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Rush Enterprises (RUSHA) 2025 earnings show lower sales but strong cash flow, dividend

Filing Impact
(High)
Filing Sentiment
(Neutral)
Form Type
8-K

Rhea-AI Filing Summary

Rush Enterprises, Inc. reported softer results for 2025 but strong cash generation and continued capital returns. Full-year revenue was $7.4 billion and net income was $263.8 million, or $3.27 per diluted share, down from $7.8 billion and $3.72 per diluted share in 2024. Fourth quarter 2025 revenue was $1.8 billion with net income of $64.3 million, or $0.81 per diluted share.

Aftermarket parts and service remained a profit engine, generating $2.5 billion of revenue and about 63.7% of total gross profit in 2025. Leasing and rental revenue grew to $369.6 million, up 4.1% from 2024, and free cash flow reached $448.2 million, with adjusted free cash flow of $733.4 million.

The company emphasized disciplined expenses and a diversified model amid weak Class 8 and medium-duty truck demand. Management highlighted late-2025 and early-2026 improvement in quoting and orders as fleets face aging equipment and clearer tariff and emissions rules. The board declared a quarterly cash dividend of $0.19 per share of Class A and Class B common stock, payable March 18, 2026 to shareholders of record on March 3, 2026, and the company repurchased $193.5 million of stock in 2025 while operating with adjusted net cash.

Positive

  • None.

Negative

  • None.

Insights

Revenue and earnings eased in 2025, but cash flow, balance sheet and shareholder returns remained strong.

Rush Enterprises faced an industry downcycle in 2025: full-year revenue declined to $7.4 billion and diluted EPS to $3.27, as new and used vehicle sales fell 6.7%. Q4 revenue was $1.8 billion with diluted EPS of $0.81, both below the prior year.

The mix continues to shift toward steadier businesses. Aftermarket parts, service and collision generated $2.5 billion of revenue and about 63.7% of gross profit, and leasing and rental revenue rose to $369.6 million. EBITDA was $460.6 million, with Adjusted EBITDA of $412.4 million, while Adjusted Net (Cash) Debt was a net cash position of $209.2 million at December 31, 2025.

Capital returns were notable: the company repurchased $193.5 million of stock during 2025 and paid $58.0 million in dividends, up 5.6% year over year. A new $150 million repurchase authorization runs through December 31, 2026, and the board declared a quarterly dividend of $0.19 per share payable on March 18, 2026. Management commentary points to improving quoting and order intake into early 2026 as fleet age and clearer tariffs and emissions rules begin to support demand.

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UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
FORM 8-K
 
CURRENT REPORT
Pursuant to Section 13 or 15(d) of the Securities Exchange Act of 1934
 
Date of Report (Date of earliest event reported): February 17, 2026
 
Rush Enterprises, Inc.
(Exact name of registrant as specified in its charter)
 
Texas
(State or other jurisdiction
of incorporation)
0-20797
(Commission File Number)
74-1733016
(IRS Employer Identification No.)
     
555 IH-35 South, Suite 500
New Braunfels, Texas
(Address of principal executive offices)
 
78130
(Zip Code)
 
Registrant’s telephone number, including area code: (830) 302-5200
 
Not Applicable
 

(Former name or former address, if changed since last report.)
 
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):
 
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
 
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
 
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
 
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))
 
Securities registered pursuant to Section 12(b) of the Act:
 
Title of each class
Trading Symbol(s)
Name of each exchange on which registered
Class A Common Stock, par value $0.01 per share
RUSHA
Nasdaq Global Select Market
Class B Common Stock, par value $0.01 per share
RUSHB
Nasdaq Global Select Market
 
Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 or Rule 12b-2 of the Securities Exchange Act of 1934.
 
Emerging growth company
 
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☐
 
 

 
Item 2.02
Results of Operations and Financial Condition.
 
On February 17, 2026, Rush Enterprises, Inc. (the “Company”) issued a press release announcing the Company’s financial results for its fiscal fourth quarter ended December 31, 2025, and for the full year 2025 (the “Earnings Press Release”). A copy of the Earnings Press Release is attached hereto as Exhibit 99.1 and is incorporated herein by reference.
 
Item 7.01
Regulation FD Disclosure.
 
The Earnings Press Release also announced that the Company’s Board of Directors declared a quarterly cash dividend of $0.19 per share of Class A and Class B common stock, to be paid on March 18, 2026, to all shareholders of record as of March 3, 2026.
 
The information in this Current Report on Form 8-K (including the exhibit attached hereto) is being furnished under Item 2.02 and Item 7.01 and shall not be deemed “filed” for the purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), or otherwise subject to the liability of such section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific reference in any such filing.
 
Item 9.01
Financial Statements and Exhibits.
 
