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UNITED
STATES
SECURITIES
AND EXCHANGE COMMISSION
Washington,
D.C. 20549
FORM
8-K
CURRENT REPORT
PURSUANT TO SECTION 13 OR 15(d) OF THE
SECURITIES EXCHANGE ACT OF 1934
Date of Report (Date of earliest event reported): May
9, 2026
SPLASH BEVERAGE GROUP,
INC.
(Exact name of registrant as specified in its charter)
| Nevada |
|
001-40471 |
|
34-1720075 |
|
(State or other jurisdiction
of incorporation) |
|
(Commission
File Number) |
|
(IRS Employer
Identification No.) |
1314 East Las Olas Blvd, Suite 221
Fort Lauderdale, Florida 33301
(Address of principal executive offices)
Registrant’s telephone number, including area
code: (954) 745-5815
Check the appropriate box below if the Form 8-K filing
is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
| ☐ |
Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) |
| ☐ |
Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) |
| ☐ |
Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) |
| ☐ |
Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) |
Securities registered pursuant to Section 12(b)
of the Act:
| Common Stock, $0.001 par value |
|
SBEV |
|
NYSE American LLC |
| (Title of Each Class) |
|
(Trading Symbol) |
|
(Name of Each Exchange on Which Registered) |
Indicate by check mark whether the registrant is an
emerging growth company as defined in Rule 405 of the Securities Act of 1933 (CFR §230.405 of this chapter) or Rule 12b-2 of the
Securities Exchange Act of 1934 (CFR §240.12b-2 of this chapter).
Emerging growth company ☐
If an emerging growth company, indicate by check mark
if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards
provided pursuant to Section 13(a) of the Exchange Act. ☐
Item 5.02 Departure of Directors or Certain Officers;
Election of Directors; Appointment of Certain Officers; Compensatory Arrangements of Certain Officers.
(c)
On May 9, 2026, Splash Beverage
Group, Inc. (the “Company”) appointed Brady Cobb as the Company’s Interim Chief Executive Officer, effective immediately.
By virtue of this appointment, Mr. Cobb became the principal executive officer of the Company. Mr. Cobb has been a director of the Company
since February 2, 2026.
Mr. Cobb is a seasoned executive
in both public and private companies, entrepreneur, attorney/lobbyist, and strategist with deep experience in emerging cannabinoid regulated
markets, legal and regulatory matters, brand curation and expansion, and capital markets. He has founded, operated, and/or advised multiple
high-growth platforms across cannabis, wellness, and consumer packaged goods, and brings a unique combination of operational, regulatory,
governmental and transactional expertise to the Company. Mr. Cobb is admitted to practice law in the State of Florida and has experience
as both a lawyer and lobbyist.
There are no arrangements
or understandings between Mr. Cobb and any other person pursuant to which he was selected as an executive officer of the Company. Mr.
Cobb has no family relationships with any director or executive officer of the Company, and there are no transactions in which he has
an interest requiring disclosure under Item 404(a) of Regulation S-K.
(b)
On May 12, 2026, William
Meissner notified the Company of his resignation as President and all other offices of and employment with the Company, which resignation
will become effective on June 1, 2026.
On May 12, 2026, the Company entered into a consulting agreement with Mr.
Meissner pursuant to which, beginning on June 1, 2026, Mr. Meissner will provide consulting services to the Company for an initial term
of six months for a consulting fee of $5,000 per month. The Company also agreed to grant Mr. Meissner a stock option to purchase 250,000
shares of the Company’s common stock under the Company’s 2025 Equity Incentive Plan, which is subject to future vesting requirements.
The first vesting t: (1) 125,000 options vest immediately, and (2) 125,000 options will vest on at the end of the initial term of the
consulting agreement, subject to continued services as of each applicable vesting date. The consulting agreement provides that if Mr.
Meissner is terminated for cause, he will not be entitled to any unearned or unvested compensation.
Item 7.01 Regulation FD
Disclosure
On May 14, 2026, the Company
issued a press release announcing Mr. Cobb’s appointment and Mr. Meissner’s resignation. A copy of the press release is furnished
as Exhibit 99.1 of this Current Report on Form 8-K.
The information in this Item
7.01 (including Exhibit 99.1) shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934
(the “Exchange Act”) or otherwise subject to the liabilities under such section, and shall not be deemed to be incorporated
by reference into any filing of the Company under the Securities Act of 1933 or the Exchange Act.
Item 9.01 Financial Statements and Exhibits.
(d) Exhibits.
| Exhibit # |
|
Exhibit Description |
| 99.1 |
|
Press Release dated May 14, 2026 |
SIGNATURE
Pursuant to the requirements of the Securities Exchange
Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.
