de 83 333 actions de classe B en actions de classe A et la conversion de 18 750 actions de classe B en actions de classe A. Le dépôt divulge également des ventes : 63 864 actions de classe A vendues à un prix moyen pondéré de $34,7987, 19 469 actions de classe A vendues à un prix moyen pondéré de $35,1825, et 18 750 actions de classe A vendues à $36,00. Certaines actions sont détenues indirectement par le Benjamin and Divya Silbermann Family Trust et SFTC, LLC, le M. Silbermann déclinant toute propriété bénéficiaire sur les participations de SFTC, LLC à la mesure de tout intérêt pécuniaire.
Benjamin Silbermann, Direktor und berichteter 10%-Eigentümer von Pinterest, Inc. (PINS), hat am Formular 4 mehrere Transaktionen gemeldet, datiert auf den 09.10.2025. Die Einreichung zeigt Umwandlungen von Class B- Stammaktien in Class A-Stammaktien und mehrere Verkäufe gemäß einem Rule 10b5-1-Handelsplan, der am 13. Dezember 2024 angenommen wurde. Konkret verzeichnet der Bericht die Umwandlung von 83.333 Class-B-Aktien in Class A und die Umwandlung von 18.750 Class-B-Aktien in Class A. Die Einreichung gibt außerdem Verkäufe bekannt: 63.864 Class-A-Aktien zu einem gewichteten Durchschnittspreis von $34,7987, 19.469 Class-A-Aktien zu einem gewichteten Durchschnittspreis von $35,1825 und 18.750 Class-A-Aktien zu $36,00. Bestimmte Aktien werden als indirekt von der Benjamin und Divya Silbermann Family Trust und SFTC, LLC gehalten gemeldet, wobei Herr Silbermann den wirtschaftlichen Eigentumsanteil an den Beständen von SFTC, LLC ablehnt.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Silbermann Benjamin

(Last) (First) (Middle)
C/O PINTEREST, INC.
651 BRANNAN STREET

(Street)
SAN FRANCISCO CA 94107

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
PINTEREST, INC. [ PINS ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director X 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
09/10/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 09/10/2025 C(1) 83,333 A $0 83,333 I Benjamin and Divya Silbermann Family Trust
Class A Common Stock 09/10/2025 S(2) 63,864 D $34.7987(3) 19,469 I Benjamin and Divya Silbermann Family Trust
Class A Common Stock 09/10/2025 S(2) 19,469 D $35.1825(4) 0 I Benjamin and Divya Silbermann Family Trust
Class A Common Stock 09/10/2025 C(1) 18,750 A $0 18,750 I SFTC, LLC(5)
Class A Common Stock 09/10/2025 S(2) 18,750 D $36 0 I SFTC, LLC(5)
Class A Common Stock 8,414(6) D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Class B Common Stock (7) 09/10/2025 C(1) 83,333 (7) (7) Class A Common Stock 83,333 $0 35,903,562 I Benjamin and Divya Silbermann Family Trust
Class B Common Stock (7) 09/10/2025 C(1) 18,750 (7) (7) Class A Common Stock 18,750 $0 8,800,030 I SFTC, LLC(5)
Class B Common Stock (7) (7) (7) Class A Common Stock 1,174,715 1,174,715 D
Explanation of Responses:
1. Represents the conversion of shares of Class B Common Stock, par value $0.00001 ("Class B Common Stock") into Class A Common Stock, par value $0.00001 ("Class A Common Stock"), in connection with the sale of such shares pursuant to a Rule 10b5-1 trading plan.
2. The sales reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 13, 2024.
3. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $34.5000 to $35.0450 per share. The Reporting Person undertakes to provide to the Company, any security holder of the Company or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
4. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $35.0500 to $36.0500 per share. The Reporting Person undertakes to provide to the Company, any security holder of the Company or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote
5. Mr. Silbermann disclaims beneficial ownership of the shares held by the SFTC, LLC, a Delaware limited liability company owned by The Silbermann 2012 Irrevocable Trust. This report shall not be deemed an admission that he is the beneficial owner of such shares, except to the extent of his pecuniary interest, if any, in such shares by virtue of certain of his immediate family members' interests in The Silbermann 2012 Irrevocable Trust.
6. Represents previously reported RSUs that are subject to vesting requirements.
7. Each share of Class B Common Stock is convertible at any time at the option of the holder into one share of the Class A Common Stock. Additionally, each share of Class B Common Stock will, subject to certain exceptions, convert automatically into one share of Class A Common Stock upon any transfer, and in other circumstances as outlined in the Issuer's Certificate of Incorporation.
Remarks:
Jacquie Katzel, Attorney-in-Fact 09/11/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What transactions did Benjamin Silbermann report on Form 4 for PINS?

The filing reports conversions of Class B to Class A and sales of Class A shares on 09/10/2025, executed under a Rule 10b5-1 plan.

How many shares were converted and sold according to the Form 4?

The Form 4 shows conversions of 83,333 and 18,750 Class B shares into Class A, and sales of 63,864, 19,469, and 18,750 Class A shares.

At what prices were the sold shares reported?

Sales were reported at weighted-average prices of $34.7987, $35.1825, and $36.00. Footnotes state the sales occurred in multiple transactions across price ranges.

Were the sales part of a trading plan?

Yes. The sales were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on December 13, 2024.

Does Benjamin Silbermann claim ownership of all reported shares?

He disclaims beneficial ownership of shares held by SFTC, LLC except to the extent of any pecuniary interest and reports certain holdings as indirect via a family trust.
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