(d)
Exhibits
 
Exhibit No.
Description
 
99.1
Rush Enterprises, Inc. press release dated February 17, 2026.
 
104
Cover Page Interactive Data File (formatted in Inline XBRL).
 
 

 
 
SIGNATURES
 
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
 
RUSH ENTERPRISES, INC.
Dated: February 17, 2026
By:
/s/ Steven L. Keller
Chief Financial Officer and Treasurer
 
         
 

Exhibit 99.1

 

rush01.jpg

 

 

Contact:

Rush Enterprises, Inc., New Braunfels

Steven L. Keller, 830-302-5226

 

RUSH ENTERPRISES, INC. REPORTS FOURTH QUARTER AND YEAR-END 2025 RESULTS,

ANNOUNCES $0.19 PER SHARE DIVIDEND

 

 

Annual revenues of $7.4 billion; net income of $263.8 million

 

Annual earnings per diluted share of $3.27

 

4th quarter revenues of $1.8 billion; net income of $64.3 million

 

Board declares cash dividend of $0.19 per share of Class A and Class B common stock

 

NEW BRAUNFELS, Texas, February 17, 2026 — Rush Enterprises, Inc. (NASDAQ: RUSHA & RUSHB), which operates the largest network of commercial vehicle dealerships in North America, today announced that for the year ended December 31, 2025, the Company achieved revenues of $7.4 billion and net income of $263.8 million, or $3.27 per diluted share, compared with revenues of $7.8 billion and net income of $304.2 million, or $3.72 per diluted share, for the year ended December 31, 2024. In the third quarter of 2024, the Company recognized a one-time, pre-tax charge of approximately $3.3 million, or $0.03 per share, related to property damage caused by Hurricane Helene. Excluding the one-time losses related to that incident, the Company’s adjusted net income for the year ended December 31, 2024, was $306.7 million, or $3.75 per diluted share. Additionally, the Company’s Board of Directors declared a cash dividend of $0.19 per share of Class A and Class B common stock, to be paid on March 18, 2026, to all shareholders of record as of March 3, 2026.

“Despite another challenging year for the commercial vehicle industry, I am proud of the results our team delivered in 2025,” said W.M. “Rusty” Rush, Chairman, Chief Executive Officer and President of Rush Enterprises, Inc. “Our diversified business model, disciplined execution and continued investment in our strategic initiatives contributed to our profitability and allowed us to generate strong cash flow and continue returning value to our shareholders,” he explained.

 

“Throughout 2025, freight rates remained depressed, there was uncertainty with respect to U.S. trade policy and engine emissions regulations, and excess capacity remained in the market, all of which contributed to weak demand for new commercial vehicles, particularly among large over-the-road fleets. All of these factors also contributed to a challenging aftermarket sales environment,” Rush said. “However, we saw improvement in Class 8 quoting activity and order intake late in the fourth quarter, and overall demand for new commercial vehicles continues to improve in the first quarter of 2026. Increased clarity around tariffs on medium- and heavy-duty commercial vehicles, along with the Environmental Protection Agency’s anticipated confirmation of the 2027 NOx emissions standard, has reduced a significant amount of market uncertainty. We believe this clarity has allowed fleets to begin planning for future replacement needs and is the primary driver of increased demand for new commercial vehicles,” he continued.

 

“Importantly, even in this difficult operating environment, we continued to invest in our business while maintaining discipline in managing our expenses,” Rush explained. “Throughout 2025, we focused on improving operational efficiency, enhancing our customers’ experience and strengthening our capabilities across parts, service, leasing and our broader portfolio of solutions. We believe these strategic investments position us well to gain market share and respond quickly and effectively to our customers’ needs as market conditions improve. In our experience, when industry conditions improve, demand for both new commercial vehicles and aftermarket parts and service increase rapidly,” stated Rush.

 

 

 

“Our Board of Directors’ decision to declare a quarterly cash dividend of $0.19 per share, along with the $200 million we spent pursuant to our prior stock repurchase program and the new $150 million stock repurchase program announced in the fourth quarter, reflect our continued confidence in the strength of our balance sheet, our ability to generate cash through all market cycles and our commitment to return value to our shareholders,” said Rush. “We evaluate capital allocation decisions within a disciplined framework that prioritizes long-term value creation. In addition to returning value to our stockholders through dividends and stock repurchases, in 2025 we also expanded our network and made numerous strategic investments in new facilities and technology to support long-term growth and improve profitability,” he added.

 

“As we look forward into 2026, we expect industry conditions to remain challenging in the first quarter, but we are cautiously optimistic about the remainder of the year,” Rush said. “Our customers’ fleets are aging beyond historical norms, maintenance needs are increasing and we are beginning to see signs that freight markets may be improving. While we cannot control the pace of a market recovery, I assure you that we are ready to execute and capitalize on opportunities as they emerge,” he continued.

Network Growth

 

The Company expanded its network in 2025 by adding two IC Bus dealerships in Ontario, Canada. The territory for these IC Bus franchises includes the provinces of Ontario, Quebec, New Brunswick, Nova Scotia and Prince Edward Island. Additionally, the Company added a full-service Peterbilt dealership in Tennessee with Rush Truck Centers – Nashville Central. “These network expansions reflect our continued focus on investing in strategic markets and enhancing our ability to serve customers when and where they need us,” said Rush. “By expanding our footprint and strengthening our commercial vehicle sales, parts and service capabilities, we are positioning the Company to better support our customers, gain market share and capitalize on future opportunities,” he explained.

