Reformation Inc. director, CEO and President Hali Borenstein reported multiple equity transactions. On July 29, 2026, she received equity awards covering 300,000 PSUs and 833,332 RSUs, plus a grant of 294,155 stock options with a $15.00 exercise price expiring in 2036. The same day, fully vested options over 538,410 shares and, on July 31, 170,876 common shares were disposed of to the issuer at $13.95 in a synthetic secondary transaction connected to the company’s IPO. She also reports indirect holdings of 61,075 shares held by Borenstein Irrevocable Trust, for which she disclaims beneficial ownership beyond her pecuniary interest.
Kleine Brigitte reported acquisition or exercise transactions in this Form 4 filing.
Reformation Inc. director Brigitte Kleine received a grant of 9,333 restricted stock units (RSUs) of common stock on July 29, 2026. The RSUs were awarded at $0.00 per share and will vest in full on the first anniversary of the grant date, subject to her continued service. Each RSU represents a contingent right to receive one share of common stock, so her reported direct holdings after the award are 9,333 shares/RSUs.
Refo SCSp, a ten percent owner of Reformation Inc., reported the sale of 2,987,199 shares of common stock on 2026-07-31 at $13.95 per share in connection with the issuer’s initial public offering. Following this transaction, Refo SCSp holds 29,091,749 shares of common stock.
Miller Steven Clive reported acquisition or exercise transactions in this Form 4 filing.
Reformation Inc. director Steven Clive Miller reported an equity award of company stock. On 2026-07-29, he received a grant of 9,333 restricted stock units (RSUs), each representing a contingent right to receive one share of common stock. The RSUs vest in full on the first anniversary of the grant date, subject to continued service. Following this grant, Miller directly holds 19,607 shares of Reformation Inc. common stock.
Reformation Inc. Chief Operating Officer Ivan Tchakarov reported a mix of equity awards and option dispositions. On July 29, 2026, he received grants of 133,333 shares of common stock and 33,333 RSUs, both at $0.00 per share, plus 58,831 stock options with a $15.00 exercise price that vest over three years. On July 31, 2026, he disposed of fully vested stock options covering 37,396 shares at a $8.04 exercise price and 11,765 shares at a $6.41 exercise price back to the issuer at $13.95 per option in a synthetic secondary transaction connected to the company’s initial public offering.
Coyle John Joseph reported acquisition or exercise transactions in this Form 4 filing.
Reformation Inc. director John Joseph Coyle received an equity award of 9,333 shares of Common Stock on July 29, 2026. The award is structured as restricted stock units that vest in full on the first anniversary of the grant date, subject to continued service. Following this grant, Coyle holds 66,313 shares of Reformation Inc. common stock in direct ownership.
Reformation Inc. insider filing: Aflalo Yael, a director and more than ten percent owner, reported an indirect sale of 1,204,029 shares of Reformation Inc. common stock on 2026-07-29. The shares were sold at $13.95 per share as a selling stockholder in the company’s initial public offering, through the Aflalo Family Trust. Following this transaction, the trust’s indirect holdings reported for Aflalo Yael total 11,725,803 shares of common stock.
Reformation Inc. insider Yael Aflalo filed an initial ownership report as a director and ten percent owner of the company. The filing lists 12,929,832 shares of Common Stock held indirectly through the Aflalo Family Trust. No new purchases, sales, or option exercises are reported; this form establishes the insider’s existing holdings.
Refo SCSp and P6 GP Sarl filed an initial statement of beneficial ownership for Reformation Inc. common stock. The filing reports that Refo SCSp directly holds 32,078,948 shares of Common Stock. P6 GP Sarl is the general partner of Refo SCSp, and Permira VI LP1 is the controlling shareholder of P6 GP Sarl, acting through its general partner Permira VI G.P. Limited. Each of these related entities disclaims beneficial ownership of the Refo SCSp-held shares except to the extent of any pecuniary interest.