Rush Enterprises CEO sells shares after option exercise
Rhea-AI Filing Summary
William M. "Rusty" Rush, CEO, President, Chairman and more-than-10% owner of Rush Enterprises, exercised stock options covering 78,750 shares of Class A Common Stock at an exercise price of $15.06 per share on July 31 and August 3, 2026, and sold the same total number of shares at weighted-average prices of $80.7598 and $81.0515 per share.
Footnotes explain that these sale prices reflect weighted averages across multiple trades, with individual transaction prices ranging from $81.00–$81.3731 and $80.52–$81.75. The options expire on 2027-03-15 and vest in one-third increments beginning on the third anniversary of the grant date.
Positive
- None.
Negative
- None.
Insider Trade Summary
Exercise and Sale: 78,750 shares ($5.19M approx. pre-tax spread)
Exercise and Sale
6 txns
Insider
RUSH WILLIAM M RUSTY
Role
CEO, President and COB
Sold
78,750 shs ($6.38M)
Approx. gross sale proceeds
$6.38M
Approx. exercise cost
$1.19M
Approx. pre-tax spread
$5.19M
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Option (right to buy) F3 | 71,574 | $0.00 | $0.00 |
| Exercise | Class A Common Stock | 71,574 | $15.06 | $1.08M |
| Sale | Class A Common Stock F2 | 71,574 | $81.0515 | $5.80M |
| Exercise | Option (right to buy) F3 | 7,176 | $0.00 | $0.00 |
| Exercise | Class A Common Stock | 7,176 | $15.06 | $108K |
| Sale | Class A Common Stock F1 | 7,176 | $80.7598 | $580K |
Holdings After Transaction:
Option (right to buy) — 0 contracts (Direct);
Class A Common Stock — 174,154.5 shares (Direct)
Footnotes (3)
- F1. This price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.00 to $81.3731. The reporting person undertakes to provide Rush Enterprises, Inc., any security holder of Rush Enterprises, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price.
- F2. This price is a weighted average price. These shares were sold in multiple transactions at prices ranging from $80.52 to $81.75. The reporting person undertakes to provide Rush Enterprises, Inc., any security holder of Rush Enterprises, Inc., or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price.
- F3. Options may be exercised in increments of 1/3 on each anniversary of the grant date beginning on the third anniversary of the grant date. The grant date is ten years prior to the expiration date.
Key Figures
Total shares sold: 78,750 shares
Shares sold on 2026-07-31: 7,176 shares
Shares sold on 2026-08-03: 71,574 shares
+4 more
7 metrics
Total shares sold
78,750 shares
Aggregate Class A Common Stock sold on July 31 and August 3, 2026
Shares sold on 2026-07-31
7,176 shares
Class A Common Stock sold on July 31, 2026 after option exercise
Shares sold on 2026-08-03
71,574 shares
Class A Common Stock sold on August 3, 2026 after option exercise
Option exercise price
$15.0600 per share
Exercise price of options into Class A Common Stock
Weighted-average sale price 2026-07-31
$80.7598 per share
Weighted-average price for 7,176 shares sold on July 31, 2026
Weighted-average sale price 2026-08-03
$81.0515 per share
Weighted-average price for 71,574 shares sold on August 3, 2026
Option expiration date
2027-03-15
Expiration date of the exercised options
Key Terms
Option (right to buy), Class A Common Stock, weighted average price, derivative security
4 terms
Option (right to buy) financial
"security_title: "Option (right to buy)""
Class A Common Stock financial
"underlying_security_title: "Class A Common Stock""
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.
weighted average price financial
"This price is a weighted average price. These shares were sold in multiple"
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
derivative security financial
"transaction_code_description: "Exercise or conversion of derivative security""
A derivative security is a financial contract whose value comes from the price or performance of something else, such as a stock, bond, commodity, or market index. For investors it acts like an insurance policy or a wager: it can be used to protect against losses, lock in prices, or amplify gains and losses, so it can change a portfolio’s risk and potential return without owning the underlying asset directly.
FAQ
AI-generated questions and answers. How Rhea-AI works. Not financial advice.
What insider transactions did William M. "Rusty" Rush report for RUSHA?
William M. "Rusty" Rush reported exercising options for 78,750 Class A shares and selling the same number of shares. The transactions occurred on July 31 and August 3, 2026, and involved converting options at $15.06 per share into stock and then selling those shares.
At what prices did the RUSHA insider sales occur?
The reported sales occurred at weighted-average prices of $80.7598 and $81.0515 per share. Footnotes state these are averages of multiple trades, with individual prices ranging from $81.00–$81.3731 on July 31 and $80.52–$81.75 on August 3, 2026.
What was the exercise price and expiration date of the options in the RUSHA Form 4?
The options had an exercise price of $15.06 per share and an expiration date of 2027-03-15. A footnote explains they may be exercised in one-third increments on each anniversary of the grant date, beginning on the third anniversary of that grant date.
Were Rusty Rush’s RUSHA trades made under a Rule 10b5-1 trading plan?
The Form 4 indicates the trades were not made under an affirmatively identified Rule 10b5-1 trading plan. The document-level checkbox for Rule 10b5-1 plans is marked false, so the transactions are not reported as pursuant to such a plan.
What types of securities were involved in Rusty Rush’s RUSHA transactions?
The transactions involved options (rights to buy) and the underlying Class A Common Stock of Rush Enterprises. Options were exercised to acquire shares, which were then sold in open-market or private transactions as reported by transaction code S on the Form 4.
AI-generated analysis. How Rhea-AI works. Not financial advice.