 

Operations

 

Aftermarket Products and Services

 

Aftermarket products and services accounted for approximately 63.7% of the Company’s total gross profits in 2025, with parts, service and collision center revenues totaling $2.5 billion, up 0.3% compared to 2024. The Company achieved an annual absorption ratio of 130.7% in 2025, compared to 132.2% in 2024.

“Our aftermarket business once again demonstrated its resiliency and importance to our overall performance in 2025,” Rush said. “Despite continued softness across the industry, we delivered stable aftermarket revenues and maintained a strong absorption ratio. Our success was driven by growth in key customer segments such as public sector and medium-duty leasing, and the successful execution of certain of our strategic initiatives focused on improving dwell times, parts delivery operations and the overall customer experience,” he stated.

“While aftermarket conditions remained challenging through January 2026, we are beginning to see signs of improvement and are increasingly optimistic about the remainder of the year,” said Rush. “As fleet utilization improves and customers address deferred maintenance and aging equipment, we believe demand for parts and service will strengthen. Given our recent investments in certain strategic initiatives focused on mobile service, planned maintenance programs and operational efficiency, we believe our aftermarket business is well positioned to benefit as market conditions improve. I want to take a moment to point out that, over time, we have intentionally built a business that is focused not just on truck sales, but also on aftermarket operations. As everyone knows, our aftermarket business is a much higher margin business than truck sales, and it acts somewhat like a recurring revenue stream since older trucks require more maintenance. We believe that our aftermarket results demonstrate that our approach has helped reduce earnings volatility across the truck sales cycle,” he added.

 

 

 

Commercial Vehicle Sales

 

 

New U.S. Class 8 retail truck sales totaled 212,707 units in 2025, down 14.0% compared to 2024, according to ACT Research. The Company sold 12,432 new Class 8 trucks in 2025, a decrease of 17.0% compared to 2024, and accounted for 5.8% of the new U.S. Class 8 truck market. ACT Research forecasts U.S. retail sales of new Class 8 trucks to total 211,300 units in 2026, down slightly compared to 2025. The Company sold 338 new Class 8 trucks in Canada in 2025, accounting for 1.4% of the new Canadian Class 8 truck market.

 

“Throughout 2025, retail sales of new Class 8 trucks remained weak, as over-the-road carriers continued to contend with depressed freight rates, excess industry capacity and uncertainty around tariffs, emission regulations and general economic conditions,” Rush explained. “These factors led many large fleets to continue to delay vehicle replacement decisions. However, despite the difficult operating conditions impacting our over-the-road customers, our sales to vocational and public sector customers remained relatively stable and helped offset some of the weakness that was pervasive in the over-the-road segment, underscoring the value of our diversified customer base,” he continued.

 

“Looking ahead, while ACT Research is forecasting another challenging year for new Class 8 retail sales in 2026, we are optimistic that customer demand and retail sales will improve as we move through the year,” Rush said. “The age of our customers’ fleets remains elevated, and clarity around tariffs and emissions regulations is helping customers plan for future purchases. Consequently, quoting activity and order intake are increasing. We believe these factors, combined with gradual improvement in freight market conditions, will lead to increased retail sales beginning in the second quarter of 2026,” he added.

 

New U.S. Class 4-7 retail commercial vehicle sales totaled 217,412 units in 2025, a decrease of 15.6% compared to 2024, according to ACT Research. The Company sold 12,285 new Class 4-7 medium-duty commercial vehicles, a decrease of 8.5% compared to 2024, accounting for 5.7% of the total new U.S. Class 4-7 commercial vehicle market. ACT Research forecasts U.S. retail sales for new Class 4 through 7 commercial vehicles to be approximately 218,225 units in 2026, up slightly compared to 2025. The Company sold 993 new Class 5-7 trucks in Canada in 2025, accounting for 6.3% of the new Canadian Class 5-7 truck market.

 

“While the medium-duty market softened in 2025, we once again outperformed the industry and increased market share,” said Rush. “Demand remained relatively stable across vocational, public sector and leasing customers, and we believe our Ready-to-Roll inventory strategy continued to differentiate us by allowing customers to quickly put work-ready vehicles into service,” he added.

 

“While recent demand for Class 4-7 vehicles has been weak, we are encouraged by recent increases in quoting activity with respect to our medium-duty customers, and we believe our diversified customer base, strong inventory position and disciplined approach to order management position us well to capture demand as customers begin to move forward with purchasing decisions,” he continued.

 

The Company sold 6,977 used trucks in 2025, a 1.9% decrease compared to 2024. “Used truck demand softened modestly in 2025 as customers continued to navigate a challenging freight and financing environment,” Rush said. “While market conditions were more difficult late in the year, we believe used truck pricing has stabilized, and as freight rates improve and pre-buy activity ahead of future emissions regulations increases, we expect used truck sales volumes to improve in 2026, and we believe that increased demand will provide opportunities for more favorable pricing dynamics,” he stated.

 

Leasing and Rental

 

Leasing and Rental revenue in 2025 totaled $369.6 million, an increase of 4.1% compared to 2024. “Our Rush Truck Leasing business delivered another solid year in 2025, driven primarily by the continued strength of our full-service leasing operations,” Rush said. “While rental utilization remained below historical averages, our full-service lease portfolio continued to grow, supported by strong customer demand and a modernized fleet. Full-service leasing provides a stable, less cyclical revenue stream for the Company, and with a strong pipeline and lower operating costs due to newer vehicles being added to the fleet in recent years, this business is positioned to remain a strong contributor to our overall financial performance in 2026,” he explained.

