STOCK TITAN

Planet Fitness (PLNT) director adds 10,000 shares in open-market buy

(Moderate)
(Positive)
Form Type
4

Rhea-AI Filing Summary

Planet Fitness, Inc. director Stephen Spinelli Jr. purchased 10,000 shares of Class A common stock on August 10, 2026 in an open-market transaction at a weighted average price of $49.28 per share. The shares were bought in multiple trades between $49.20 and $49.32, bringing his direct holdings to 45,516 shares.

Positive

  • None.

Negative

  • None.
Insider Spinelli Stephen JR
Role Director
Bought 10,000 shs ($493K)
Type Security Shares Price Value
Purchase Class A common stock F1 10,000 $49.28 $493K
Holdings After Transaction: Class A common stock — 45,516 shares (Direct)
Footnotes (1)
  1. F1. The price reported in Column 4 is a weighted average price. The shares were purchased in multiple transactions at prices ranging from $49.20 to $49.32, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth herein.
Shares purchased 10,000 shares Class A common stock bought on August 10, 2026
Weighted average purchase price $49.28 per share Open-market purchase of 10,000 shares
Post-transaction holdings 45,516 shares Direct holdings after the August 10, 2026 transaction
Trade price range $49.20 to $49.32 per share Range of individual trade prices within the 10,000-share purchase
weighted average price financial
"The price reported in Column 4 is a weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
open market or private transaction financial
"transaction_code_description: Purchase in open market or private transaction"
Class A common stock financial
"security_title: Class A common stock"
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.

FAQ

What insider transaction did PLNT director Stephen Spinelli Jr. report?

Stephen Spinelli Jr., a director of Planet Fitness (PLNT), reported buying 10,000 shares of Class A common stock on August 10, 2026. The purchase was an open-market transaction at a weighted average price of $49.28 per share.

At what price did the PLNT director buy the 10,000 Planet Fitness shares?

The 10,000 Planet Fitness (PLNT) shares were bought at a weighted average price of $49.28 per share. According to the filing, the individual trades were executed in a price range from $49.20 to $49.32, inclusive.

How many Planet Fitness (PLNT) shares does Stephen Spinelli Jr. now hold?

After the reported transaction, Stephen Spinelli Jr. directly holds 45,516 shares of Planet Fitness (PLNT) Class A common stock. This figure reflects his position immediately following the 10,000-share purchase on August 10, 2026.

Was the recent PLNT insider trade by Stephen Spinelli Jr. a purchase or sale?

The reported Planet Fitness (PLNT) insider trade by Stephen Spinelli Jr. was a purchase. He acquired 10,000 shares of Class A common stock in an open-market transaction, with no sales reported in this Form 4 filing.

Did the Planet Fitness (PLNT) filing mention a Rule 10b5-1 trading plan?

The filing indicates the Rule 10b5-1 checkbox was not selected, meaning the transaction was not affirmed as made under a Rule 10b5-1 trading plan. The reported trade is therefore not identified as pre-arranged under such a plan.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Learn about SEC filing dates
SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Spinelli Stephen JR

(Last)(First)(Middle)
C/O PLANET FITNESS, INC.
4 LIBERTY LANE WEST

(Street)
HAMPTON NEW HAMPSHIRE 03842

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Planet Fitness, Inc. [ PLNT ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
08/10/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Class A common stock08/10/2026P10,000A$49.28(1)45,516D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. The price reported in Column 4 is a weighted average price. The shares were purchased in multiple transactions at prices ranging from $49.20 to $49.32, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares purchased at each separate price within the ranges set forth herein.
Remarks:
/s/Darrell Chichester, Attorney-in-Fact08/11/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)