[8-K] Playboy, Inc. Reports Material Event

Rhea-AI Filing Summary

Playboy, Inc. issued a press release announcing its financial results for the second fiscal quarter of 2025, which ended June 30, 2025, and posted a letter to stockholders on its investor relations website at investors.playboy.com. Both documents are attached to this Current Report on Form 8-K as Exhibit 99.1 (press release) and Exhibit 99.2 (stockholder letter).

The filing notes the company uses multiple public channels to distribute material information and states that the content of Items 2.02 and 7.01 and Exhibits 99.1 and 99.2 is furnished, not "filed," for purposes of Section 18 of the Exchange Act and is not incorporated by reference in other filings except where expressly indicated. The report is signed by Chris Riley, General Counsel and Secretary.

Insights

Financial Analyst

TL;DR Routine 8-K furnishing Q2 2025 results release and a stockholder letter; no financial details included in the filing itself.

The company furnished a press release reporting results for the quarter ended June 30, 2025 and a stockholder letter, attaching both as exhibits. Because the filing furnishes the materials rather than filing them under Section 18, this 8-K does not add new, SEC-filed financial detail beyond directing investors to the press release. From an analyst perspective, the filing is procedural and does not on its own change the company's financial picture; investors must review Exhibit 99.1 for the actual results.

Corporate Governance Expert

TL;DR Governance disclosure follows Regulation FD practices; the 8-K clarifies exhibit status and distribution channels.

The company reiterates its public disclosure channels and compliance with Regulation FD by posting a stockholder letter on its investor site and attaching both the press release and letter as exhibits. The explicit statement that these materials are "furnished, not filed" limits Section 18 liability and prevents automatic incorporation by reference in future filings. This is a standard, prudent disclosure approach and is governance-neutral in impact, serving to document how material information was distributed.

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UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

Pursuant to Section 13 or 15(d)

of The Securities Exchange Act of 1934

Date of Report (Date of earliest event reported): August 12, 2025

PLAYBOY, INC.

(Exact name of registrant as specified in its charter)

Delaware

001-39312

37-1958714

(State or other jurisdiction of incorporation)

(Commission File Number)

(IRS Employer Identification No.)

10960 Wilshire Blvd., Suite 2200 Los Angeles, California						90024
(Address of principal executive offices)						(Zip Code)

Registrant’s telephone number, including area code: (310) 424-1800

Not Applicable

(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

☐			Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
☐			Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
☐			Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
☐			Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Securities registered pursuant to Section 12(b) of the Act:

Title of each class			Trading Symbol(s)			Name of each exchange on which registered
Common Stock, par value $0.0001 per share			PLBY			Nasdaq Global Market

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (§230.405 of this chapter) or Rule 12b-2 of the Securities Exchange Act of 1934 (§240.12b-2 of this chapter).

Emerging growth company ☐

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐

Item 2.02    Results of Operations and Financial Condition.

On August 12, 2025, Playboy, Inc. (the “Company”) issued a press release announcing its financial results for the Company’s second fiscal quarter of 2025 ended June 30, 2025. A copy of the press release is attached as Exhibit 99.1 to this Current Report on Form 8-K (this “Report”) and is incorporated herein by reference.

Item 7.01    Regulation FD Disclosure.

On August 12, 2025, the Company posted a letter to its stockholders on the investor relations section of its website (investors.playboy.com). A copy of the letter is attached as Exhibit 99.2 to this Report and is incorporated herein by reference. The Company announces material information to the public about the Company, its products and services, and other matters through a variety of means, including filings with the Securities and Exchange Commission, press releases, public conference calls, webcasts, and the investor relations section of its website (investors.playboy.com) in order to achieve broad, non-exclusionary distribution of information to the public and for complying with its disclosure obligations under Regulation FD.

The information in Item 2.02 and Item 7.01 of this Report, and Exhibit 99.1 and Exhibit 99.2 attached hereto, shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific reference in such a filing.

Item 9.01    Financial Statements and Exhibits.

(d) Exhibits

Exhibit No.						Description
99.1						Press Release, dated August 12, 2025
99.2						Letter to Stockholders, dated August 12, 2025
104						Cover Page Interactive Data File (embedded within the Inline XBRL document)

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Dated: August 12, 2025			PLAYBOY, INC.
			By:			/s/ Chris Riley
			Name:			Chris Riley
			Title:			General Counsel and Secretary

FAQ

What did Playboy (PLBY) disclose in this 8-K?

The 8-K states Playboy furnished a press release announcing its financial results for the second fiscal quarter of 2025 (quarter ended June 30, 2025) and posted a stockholder letter; both are attached as Exhibit 99.1 and Exhibit 99.2.

When were the press release and stockholder letter furnished?

The filing indicates the materials were furnished to the SEC on August 12, 2025.

Where can I find the press release and stockholder letter referenced in the PLBY 8-K?

The documents are attached to the Form 8-K as Exhibit 99.1 and Exhibit 99.2 and were posted on the investor relations website at investors.playboy.com.

Does the 8-K make the exhibits subject to Section 18 filing liabilities?

No. The 8-K explicitly states the information in Items 2.02 and 7.01 and Exhibits 99.1 and 99.2 is furnished, not deemed "filed" for purposes of Section 18 of the Exchange Act and is not incorporated by reference in other filings except by specific reference.

Who signed the Form 8-K for Playboy (PLBY)?

The report is signed by Chris Riley, General Counsel and Secretary.