 

 

 

Financial Highlights

 

For the year ended December 31, 2025, the Company reported revenues of $7.4 billion and net income of $263.8 million, or $3.27 per diluted share, compared with revenues of $7.8 billion and net income of $304.2 million, or $3.72 per diluted share, in 2024. In the third quarter of 2024, the Company recognized a one-time, pre-tax charge of approximately $3.3 million, or $0.03 per share, related to property damage caused by Hurricane Helene. Excluding the one-time losses related to that incident, the Company’s adjusted net income for the year ended December 31, 2024, was $306.7 million, or $3.75 per diluted share.

 

Aftermarket products and services revenues were flat at $2.5 billion in 2025, compared to 2024. The Company sold 36,032 new and used commercial vehicles in 2025, a 6.7% decrease compared to 38,615 new and used commercial vehicles sold in 2024. 2025 deliveries included 12,770 new heavy-duty trucks, 13,278 new medium-duty commercial vehicles, 3,007 new light-duty commercial vehicles and 6,977 used commercial vehicles, compared to 15,465 new heavy-duty trucks, 13,935 new medium-duty commercial vehicles, 2,105 new light-duty commercial vehicles and 7,110 used commercial vehicles in 2024.

 

In the fourth quarter of 2025, the Company’s revenues totaled $1.8 billion, compared to revenues of $2.0 billion reported for the fourth quarter of 2024. Net income for the quarter was $64.3 million, or $0.81 per diluted share, compared to $74.8 million, or $0.91 per diluted share, in the fourth quarter of 2024.

 

Aftermarket products and services revenues were $625.2 million in the fourth quarter of 2025, compared to $606.3 million in the fourth quarter of 2024. The Company’s absorption ratio was 129.3% for the quarter, compared to 133.0% in the fourth quarter of 2024. The Company delivered 3,074 new heavy-duty trucks, 2,719 new medium-duty commercial vehicles, 976 new light-duty commercial vehicles and 1,679 used commercial vehicles during the fourth quarter of 2025, compared to 4,239 new heavy-duty trucks, 3,534 new medium-duty commercial vehicles, 538 new light-duty commercial vehicles and 1,740 used commercial vehicles during the fourth quarter of 2024.

 

Rush Truck Leasing operates 55 PacLease and Idealease franchises across the United States and Canada with approximately 10,000 trucks in its lease and rental fleet and more than 2,200 trucks under contract maintenance agreements. Lease and rental revenue increased 2.9% in the fourth quarter of 2025, compared to the fourth quarter of 2024.

 

During 2025, the Company repurchased $193.5 million of its common stock. In the fourth quarter of 2025, the Company repurchased $68.0 million of its common stock under the stock repurchase plan that was terminated on December 2, 2025. On December 3, 2025, the Company adopted a new stock repurchase plan authorizing us to repurchase $150 million of stock through December 31, 2026. During the fourth quarter of 2025, we paid a cash dividend of $14.6 million, bringing total dividends paid to shareholders during 2025 to $58.0 million, a 5.6% increase compared to 2024.

 

“Despite the challenging operating environment in 2025, we continued to generate strong cash flow and execute on our disciplined capital allocation strategy,” said Rush. “Our ability to return capital to shareholders through increased dividends and significant share repurchases, while maintaining a strong balance sheet and continuing to invest in the long-term growth of the business, reflects the resilience of our diversified operating model,” he continued.

 

“Finally, I want to express my sincere appreciation to our employees across the organization for their hard work, professionalism and commitment throughout 2025,” Rush said. “This was a demanding year, and our employees were asked to take on additional responsibilities while maintaining a strong focus on expense discipline and operational execution. Their efforts played a critical role in our ability to navigate this prolonged downcycle and position the Company for the future. As we marked the 60th anniversary of Rush Enterprises in 2025, we were reminded that our ability to grow strategically over time, expand the solutions we offer to customers and continually diversify our business has been shaped by a long-standing focus on execution, discipline and long-term value creation. While the timing of a broader industry recovery remains uncertain, we believe that Rush Enterprises will emerge from the trough of this particular market cycle with greater scale, efficiency and relevance to our customers than we did at the top of the last market cycle” Rush stated.

 

 

 

Conference Call Information

 

Rush Enterprises will host its quarterly conference call to discuss earnings for the fourth quarter and year-end on Wednesday, February 18, 2026, at 10 a.m. Eastern/9 a.m. Central. The call can be heard live via the Internet at https://edge.media-server.com/mmc/p/zc92bxch.

 

Participants may register for the call at:

https://register-conf.media-server.com/register/BI8c1723c9b98a4aefaa3eca30fac08246

While not required, it is recommended that you join the event 10 minutes prior to the start.

 

For those who cannot listen to the live broadcast, the webcast replay will be available at http://investor.rushenterprises.com/events.cfm.

 

About Rush Enterprises, Inc.

