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[Form 4] ROCKY BRANDS, INC. Insider Trading Activity

Filing Impact
(High)
Filing Sentiment
(Negative)
Form Type
4
Rhea-AI Filing Summary

Rocky Brands (RCKY): A company director and officer (Assistant Secretary) reported multiple insider transactions. On 11/04/2025, the insider exercised stock options for 5,000 shares at $28.07 per share, then sold common stock in several open‑market trades: 4,000 shares at a weighted average $28.80 on 11/04, 1,000 at $28.75 on 11/05, and 4,775 at $32.43 on 11/06.

In an indirect Keogh account, the insider sold 2,619 shares at a weighted average $29.65 on 11/05 and 2,162 at $32.39 on 11/06. Following these transactions, the insider held 95,454 shares directly and 0 shares in the Keogh account.

Positive
  • None.
Negative
  • None.

Insights

Routine Form 4: option exercise and open‑market sales.

This filing lists a standard option exercise at $28.07 for 5,000 shares, followed by open‑market sales at disclosed weighted average prices across 11/04/2025–11/06/2025. Such transactions commonly reflect personal liquidity or portfolio management rather than company fundamentals.

The filing reports final holdings of 95,454 shares directly and zero in the Keogh account after sales. Prices ranged from $28.75 to $32.43. Actual impact on valuation is typically minimal; activity depends on individual trading decisions and market conditions.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
LOVELAND CURTIS A

(Last) (First) (Middle)
PORTER, WRIGHT, MORRIS & ARTHUR LLP
41 SOUTH HIGH STREET

(Street)
COLUMBUS OH 43215

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ROCKY BRANDS, INC. [ RCKY ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
X Officer (give title below) Other (specify below)
Assistant Secretary
3. Date of Earliest Transaction (Month/Day/Year)
11/04/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock, without par value 11/04/2025 M 5,000 A $28.07 105,229 D
Common Stock, without par value 11/04/2025 S 4,000 D $28.8(1) 101,229 D
Common Stock, without par value 11/05/2025 S 1,000 D $28.75(2) 100,229 D
Common Stock, without par value 11/06/2025 S 4,775 D $32.43(3) 95,454 D
Common Stock, without par value 11/05/2025 S 2,619 D $29.65(4) 2,162 I Held in Keogh account.
Common Stock, without par value 11/06/2025 S 2,162 D $32.39 0.0000 I Held in Keogh account.
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Stock Option (right to buy) $28.07 11/04/2025 M 5,000 (5) 01/04/2026 Common Stock, without par value 5,000 $0.0000 0.0000 D
Explanation of Responses:
1. Price represents a weighted average of the sale price. Shares were sold at prices ranging from $28.75 to $28.80. Upon the request by the SEC staff, the Issuer, or a security holder of the Issuer, the reporting person will provide the full information about the number of shares sold at each separate price.
2. Price represents a weighted average of the sale price. Shares were sold at prices ranging from $28.75 to $28.82. Upon the request by the SEC staff, the Issuer, or a security holder of the Issuer, the reporting person will provide the full information about the number of shares sold at each separate price.
3. Price represents a weighted average of the sale price. Shares were sold at prices ranging from $32.38 to $32.62. Upon the request by the SEC staff, the Issuer, or a security holder of the Issuer, the reporting person will provide the full information about the number of shares sold at each separate price.
4. Price represents a weighted average of the sale price. Shares were sold at prices ranging from $29.63 to $29.85. Upon the request by the SEC staff, the Issuer, or a security holder of the Issuer, the reporting person will provide the full information about the number of shares sold at each separate price.
5. Options became fully vested on December 31, 2021.
Jeremy D. Siegfried, Attorney-in-Fact 11/06/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
Rocky Brands Inc

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223.38M
7.21M
6.64%
73.13%
1.43%
Footwear & Accessories
Footwear, (no Rubber)
Link
United States
NELSONVILLE