Reddit CEO exercises options, sells 18K shares
Rhea-AI Filing Summary
Reddit, Inc. CEO and President Steve Ladd Huffman, through The XYZ Revocable Trust, exercised 18,000 stock options at an exercise price of $25.29 per share into Class A common stock, then sold 18,000 Class A shares in multiple transactions at prices within the ranges detailed in the footnotes, pursuant to a Rule 10b5-1 trading plan adopted on May 19, 2025.
Following the reported option exercise, the trust showed holdings of 1,081,255 options of this grant, and additional indirect Class A share holdings of 68,966, 6,897, and 6,897 shares were disclosed in separate grantor retained annuity trusts for which Huffman is trustee and beneficiary.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Exercise and Sale: 18,000 shares ($2.42M approx. pre-tax spread)
Exercise and Sale
13 txns
Insider
Huffman Steve Ladd
Role
CEO & President
Sold
18,000 shs ($2.88M)
Approx. gross sale proceeds
$2.88M
Approx. exercise cost
$455K
Approx. pre-tax spread
$2.42M
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Stock Option (Right to Buy) F11 | 18,000 | $0.00 | $0.00 |
| Exercise | Class A Common Stock F1 | 18,000 | $25.29 | $455K |
| Sale | Class A Common Stock F1, F2 | 700 | $154.51 | $108K |
| Sale | Class A Common Stock F1, F3 | 600 | $155.60 | $93K |
| Sale | Class A Common Stock F1, F4 | 300 | $157.18 | $47K |
| Sale | Class A Common Stock F1, F5 | 800 | $158.90 | $127K |
| Sale | Class A Common Stock F1, F6 | 9,521 | $159.87 | $1.52M |
| Sale | Class A Common Stock F1, F7 | 4,564 | $160.56 | $733K |
| Sale | Class A Common Stock F1, F8 | 1,200 | $161.78 | $194K |
| Sale | Class A Common Stock F1, F9 | 315 | $162.45 | $51K |
| holding | Class A Common Stock F10 | -- | -- | -- |
| holding | Class A Common Stock F10 | -- | -- | -- |
| holding | Class A Common Stock F10 | -- | -- | -- |
Holdings After Transaction:
Stock Option (Right to Buy) — 1,081,255 contracts (Indirect, By The XYZ Revocable Trust);
Class A Common Stock — 373,814 shares (Indirect, By The XYZ Revocable Trust);
Class A Common Stock — 68,966 shares (Indirect, EVS Trust - I);
Class A Common Stock — 6,897 shares (Indirect, MLH Trust - I);
Class A Common Stock — 6,897 shares (Indirect, JDI Trust - I)
Footnotes (11)
- F1. The transactions reported on this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the Reporting Person on May 19, 2025.
- F2. The sales were executed in multiple trades at prices ranging from $154.10 to $155.06. The price reported reflects the weighted average sale price. The Reporting Person undertakes to provide upon request by the staff of the Securities and Exchange Commission, the Issuer, or a security holder of the Issuer, full information regarding the number of shares sold at each separate sale price within the ranges set forth in footnotes 2 to 9 to this Form 4.
- F3. The sales were executed in multiple trades at prices ranging from $155.18 to $156.14.
- F4. The sales were executed in multiple trades at prices ranging from $156.83 to $157.57.
- F5. The sales were executed in multiple trades at prices ranging from $158.23 to $159.10.
- F6. The sales were executed in multiple trades at prices ranging from $159.24 to $160.23.
- F7. The sales were executed in multiple trades at prices ranging from $160.24 to $161.11.
- F8. The sales were executed in multiple trades at prices ranging from $161.37 to $162.33.
- F9. The sales were executed in multiple trades at prices ranging from $162.38 to $162.51.
- F10. The securities are directly held by a grantor retained annuity trust, of which the Reporting Person is sole trustee and beneficiary.
- F11. The option vests over five years on each quarterly anniversary of December 25, 2023, subject to the Reporting Person's continued employment or service relationship with the Issuer on each such vesting date.
Key Figures
Options exercised: 18,000 shares
Exercise price: $25.29 per share
Shares sold: 18,000 shares
+5 more
8 metrics
Options exercised
18,000 shares
Stock Option (Right to Buy) into Class A Common Stock on 2026-08-04
Exercise price
$25.29 per share
Conversion or exercise price of the stock option exercised on 2026-08-04
Shares sold
18,000 shares
Total Class A Common Stock sold across multiple transactions on 2026-08-04
Sale price ranges
$154.10–$162.51 per share
Price ranges for the multiple Class A share sales described in footnotes 2–9
Options held after transaction
1,081,255 options
Stock Option (Right to Buy) position following the reported exercise
EVS Trust holdings
68,966 shares
Indirect Class A Common Stock held via EVS Trust - I
MLH Trust holdings
6,897 shares
Indirect Class A Common Stock held via MLH Trust - I
JDI Trust holdings
6,897 shares
Indirect Class A Common Stock held via JDI Trust - I
Key Terms
Rule 10b5-1 trading plan, grantor retained annuity trust, weighted average sale price, Stock Option (Right to Buy)
4 terms
Rule 10b5-1 trading plan regulatory
"The transactions reported ... were effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
grantor retained annuity trust financial
"The securities are directly held by a grantor retained annuity trust, of which the Reporting Person"
A grantor retained annuity trust (GRAT) is an estate-planning tool where the person who creates the trust transfers assets into it but receives fixed cash payments (an annuity) from the trust for a set number of years; whatever remains after that term passes to designated beneficiaries. It matters to investors because it can shift future appreciation of assets out of the creator’s taxable estate—like putting an asset into a timed vending machine that pays you fixed amounts while any extra value that grows inside the machine goes to heirs with reduced gift or estate tax consequences.
weighted average sale price financial
"The price reported reflects the weighted average sale price for the trades in that range"
Stock Option (Right to Buy) financial
"Security title is reported as Stock Option (Right to Buy) with Class A Common Stock underlying"
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What did Reddit (RDDT) CEO Steve Huffman report in this Form 4?
Steve Huffman reported exercising 18,000 stock options at $25.29 per share into Class A common stock and selling 18,000 Class A shares through The XYZ Revocable Trust, all under a Rule 10b5-1 trading plan adopted on May 19, 2025.
What options did Steve Huffman exercise in Reddit (RDDT)?
Huffman exercised 18,000 stock options with an exercise price of $25.29 per share into Class A common stock. The option grant is scheduled to vest quarterly over five years from December 25, 2023, subject to his continued employment or service relationship with Reddit.
Were Steve Huffman’s Reddit (RDDT) trades made under a Rule 10b5-1 plan?
Yes. The filing states the transactions were effected under a Rule 10b5-1 trading plan adopted by Steve Huffman on May 19, 2025. Such plans pre-establish trading parameters, so execution timing reflects the plan’s terms rather than discretionary decisions at the trade dates.
How many Reddit (RDDT) stock options does Steve Huffman hold after this transaction?
For the reported option grant, The XYZ Revocable Trust shows 1,081,255 stock options following the 18,000-share exercise. These options, with a $25.29 exercise price, are scheduled to vest quarterly over five years and expire on December 25, 2033.
AI-generated analysis. How Rhea-AI works. Not financial advice.