 

Rush Enterprises, Inc. is the premier solutions provider to the commercial vehicle industry. The Company owns and operates Rush Truck Centers, the largest network of commercial vehicle dealerships in North America, with more than 150 locations in 23 states and Ontario, Canada. These vehicle centers, strategically located in high traffic areas on or near major highways throughout the United States and Ontario, Canada, represent truck and bus manufacturers, including Peterbilt, International, Hino, Isuzu, Ford, Blue Arc, IC Bus and Blue Bird. They offer an integrated approach to meeting customer needs – from sales of new and used vehicles to aftermarket parts, service and body shop operations plus financing, insurance, and leasing and rental solutions. Rush Enterprises' operations also provide CNG fuel systems (through its investment in Cummins Clean Fuel Technologies, Inc.), telematics products and other vehicle technologies, as well as vehicle modification and up-fitting, chrome accessories and tires. For more information, please visit us at www.rushtruckcenters.com and www.rushenterprises.com, on X @rushtruckcenter, Facebook.com/rushtruckcenters and www.linkedin.com/company/rushenterprises-inc.

 

Certain statements contained in this release, including those concerning current and projected market conditions, sales forecast, market share forecasts s and anticipated demand for the Companys services, are forward-looking statements (as such term is defined in the Private Securities Litigation Reform Act of 1995). Such forward-looking statements only speak as of the date of this release and the Company assumes no obligation to update the information included in this release. Because such statements include risks and uncertainties, actual results may differ materially from those expressed or implied by such forward-looking statements. Important factors that could cause actual results to differ materially from those expressed or implied by such forward-looking statements include, but are not limited to, competitive factors, general U.S. economic conditions, economic conditions in the new and used commercial vehicle markets, customer relations, relationships with vendors, inflation and the interest rate environment, governmental regulation and supervision, including engine emission regulations, U.S. and global trade policies, product introductions and acceptance, changes in industry practices, one-time events and other factors described herein and in filings made by the Company with the Securities and Exchange Commission, including in our annual report on Form 10-K for the fiscal year ended December 31, 2024. In addition, the declaration and payment of cash dividends and authorization of future share repurchase programs remains at the sole discretion of the Companys Board of Directors and the issuance of future dividends and authorization of future share repurchase programs will depend upon the Companys financial results, cash requirements, future prospects, applicable law and other factors that may be deemed relevant by the Companys Board of Directors. Although we believe that these forward-looking statements are based on reasonable assumptions, there are many factors that could affect our actual business and financial results and could cause actual results to differ materially from those in the forward-looking statements. All future written and oral forward-looking statements by us or persons acting on our behalf are expressly qualified in their entirety by the cautionary statements contained or referred to above. Except for our ongoing obligations to disclose material information as required by the federal securities laws, we do not have any obligations or intention to release publicly any revisions to any forward-looking statements to reflect events or circumstances in the future or to reflect the occurrence of unanticipated events.

 

-Tables and Additional Information to Follow-

 

 

 

 

RUSH ENTERPRISES, INC. AND SUBSIDIARIES

CONSOLIDATED BALANCE SHEETS

(In Thousands, Except Shares and Per Share Amounts)

 

   

December 31,

   

December 31,

 
   

2025

   

2024

 
   

(unaudited)

         

Assets

               

Current assets:

               

Cash and cash equivalents

  $ 212,645     $ 228,131  

Accounts receivable, net

    277,784       345,346  

Notes receivable, affiliate

    11,576       9,536  

Inventories, net

    1,534,471       1,787,744  

Prepaid expenses and other

    54,662       18,958  

Total current assets

    2,091,138       2,389,715  

Property and equipment, net

    1,694,738       1,615,635  

Operating lease right-of-use assets, net

    124,130       111,408  

Goodwill, net

    441,615       427,493  

Other assets, net

    78,915       73,296  

Total assets

  $ 4,430,536     $ 4,617,547  
                 

Liabilities and shareholders equity

               

Current liabilities:

               

Floor plan notes payable

  $ 917,955     $ 1,081,199  

Current maturities of long-term debt

    127        

Current maturities of finance lease obligations

    34,519       38,476  

Current maturities of operating lease obligations

    19,285       15,866  

Trade accounts payable

    230,763       244,018  

Customer deposits

    112,149       109,751  

Accrued expenses

    177,292       160,809  

Total current liabilities

    1,492,090       1,650,119  

Long-term debt, net of current maturities

    274,798       408,440  

Finance lease obligations, net of current maturities

    88,149       92,235  

Operating lease obligations, net of current maturities

    107,698       97,874  

Other long-term liabilities

    34,225       28,060  

Deferred income taxes, net

    207,733       178,916  

Shareholders’ equity:

               

Preferred stock, par value $.01 per share; 1,000,000 shares authorized; 0 shares outstanding in 2025 and 2024

           

Common stock, par value $.01 per share; 105,000,000 Class A shares and 35,000,000 Class B shares authorized; 60,115,093 Class A shares and 16,437,909 Class B shares outstanding in 2025; and 62,604,986 Class A shares and 16,662,633 Class B shares outstanding in 2024

    835       824  

Additional paid-in capital

    634,266       587,639  

Treasury stock, at cost: 4,586,791 Class A shares and 2,352,163 Class B shares in 2025; and 1,387,013 Class A shares and 1,783,806 Class B shares in 2024