Date: May 14, 2026
| |
SPLASH BEVERAGE GROUP, INC. |
| |
|
|
| |
By: |
/s/ Brady Cobb |
| |
|
Brady Cobb, Chief Executive Officer |
3
EXHIBIT 99.1
Splash Beverage Group Announces Leadership Transition
and Strategic Evolution Toward High-Growth Wellness & Cannabinoid Markets
Company Advances Transition Toward Wellness-Focused
Consumer Platform as Brady Cobb Appointed Interim CEO
FORT LAUDERDALE, Fla., May 14, 2026 –
Splash Beverage Group (NYSE American: SBEV) (“Splash” or the “Company”), today announced the appointment of Brady
Cobb as Interim Chief Executive Officer, effective immediately. Mr. Cobb, who has served on the Company’s Board of Directors since
February 2026, will also serve as the Company’s principal executive officer.
The Company also announced that William Meissner has
resigned as President and from all other officer positions and employment with the Company, effective June 1, 2026. Splash thanks Mr.
Meissner for his service and contributions, and wishes him continued success in his future endeavors.
Today’s announcement marks a strategic inflection
point for Splash as the Company advances its transition toward becoming a platform focused on regulated wellness, cannabinoids, functional
consumer products, and adjacent high-growth categories. The Company will continue to service its legacy business as well.
“This transition represents an important bridge
period for Splash as the Company works toward completing the previously announced proposed transaction and repositioning itself around
the long-term opportunities developing within the regulated wellness and cannabinoid sectors,” said Cobb. “My role as Interim
CEO, in partnership with our Board of Directors who are all actively engaged in this process, is to help guide the Company through this
strategic transition, stabilize and streamline operations and compliance, and position the business for its next phase.”
Mr. Cobb continued, “We believe Splash is uniquely
positioned to capitalize on the ongoing evolution of the cannabinoid and wellness economy by identifying, partnering with, and supporting
established brands across the hemp-derived CBD and, subject to applicable regulatory and exchange approvals, medical cannabis marketplaces.
As federal policy continues to evolve under President Trump’s rescheduling initiative, we believe U.S. institutional investors and
traditional capital sources are increasingly able to participate meaningfully in the sector for the first time, creating significant opportunities
for scaled public market platforms with regulatory sophistication, operational discipline, and access to growth capital. With the U.S.
cannabis market already estimated to exceed $38 billion annually and projected to continue expanding rapidly, we believe Splash can serve
as a strategic bridge between emerging operators, institutional capital, and the public markets.”
Mr. Cobb brings a multidisciplinary background spanning
public company leadership, law, government affairs, regulatory strategy, capital markets, and consumer brand development. Over the course
of his career, he has founded, operated, and advised multiple high-growth platforms across cannabis, wellness, consumer packaged goods,
and regulated industries. Mr. Cobb is a Florida lawyer with experience in the legal and lobbying fields.
In connection with Mr. Meissner’s transition,
the Company has entered into a consulting agreement pursuant to which he will assist with transition and advisory matters following his
departure.
Additional details regarding the leadership transition
will be included in a Current Report on Form 8-K to be filed by the Company with the U.S. Securities and Exchange Commission.
More Information
Splash Beverage Group
Contact Information
Splash Beverage Group
954-745-5815
Info@SplashBeverageGroup.com
Dennis Burns
567-237-4132
dburns@SplashBeverageGroup.com
Media Contact
Angela Gorman
AMWPR
angela@amwpr.com
917-348-0083
Cautionary Note Regarding Forward-Looking Statements
This press release contains forward-looking statements
within the meaning of the Private Securities Litigation Reform Act of 1995, including statements regarding the Company’s business
transition, proposed business combination, and regulatory developments. Forward-looking statements are prefaced by words such as “anticipate,”
“expect,” “plan,” “could,” “may,” “will,” “should,” “would,”
“intend,” “potential,” “believe,” “estimate,” “forecast,” “project,”
and similar words.
Forward-looking statements are based on current expectations
and assumptions regarding the Company’s business and future conditions and are subject to inherent uncertainties, risks, and changes
in circumstances that are difficult to predict. Actual results may differ materially from those contemplated by such forward-looking statements
due to a variety of factors, including, without limitation, the Company’s ability to negotiate and enter into definitive agreements
related to the proposed merger, obtain necessary approvals and consents, satisfy closing conditions, raise sufficient capital, maintain
compliance with NYSE American listing standards, successfully integrate operations, and respond to evolving regulatory conditions within
the cannabinoid and wellness industries.
Additional information concerning these and other
risk factors is contained in the Company’s filings with the U.S. Securities and Exchange Commission, including its Annual Report
on Form 10-K for the year ended December 31, 2025. Any forward-looking statement made by the Company speaks only as of the date on which
it is made. The Company undertakes no obligation to publicly update any forward-looking statements, whether as a result of new information,
future developments, or otherwise, except as required by law.