Playboy director sells 55,978 shares in May trades

Playboy, Inc. director Tracey E. Edmonds reported open-market sales of company common stock on two consecutive days.

Rhea-AI Filing Summary

Playboy, Inc. director Tracey E. Edmonds reported open-market sales of company common stock on two consecutive days. On May 19, 2026, she sold 25,162 shares at a weighted average price of $1.2068 per share, in multiple trades between $1.20 and $1.235. On May 20, 2026, she sold an additional 30,816 shares at a weighted average price of $1.2363 per share, across transactions ranging from $1.221 to $1.285. After these transactions, she directly holds 223,548 shares of Playboy common stock, meaning she retained a significant remaining position.

Insider Trade Summary

Net Seller: 55,978 shares

Net Sell 2 txns

Insider Edmonds Tracey E

Role Director

Sold 55,978 shs ($68K)

Type	Security	Shares	Price	Value
Sale	Common Stock	30,816	$1.2363	$38K
Sale	Common Stock	25,162	$1.2068	$30K

Holdings After Transaction: Common Stock — 223,548 shares (Direct)

Footnotes (2)

1. F1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.20 to $1.235, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.
2. F2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.221 to $1.285, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Key Figures

Shares sold May 19, 2026: 25,162 shares Price May 19 weighted average: $1.2068/share Shares sold May 20, 2026: 30,816 shares +3 more

6 metrics

Shares sold May 19, 2026 25,162 shares Open-market sale of common stock at weighted average price

Price May 19 weighted average $1.2068/share Multiple trades between $1.20 and $1.235

Shares sold May 20, 2026 30,816 shares Open-market sale of common stock at weighted average price

Price May 20 weighted average $1.2363/share Multiple trades between $1.221 and $1.285

Total shares sold 55,978 shares Sum of May 19 and May 20 open-market sales

Shares held after transactions 223,548 shares Direct Playboy common stock holdings following May 20 sale

Key Terms

Common Stock, open-market sale, weighted average price, net-sell

4 terms

Common Stock financial

"security_title: "Common Stock""

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

open-market sale financial

"transaction_action: "open-market sale""

An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.

weighted average price financial

"The price reported in Column 4 is a weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

net-sell financial

"netBuySellDirection": "net-sell""

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Playboy (PLBY) report for Tracey Edmonds?

Playboy reported that director Tracey E. Edmonds sold 55,978 shares of common stock in two open-market transactions on May 19 and 20, 2026, at weighted average prices slightly above $1.20 per share, while retaining a substantial remaining stake.

How many Playboy (PLBY) shares did Tracey Edmonds sell and at what prices?

Tracey Edmonds sold 25,162 shares on May 19, 2026, at a weighted average of $1.2068 and 30,816 shares on May 20, 2026, at a weighted average of $1.2363, for a total of 55,978 Playboy common shares sold.

How many Playboy (PLBY) shares does Tracey Edmonds hold after these sales?

After completing the May 2026 open-market sales, Tracey Edmonds directly holds 223,548 shares of Playboy common stock. This figure reflects her remaining position as reported in the Form 4 following the disclosed transactions.

Were Tracey Edmonds’ Playboy (PLBY) share sales single trades or multiple trades?

Each reported sale was executed as multiple trades at different prices. The Form 4 lists weighted average prices and notes that individual trades ranged between $1.20 and $1.235 on May 19, and between $1.221 and $1.285 on May 20, 2026.

What type of insider transaction did Tracey Edmonds execute in Playboy (PLBY) stock?

The filing classifies both transactions as open-market sales of Playboy common stock, coded as “S” on the Form 4. These are non-derivative transactions, meaning they involve direct share sales rather than option exercises or other derivative activities.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 05/21/2026 - 08:10 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Edmonds Tracey E

(Last) (First) (Middle)

C/O PLAYBOY, INC.

10960 WILSHIRE BLVD, SUITE 2200

(Street)

LOS ANGELES CALIFORNIA 90024

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Playboy, Inc. [ PLBY ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/19/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	05/19/2026		S		25,162	D	$1.2068(1)	254,364	D
Common Stock	05/20/2026		S		30,816	D	$1.2363(2)	223,548	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.20 to $1.235, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

2. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions ranging from $1.221 to $1.285, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth above.

Remarks:

	/s/ Christopher Riley, as Attorney-in-Fact	05/21/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)