    (331,150 )     (136,235 )

Retained earnings

    1,904,091       1,698,614  

Accumulated other comprehensive income

    (4,813 )     (9,293 )

Total Rush Enterprises, Inc. shareholders’ equity

    2,203,229       2,141,549  

Noncontrolling interest

    22,614       20,354  

Total shareholders’ equity

    2,225,843       2,161,903  

Total liabilities and shareholders equity

  $ 4,430,536     $ 4,617,547  

 

 

 

 

RUSH ENTERPRISES, INC. AND SUBSIDIARIES

CONSOLIDATED STATEMENTS OF OPERATIONS

(In Thousands, Except Per Share Amounts)

 

   

Three Months Ended

December 31,

   

Year Ended

December 31,

 
   

2025

   

2024

   

2025

   

2024

 
   

(unaudited)

   

(unaudited)

   

(unaudited)

         

Revenues

                               

New and used commercial vehicle sales

  $ 1,046,400     $ 1,301,941     $ 4,503,530     $ 4,888,823  

Parts and service sales

    625,238       606,348       2,523,222       2,516,020  

Lease and rental

    92,874       90,243       369,555       354,939  

Finance and insurance

    4,789       4,880       21,128       21,991  

Other

    2,592       6,174       16,760       22,973  

Total revenue

    1,771,893       2,009,586       7,434,195       7,804,746  

Cost of products sold

                               

New and used commercial vehicle sales

    961,137       1,186,861       4,114,012       4,426,292  

Parts and service sales

    394,207       387,150       1,592,772       1,591,510  

Lease and rental

    68,068       65,464       266,747       255,528  

Total cost of products sold

    1,423,412       1,639,475       5,973,531       6,273,330  

Gross profit

    348,481       370,111       1,460,664       1,531,416  

Selling, general and administrative expense

    238,997       240,812       996,184       995,586  

Depreciation and amortization expense

    18,114       17,173       71,136       68,549  

Gain on sale of assets

    284       119       412       809  

Operating income

    91,654       112,245       393,756       468,090  

Other income (expense)

    (405 )     213       (1,655 )     583  

Interest expense, net

    8,928       15,757       46,235       70,858  

Income before taxes

    82,321       96,701       345,866       397,815  

Provision for income taxes

    17,624       21,423       79,828       92,845  

Net income

    64,697       75,278       266,038       304,970  

Less: Net income attributable to noncontrolling Interest

    369       526       2,260       817  

Net income attributable to Rush Enterprises, Inc.

  $ 64,328     $ 74,752     $ 263,778     $ 304,153  
                                 

Net income attributable to Rush Enterprises, Inc.  per share of common stock:

                               

Basic

  $ 0.83     $ 0.94     $ 3.37     $ 3.85  

Diluted

  $ 0.81     $ 0.91     $ 3.27     $ 3.72  
                                 

Weighted average shares outstanding:

                               

Basic

    77,202       79,589       78,380       79,059  

Diluted

    79,385       82,439       80,726       81,818  
                                 

Dividends declared per common share

  $ 0.19     $ 0.18     $ 0.74     $ 0.70  

 

 

 

 

This press release and the attached financial tables contain certain non-GAAP financial measures as defined under SEC rules, such as Adjusted Net Income, Adjusted Total Debt, Adjusted Net (cash) Debt, EBITDA, Adjusted EBITDA, Free Cash Flow, Adjusted Free Cash Flow and Adjusted Invested Capital, which exclude certain items disclosed in the attached financial tables. Please note that all non-GAAP financial measures are provided on an unaudited basis. The Company provides reconciliations of these measures to the most directly comparable GAAP measures.

 

Management believes the presentation of these non-GAAP financial measures provides useful information about the results of operations of the Company for the current and past periods. Management believes that investors should have the same information available to them that management uses to assess the Company’s operating performance and capital structure. These non-GAAP financial measures should not be considered in isolation or as a substitute for the most comparable GAAP financial measures. Investors are cautioned that non-GAAP financial measures utilized by the Company may not be comparable to similarly titled non-GAAP financial measures used by other companies.

 

   

Three Months Ended

 

Vehicle Sales Revenue (in thousands)

 

December 31,

2025

   

December 31,

2024

 
   

(unaudited)

         

New heavy-duty vehicles

  $ 575,734     $ 773,376  

New medium-duty vehicles (including bus sales revenue)

    324,644       400,930  

New light-duty vehicles

    57,669       32,197  

Used vehicles

    82,597       86,184  

Other vehicles

    5,756       9,254  
                 

Absorption Ratio

    129.3 %     133.0 %

 

Absorption Ratio

Management uses several performance metrics to evaluate the performance of its commercial vehicle dealerships and considers Rush Truck Centers’ “absorption ratio” to be of critical importance. Absorption ratio is calculated by dividing the gross profit from the parts, service and collision center departments by the overhead expenses of all of a dealership’s departments, except for the selling expenses of the new and used commercial vehicle departments and carrying costs of new and used commercial vehicle inventory. When 100% absorption is achieved, then gross profit from the sale of a commercial vehicle, after sales commissions and inventory carrying costs, directly impacts operating profit.

