PSQ Holdings (PSQH) director Blake Masters receives 258,929 RSU award

Rhea-AI Filing Summary

Masters Blake reported acquisition or exercise transactions in this Form 4 filing.

PSQ Holdings, Inc. director Blake Masters reported a grant of 258,929 unvested restricted stock units (RSUs) of Class A common stock at a price of $0.0000 per share. These RSUs vest on July 9, 2027, subject to his continuous service. Following this award, he holds 442,827 shares and RSUs directly, under the company’s Amended and Restated 2023 Stock Incentive Plan.

Insights

Equity Compensation Analyst

Director received a sizeable RSU grant as standard equity compensation.

Director Blake Masters was awarded 258,929 restricted stock units (RSUs) at $0.0000 per unit, vesting on July 9, 2027. Each RSU represents a contingent right to one Class A share, aligning his compensation with long-term shareholder value.

The award is subject to continuous service, so value realization depends on tenure and future share price. After this grant, he directly holds 442,827 shares and RSUs. This is typical board-level equity compensation rather than an open-market purchase or sale, so the informational signal about sentiment is limited.

Insider Trade Summary

1 transaction reported

Mixed 1 txn

Insider Masters Blake

Role null

Type	Security	Shares	Price	Value
Grant/Award	Class A Common Stock, par value $0.0001 per share	258,929	$0.00	--

Holdings After Transaction: Class A Common Stock, par value $0.0001 per share — 442,827 shares (Direct, null)

Footnotes (1)

1. Represents unvested restricted stock units ("RSUs"), which will vest on July 9, 2027, subject to the reporting person's continuous service to the issuer. Certain of the securities reported in Column 5 of Table I are restricted stock units RSUs. Each RSU represents a contingent right to receive one share of Class A common stock, par value $0.0001 per share, subject to the applicable vesting schedule and conditions of the applicable RSU award and the issuer's Amended and Restated 2023 Stock Incentive Plan.

Key Figures

RSUs granted: 258,929 units Grant price per RSU: $0.0000 per share Total holdings after grant: 442,827 shares +1 more

4 metrics

RSUs granted 258,929 units Unvested restricted stock units awarded to Blake Masters on July 9, 2026

Grant price per RSU $0.0000 per share Reported transaction price per share for the RSU award

Total holdings after grant 442,827 shares Class A common stock and RSUs directly held by Blake Masters following the award

RSU vesting date July 9, 2027 Date on which the granted RSUs are scheduled to vest, subject to continuous service

Key Terms

restricted stock units, contingent right, continuous service, Amended and Restated 2023 Stock Incentive Plan

4 terms

restricted stock units financial

"Represents unvested restricted stock units ("RSUs"), which will vest on July 9, 2027"

Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.

contingent right financial

"Each RSU represents a contingent right to receive one share of Class A common stock"

continuous service financial

"will vest on July 9, 2027, subject to the reporting person's continuous service to the issuer"

Amended and Restated 2023 Stock Incentive Plan financial

"subject to the applicable vesting schedule and conditions of the applicable RSU award and the issuer's Amended and Restated 2023 Stock Incentive Plan"

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Available on EDGAR 07/10/2026 - 04:09 PM Accepted by SEC EDGAR 07/10/2026 - 04:09 PM Learn about SEC filing dates

FAQ

What did Blake Masters report in this Form 4 for PSQH?

Blake Masters reported a grant of 258,929 restricted stock units (RSUs) of PSQ Holdings Class A common stock at $0.0000 per share, as part of equity compensation, increasing his direct holdings to 442,827 shares and RSUs.

When do Blake Masters’ new PSQH RSUs vest?

The 258,929 RSUs granted to Blake Masters vest on July 9, 2027. Vesting is conditioned on his continuous service to PSQ Holdings through that date under the applicable RSU award terms.

How many PSQH shares and RSUs does Blake Masters hold after this grant?

After the reported grant, Blake Masters holds a total of 442,827 PSQ Holdings Class A shares and RSUs directly. This amount reflects his position immediately following the 258,929-unit RSU award reported in the Form 4.

Did Blake Masters buy or sell PSQH shares on the market in this filing?

No open-market trades were reported. The Form 4 shows a grant/award acquisition of 258,929 RSUs at $0.0000 per share, representing equity compensation rather than a purchase or sale on the public market.

What does each RSU in Blake Masters’ PSQH grant represent?

Each RSU represents a contingent right to receive one share of PSQ Holdings Class A common stock. Delivery depends on satisfying the vesting conditions and terms of the Amended and Restated 2023 Stock Incentive Plan and the specific RSU award.

Under which plan were Blake Masters’ PSQH RSUs granted?

The RSUs were granted under PSQ Holdings’ Amended and Restated 2023 Stock Incentive Plan. This plan governs the vesting schedule, conditions, and other terms applicable to the restricted stock unit awards.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Masters Blake

(Last) (First) (Middle)

515 W. ASPEN STREET

SUITE 200C

(Street)

BOZEMAN MONTANA 59715

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
PSQ Holdings, Inc. [ PSQH ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
07/09/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock, par value $0.0001 per share	07/09/2026		A		258,929(1)	A	$0	442,827(2)	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents unvested restricted stock units ("RSUs"), which will vest on July 9, 2027, subject to the reporting person's continuous service to the issuer.

2. Certain of the securities reported in Column 5 of Table I are restricted stock units RSUs. Each RSU represents a contingent right to receive one share of Class A common stock, par value $0.0001 per share, subject to the applicable vesting schedule and conditions of the applicable RSU award and the issuer's Amended and Restated 2023 Stock Incentive Plan.

Remarks:

Exhibit List: Exhibit 24-Power of Attorney

	/s/ James Giudice, Attorney-in-Fact for Blake Masters	07/10/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)