STOCK TITAN

Porch Group director Amanda L. Reierson sells 7,418 shares

The plan covers up to 54,054 shares for tax obligations tied to the vesting of shares received for board service.

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Form Type
4

Rhea-AI Filing Summary

Porch Group, Inc. director Amanda L. Reierson sold 7,418 common shares on October 20, 2026, at a weighted average price of $17.9835 per share; reported sale prices ranged from $17.95 to $18.01. She reported direct holdings of 113,261 shares after the sale. The sale was made under a Rule 10b5-1 plan entered June 15, 2026, covering sales of up to 54,054 shares to help satisfy tax obligations upon vesting of shares received for board service. The plan is scheduled to terminate June 18, 2027, and trading did not commence until at least 90 days after plan entry.

Insider Reierson Amanda L
Role Director
Sold 7,418 shs ($133K)
Type Security Shares Price Value
Sale Common Stock F1, F2 7,418 $17.9835 $133K
Holdings After Transaction: Common Stock — 113,261 shares (Direct)
Footnotes (2)
  1. F1. Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on June 15, 2026 (the "10b5-1 Plan"). The 10b5-1 Plan is scheduled to terminate on June 18, 2027, and covers the sale of up to an aggregate of 54,054 shares of the Issuer's common stock to help satisfy tax obligations upon the vesting of shares received for service on the Company's board of directors. Trading under the 10b5-1 Plan did not commence until at least 90 days following the date on which the plan was entered.
  2. F2. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $17.95 to $18.01 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Common shares sold 7,418 shares October 20, 2026
Weighted average sale price $17.9835 per share Sale prices ranged from $17.95 to $18.01 per share
Direct shares after sale 113,261 shares Reported following the transaction
Shares covered by Rule 10b5-1 plan Up to an aggregate of 54,054 shares Plan entered June 15, 2026
Rule 10b5-1 trading plan regulatory
"sale pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average price financial
"reported price in Column 4 is a weighted average price"
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
vesting financial
"upon the vesting of shares received for service"
Vesting is the process by which you earn full ownership of something, like company stock or a retirement benefit, over time. It’s like earning the right to keep a gift piece by piece the longer you stay with a company, making sure employees stay committed before they receive all the benefits.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

How many shares did the PRCH director sell?

Amanda L. Reierson, a Porch Group, Inc. director, sold 7,418 shares on October 20, 2026, at a weighted average price of $17.9835 per share; separate sale prices ranged from $17.95 to $18.01. She reported 113,261 shares held directly after the sale, and the sale was made under a Rule 10b5-1 plan.

What did the PRCH director's Rule 10b5-1 plan cover?

The plan, entered June 15, 2026, covers sales of up to an aggregate of 54,054 shares to help satisfy tax obligations upon vesting of shares received for board service. Trading under the plan did not commence until at least 90 days after entry, and it is scheduled to terminate June 18, 2027.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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SEC Form 4
FORM 4UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number:3235-0287
Estimated average burden
hours per response:0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Reierson Amanda L

(Last)(First)(Middle)
411 FIRST AVENUE SOUTH
SUITE 501

(Street)
SEATTLE WASHINGTON 98104

(City)(State)(Zip)

UNITED STATES

(Country)
2. Issuer Name and Ticker or Trading Symbol
Porch Group, Inc. [ PRCH ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
XDirector10% Owner
Officer (give title below)Other (specify below)
2a. Foreign Trading Symbol
3. Date of Earliest Transaction (Month/Day/Year)
10/20/2026
6. Individual or Joint/Group Filing (Check Applicable Line)
XForm filed by One Reporting Person
Form filed by More than One Reporting Person
4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year)2A. Deemed Execution Date, if any (Month/Day/Year)3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeVAmount(A) or (D)Price
Common Stock10/20/2026S(1)7,418D$17.9835(2)113,261D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year)3A. Deemed Execution Date, if any (Month/Day/Year)4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year)7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
CodeV(A)(D)Date ExercisableExpiration DateTitleAmount or Number of Shares
Explanation of Responses:
1. Represents a sale pursuant to a Rule 10b5-1 trading plan entered into by the Reporting Person on June 15, 2026 (the "10b5-1 Plan"). The 10b5-1 Plan is scheduled to terminate on June 18, 2027, and covers the sale of up to an aggregate of 54,054 shares of the Issuer's common stock to help satisfy tax obligations upon the vesting of shares received for service on the Company's board of directors. Trading under the 10b5-1 Plan did not commence until at least 90 days following the date on which the plan was entered.
2. The reported price in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $17.95 to $18.01 per share. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
Remarks:
/s/Meghan Silver as Attorney-in-fact for Amanda Reierson10/22/2026
** Signature of Reporting PersonDate
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

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