Sezzle (NASDAQ: SEZL) CFO sells 3,920 shares under Rule 10b5-1 plan
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Sezzle Inc. Chief Financial Officer Brading Lee Dickson sold a total of 3,920 shares of common stock in two open-market transactions on June 18, 2026, at weighted average prices of about $161.00 and $160.31 per share. The sales were made under a pre-arranged Rule 10b5-1 trading plan adopted on June 17, 2025. Following these transactions, he continues to hold roughly 316,931 shares directly, indicating that the trades represent a relatively small portion of his overall stake.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 3,920 shares ($629,753)
Net Sell
2 txns
Insider
Brading Lee Dickson
Role
Chief Financial Officer
Sold
3,920 shs ($630K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock, par value $0.00001 per share | 1,972 | $160.3069 | $316K |
| Sale | Common Stock, par value $0.00001 per share | 1,948 | $161.00 | $314K |
Holdings After Transaction:
Common Stock, par value $0.00001 per share — 318,879 shares (Direct, null)
Footnotes (1)
- This transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on June 17, 2025. The sales were effected in multiple transactions at prices ranging from $160.00 to $160.89, inclusive, on June 18, 2026. The price reported in Column 4 is the weighted average price. The reporting person undertakes to provide, upon request, full information regarding the number of shares purchased in each transaction.
Key Figures
Shares sold (trade 1): 1,948 shares
Price per share (trade 1): $161.00 per share
Shares sold (trade 2): 1,972 shares
+4 more
7 metrics
Shares sold (trade 1)
1,948 shares
Open-market sale on June 18, 2026 at about $161.00
Price per share (trade 1)
$161.00 per share
Weighted average sale price for 1,948 shares
Shares sold (trade 2)
1,972 shares
Open-market sale on June 18, 2026 at about $160.31
Price per share (trade 2)
$160.3069 per share
Weighted average sale price for 1,972 shares
Total shares sold
3,920 shares
Combined open-market sales reported in this Form 4
Shares held after transaction
316,931 shares
Direct holdings of CFO after reported sales
Intraday price range
$160.00–$160.89 per share
Range of prices for multiple trades on June 18, 2026
Key Terms
Rule 10b5-1 trading plan, weighted average price, open-market sale
3 terms
Rule 10b5-1 trading plan regulatory
"transaction was effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
weighted average price financial
"The price reported in Column 4 is the weighted average price."
Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
FAQ
What insider transaction did Sezzle (SEZL) disclose in this Form 4?
Sezzle disclosed that CFO Brading Lee Dickson sold 3,920 shares of common stock in two open-market transactions. These trades occurred on June 18, 2026, and were executed under a pre-arranged Rule 10b5-1 trading plan adopted in June 2025.
Was the Sezzle (SEZL) CFO sale made under a Rule 10b5-1 plan?
Yes. A footnote explains the transaction was effected pursuant to a Rule 10b5-1 trading plan adopted by the CFO on June 17, 2025. Such plans pre-schedule trades, making the timing more routine and less about short-term market views.
What is the significance of the weighted average price in the Sezzle (SEZL) Form 4?
The Form 4 reports a weighted average price because the shares were sold in multiple trades throughout the day. A footnote notes these trades occurred between $160.00 and $160.89 per share, with the column showing the combined average execution price.