Planet Fitness COO sells 7,000 shares at $51
Sentiment and the balance of points
Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.
Form Type
4
Rhea-AI Filing Summary
Planet Fitness, Inc. (PLNT) reported that Chief Operating Officer William Bode exercised stock options for 9,863 shares of Class A Common Stock at an exercise price of $19.81 per share on September 14, 2026, then sold 7,000 shares at a weighted average price of $51.22 per share. The sale price reflects multiple trades between $51.16 and $51.28, and all options exercised were fully vested and exercisable since October 11, 2020. No Rule 10b5-1 trading plan is reported.
Insider Trade Summary
Exercise and sale activity reported; no spread calculated
Exercise and Sale
3 txns
Insider
Bode William
Role
Chief Operating Officer
Sold
7,000 shs ($359K)
Approx. gross sale proceeds
$359K
Approx. exercise cost
$195K
Share of Position Sold
17.5%
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Stock Options (Right to buy) F2 | 9,863 | $0.00 | $0.00 |
| Exercise | Class A Common Stock | 9,863 | $19.81 | $195K |
| Sale | Class A Common Stock F1 | 7,000 | $51.22 | $359K |
Holdings After Transaction:
Stock Options (Right to buy) — 0 contracts (Direct);
Class A Common Stock — 32,939 shares (Direct)
Holdings Before and After:
Stock Options (Right to buy), 9,863 to 0 contracts (Direct);
Class A Common Stock, 30,076 to 32,939 shares (Direct)
Footnotes (2)
- F1. The price reported in Column 4 is a weighted average price. The shares were sold in multiple transactions at prices ranging from $51.16 to $51.28, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth herein.
- F2. All shares subject to this option were fully vested and exercisable as of October 11, 2020.
Key Figures
Options Exercised: 9,863 shares
Option Exercise Price: $19.81 per share
Shares Sold: 7,000 shares
+3 more
6 metrics
Options Exercised
9,863 shares
Stock options exercised into Class A Common Stock on September 14, 2026
Option Exercise Price
$19.81 per share
Exercise price for 9,863 stock options converted into Class A Common Stock
Shares Sold
7,000 shares
Class A Common Stock sold on September 14, 2026
Weighted Average Sale Price
$51.22 per share
Weighted average for 7,000 shares sold, with trades from $51.16 to $51.28
Options Fully Vested Date
October 11, 2020
All shares subject to the exercised option were fully vested and exercisable as of this date
Net Buy/Sell Shares
7,000 shares net sell
Form 4 transaction summary net buy/sell direction for this filing
Key Terms
Stock Options (Right to buy), weighted average price, fully vested and exercisable, Rule 10b5-1 plan
4 terms
Stock Options (Right to buy) financial
"The reporting person held "Stock Options (Right to buy)" that were exercised"
weighted average price financial
"The price reported is a weighted average price for multiple sale transactions"
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
fully vested and exercisable financial
"All shares subject to this option were fully vested and exercisable as of October 11, 2020"
Rule 10b5-1 plan regulatory
"No Rule 10b5-1 plan is reported for these insider transactions"
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What insider transaction did Planet Fitness (PLNT) report for COO William Bode?
Planet Fitness reported that COO William Bode exercised options for 9,863 shares of Class A Common Stock at $19.81 per share and sold 7,000 shares on September 14, 2026 at a weighted average price of $51.22 per share.
What options did the Planet Fitness (PLNT) COO exercise in this Form 4?
He exercised 9,863 stock options (right to buy) for Planet Fitness Class A Common Stock at an exercise price of $19.81 per share. All shares under this option were fully vested and exercisable since October 11, 2020.
Were the Planet Fitness (PLNT) insider transactions under a Rule 10b5-1 plan?
No. The filing indicates no Rule 10b5-1 plan is reported for the transactions disclosed for COO William Bode on September 14, 2026.
AI-generated analysis. How Rhea-AI works. Not financial advice.