 

Debt Analysis (in thousands)

 

December 31,

2025

   

December 31,

2024

 
   

(unaudited)

         

Floor plan notes payable

  $ 917,955     $ 1,081,199  

Current maturities of long-term debt

    127        

Current maturities of finance lease obligations

    34,519       38,476  

Long-term debt, net of current maturities

    274,798       408,440  

Finance lease obligations, net of current maturities

    88,149       92,235  

Total Debt (GAAP)

    1,315,548       1,620,350  

Adjustments:

               

Debt related to lease & rental fleet

    (394,176 )     (535,580 )

Floor plan notes payable

    (917,955 )     (1,081,199 )

Adjusted Total Debt (Non-GAAP)

    3,417       3,571  

Adjustment:

               

Cash and cash equivalents

    (212,645 )     (228,131 )

Adjusted Net Debt (Cash) (Non-GAAP)

  $ (209,228 )   $ (224,560 )

 

 

 

Management uses “Adjusted Total Debt” to reflect the Company’s estimated financial obligations less debt related to lease and rental fleet (L&RFD) and floor plan notes payable (FPNP), and “Adjusted Net (Cash) Debt” to present the amount of Adjusted Total Debt net of cash and cash equivalents on the Company’s balance sheet. The FPNP is used to finance the Company’s new and used inventory, with its principal balance changing daily as vehicles are purchased and sold and the sale proceeds are used to repay the notes. Consequently, in managing the business, management views the FPNP as interest bearing accounts payable, representing the cost of acquiring vehicles financed as collateral through a banking institution or the vendor’s financing arm and is required to be repaid as the collateral is sold. The Company has the capacity to finance all of its new and used inventory under its lines of credit established for these purposes, but may choose to only partially finance them depending on business conditions and its management of cash and interest expense. The Company’s lease and rental fleet inventory are either: (i) leased to customers under long-term lease arrangements; or (ii) to a lesser extent, dedicated to the Company’s rental business. In both cases, the lease and rental payments received fully cover the capital costs of the lease and rental fleet (i.e., the interest expense on the borrowings used to acquire the vehicles and the depreciation expense associated with the vehicles), plus a profit margin for the Company. The Company believes excluding the FPNP and L&RFD from the Company’s total debt for this purpose provides management with supplemental information regarding the Company’s capital structure and leverage profile and assists investors in performing analysis that is consistent with financial models developed by Company management and research analysts. “Adjusted Total Debt” and “Adjusted Net (Cash) Debt” are both non-GAAP financial measures and should be considered in addition to, and not as a substitute for, the Company’s debt obligations, as reported in the Company’s consolidated balance sheet in accordance with U.S. GAAP. Additionally, these non-GAAP measures may vary among companies and may not be comparable to similarly titled non-GAAP measures used by other companies.

 

   

Twelve Months Ended

 

EBITDA (in thousands)

 

December 31,

2025

   

December 31,

2024

 
   

(unaudited)

         

Net Income Attributable to Rush Enterprises, Inc. (GAAP)

  $ 263,778     $ 304,153  

Provision for income taxes

    79,828       92,845  

Interest expense

    46,235       70,858  

Depreciation and amortization

    71,136       68,549  

Gain on sale of assets

    (412 )     (809 )

EBITDA (Non-GAAP)

    460,565       553,596  

Adjustments:

               

Interest (expense) associated with FPNP and L&RFD

    (48,168 )     (71,694 )

Adjusted EBITDA (Non-GAAP)

  $ 412,397     $ 463,902  

 

The Company presents EBITDA and Adjusted EBITDA, for the twelve months ended each period presented, as additional information about its operating results. The presentation of Adjusted EBITDA that excludes the addition of interest expense associated with FPNP and the L&RFD to EBITDA is consistent with management’s presentation of Adjusted Total Debt, in each case reflecting management’s view of interest expense associated with the FPNP and L&RFD as an operating expense of the Company, and to provide management with supplemental information regarding operating results and to assist investors in performing analysis that is consistent with financial models developed by management and research analyst. “EBITDA” and “Adjusted EBITDA” are both non-GAAP financial measures and should be considered in addition to, and not as a substitute for, net income of the Company, as reported in the Company’s consolidated statements of income in accordance with U.S. GAAP. Additionally, these non-GAAP measures may vary among companies and may not be comparable to similarly titled non-GAAP measures used by other companies.

 

   

Twelve Months Ended

 

Free Cash Flow (in thousands)

 

December 31,

2025

   

December 31,

2024

 
   

(unaudited)

         

Net cash provided by operations (GAAP)

  $ 847,982     $ 610,014  

Acquisition of property and equipment

    (399,831 )     (433,047 )

Free cash flow (Non-GAAP)

    448,151       176,967  

Adjustments:

               

Draws (payments) on floor plan financing, net

    (69,037 )     (54,265 )

Cash used for L&RF purchases

    295,902       337,067  

Non-maintenance capital expenditures

    58,431       25,589  

Adjusted Free Cash Flow (Non-GAAP)

  $ 733,447     $ 485,358  

 

 

 

“Free Cash Flow” and “Adjusted Free Cash Flow” are key financial measures of the Company’s ability to generate cash from operating its business. Free Cash Flow is calculated by subtracting the acquisition of property and equipment included in the Cash flows from investing activities from Net cash provided by operating activities. For purposes of deriving Adjusted Free Cash Flow from the Company’s operating cash flow, Company management makes the following adjustments: (i) adds back draws (or subtracts payments) on the floor plan financing that are included in Cash flows from financing activities, as their purpose is to finance the vehicle inventory that is included in Cash flows from operating activities; (ii) adds back proceeds from notes payable related specifically to the financing of the lease and rental fleet that are reflected in Cash flows from financing activities; (iii) subtracts draws on floor plan financing, net and proceeds from L&RFD related to business acquisition assets that are included in Cash flows from investing activities; (iv) subtracts scheduled principal payments on fixed rate notes payable related specifically to the financing of the lease and rental fleet that are included in Cash flows from financing activities; (v) subtracts lease and rental fleet purchases that are included in acquisition of property and equipment and not financed under the lines of credit for cash and interest expense management purposes; and (vi) adds back non-maintenance capital expenditures that are for growth and expansion (i.e. building of new dealership facilities) that are not considered necessary to maintain the current level of cash generated by the business. “Free Cash Flow” and “Adjusted Free Cash Flow” are both presented so that investors have the same financial data that management uses in evaluating the Company’s cash flows from operating activities. “Free Cash Flow” and “Adjusted Free Cash Flow” are both non-GAAP financial measures and should be considered in addition to, and not as a substitute for, net cash provided by (used in) operations of the Company, as reported in the Company’s consolidated statement of cash flows in accordance with U.S. GAAP. Additionally, these non-GAAP measures may vary among companies and may not be comparable to similarly titled non-GAAP measures used by other companies.

 

Invested Capital (in thousands)

 

December 31, 2025

   

December 31, 2024

 
   

(unaudited)

         

Total Rush Enterprises, Inc. shareholders' equity (GAAP)

  $ 2,203,229     $ 2,141,549  

Adjusted net debt (cash) (Non-GAAP)

    (209,228 )     (224,560 )

Adjusted Invested Capital (Non-GAAP)

  $ 1,994,001     $ 1,916,989  

 

“Adjusted Invested Capital” is a key financial measure used by the Company to calculate its return on invested capital. For purposes of this analysis, management excludes L&RFD, FPNP, and cash and cash equivalents, for the reasons provided in the debt analysis above and uses Adjusted Net Debt in the calculation. The Company believes this approach provides management a more accurate picture of the Company’s leverage profile and capital structure and assists investors in performing analysis that is consistent with financial models developed by Company management and research analysts. “Adjusted Net (Cash) Debt” and “Adjusted Invested Capital” are both non-GAAP financial measures. Additionally, these non-GAAP measures may vary among companies and may not be comparable to similarly titled non-GAAP measures used by other companies.

 

 

FAQ

How did Rush Enterprises (RUSHA) perform financially in 2025?

Rush Enterprises generated 2025 revenue of $7.4 billion and net income of $263.8 million, or $3.27 per diluted share. This compares with 2024 revenue of $7.8 billion and net income of $304.2 million, or $3.72 per diluted share, reflecting a cyclical slowdown in vehicle sales.

What were Rush Enterprises’ fourth quarter 2025 results?

In the fourth quarter of 2025, Rush Enterprises reported $1.8 billion in revenue and net income of $64.3 million, or $0.81 per diluted share. This compares with fourth quarter 2024 revenue of $2.0 billion and net income of $74.8 million, or $0.91 per diluted share.

How important was the aftermarket business for Rush Enterprises (RUSHA) in 2025?

Aftermarket products and services were a key profit driver, producing $2.5 billion of revenue in 2025, roughly flat versus 2024. These operations accounted for about 63.7% of total gross profit, underscoring the stability and higher margins of parts, service and collision activities relative to truck sales.

What dividend did Rush Enterprises declare with its 2025 results?

The board declared a quarterly cash dividend of $0.19 per share for Class A and Class B common stock. The dividend is payable on March 18, 2026, to shareholders of record as of March 3, 2026, continuing the company’s policy of returning capital to investors.

How much stock did Rush Enterprises repurchase in 2025?

Rush Enterprises repurchased $193.5 million of its common stock during 2025. This included $68.0 million of buybacks in the fourth quarter under a plan that ended December 2, 2025, followed by adoption of a new $150 million repurchase authorization through December 31, 2026.

What was Rush Enterprises’ cash flow and leverage profile in 2025?

Net cash provided by operations was $848.0 million in 2025, with free cash flow of $448.2 million and Adjusted Free Cash Flow of $733.4 million. Adjusted Net (Cash) Debt was a net cash position of $209.2 million, indicating substantial financial flexibility and a conservative balance sheet.

How did commercial vehicle sales trends affect Rush Enterprises in 2025?

Industry softness weighed on results: Rush sold 36,032 new and used commercial vehicles in 2025, down 6.7% from 38,615 in 2024. New heavy-duty truck deliveries fell from 15,465 to 12,770 units, reflecting weak over-the-road fleet demand amid depressed freight rates and excess capacity.

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5.55B
68.10M
Auto & Truck Dealerships
Retail-auto Dealers & Gasoline Stations
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United States
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