Stitch Fix insider plans sale of 70,000 shares

Stitch Fix, Inc. insider Anthony Bacos filed to sell 70,000 shares of common stock through Charles Schwab & Co., Inc., with an indicated aggregate value of $284,014.00 and an anticipated sale date of August 10, 2026 on NASDAQ.

Rhea-AI Filing Summary

Stitch Fix, Inc. insider Anthony Bacos filed to sell 70,000 shares of common stock through Charles Schwab & Co., Inc., with an indicated aggregate value of $284,014.00 and an anticipated sale date of August 10, 2026 on NASDAQ. The planned sale is tied to an employee stock option exercise for 50,000 shares via broker payment for a cashless exercise and 20,000 shares from RSU/PSU equity compensation. The filing also lists several prior sales of Stitch Fix shares by Bacos over the past three months.

Key Figures

Planned shares to be sold: 70,000 shares Aggregate value of planned sale: $284,014.00 Shares from option exercise: 50,000 shares +3 more

6 metrics

Planned shares to be sold 70,000 shares Common stock planned for sale on or about August 10, 2026

Aggregate value of planned sale $284,014.00 Indicated value for 70,000-share transaction through Charles Schwab on NASDAQ

Shares from option exercise 50,000 shares Employee stock option exercise with broker payment for cashless exercise dated August 10, 2026

Shares from RSU/PSU awards 20,000 shares RSU / PSU equity compensation dated December 17, 2025

Prior sale on June 24, 2026 100,000 shares; $450,567.00 Stitch Fix shares sold by Anthony Bacos on 06/24/2026

Prior sale on August 3, 2026 70,000 shares; $286,074.00 Stitch Fix shares sold by Anthony Bacos on 08/03/2026

Key Terms

Employee Stock Option Exercise, RSU / PSU, Broker Payment for Cashless Exercise, Equity Compensation

4 terms

Employee Stock Option Exercise financial

"Common | 08/10/2026 | Employee Stock Option Exercise | Stitch Fix Inc"

RSU / PSU financial

"Common | 12/17/2025 | RSU / PSU | Stitch Fix Inc"

Broker Payment for Cashless Exercise financial

"50000 | 08/10/2026 | Broker Payment for Cashless Exercise"

Equity Compensation financial

"20000 | 12/17/2025 | Equity Compensation"

Equity compensation is pay given to employees, executives or contractors in the form of company ownership—such as stock, stock options or restricted shares—rather than just cash. It matters to investors because it can align workers' incentives with shareholders (like paying someone in slices of the same pie they help grow), but it also increases the number of shares outstanding and company expenses, affecting ownership percentages and earnings per share.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What does Stitch Fix (SFIX) insider Anthony Bacos plan to sell in this Form 144?

Anthony Bacos plans to sell 70,000 shares of Stitch Fix common stock. The filing shows an indicated aggregate value of $284,014.00 for these shares, expected to be sold on August 10, 2026 through Charles Schwab on NASDAQ.

How are the 70,000 Stitch Fix (SFIX) shares in the Form 144 being sourced?

The 70,000 shares are tied to 50,000 shares from an employee stock option exercise and 20,000 shares from RSU/PSU equity compensation. The option-related shares are associated with a cashless exercise handled by a broker.

What is the estimated value of the Stitch Fix (SFIX) shares covered by this Form 144?

The filing indicates an aggregate value of $284,014.00 for the 70,000 shares of Stitch Fix common stock. These shares are planned for sale on or about August 10, 2026 through Charles Schwab on NASDAQ.

When are the Stitch Fix (SFIX) shares under this Form 144 expected to be sold?

The shares are expected to be sold on August 10, 2026. The filing lists NASDAQ as the trading market and Charles Schwab & Co., Inc. as the broker handling the 70,000-share transaction for Stitch Fix common stock.

What prior Stitch Fix (SFIX) stock sales by Anthony Bacos are disclosed in this Form 144?

The document lists multiple past sales, including 100,000 shares sold on June 24, 2026 for $450,567.00 and several 70,000-share sales in June–August 2026, each with its own aggregate dollar amount disclosed.

What types of equity awards are involved in the Stitch Fix (SFIX) Form 144 for Anthony Bacos?

The filing involves employee stock options for 50,000 shares and RSU/PSU equity compensation for 20,000 shares. The option portion is noted as an employee stock option exercise with broker payment for a cashless exercise.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 08/10/2026 - 05:15 PM EDT Learn about SEC filing dates

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK	0002004694
Filer CCC	XXXXXXXX
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer	Stitch Fix, Inc.
SEC File Number	001-38291
Address of Issuer	1 MONTGOMERY STREET SUITE 1500 SAN FRANCISCO CALIFORNIA 94104
Phone	415-882-7765
Name of Person for Whose Account the Securities are To Be Sold	Bacos Anthony
See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.
Relationship to Issuer	Former Affiliate

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Charles Schwab & Co., Inc. 3000 Schwab Way Westlake TX 76262	70000	284014.00	118286238	08/10/2026	NASDAQ

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	08/10/2026	Employee Stock Option Exercise	Stitch Fix Inc			50000	08/10/2026	Broker Payment for Cashless Exercise
Common	12/17/2025	RSU / PSU	Stitch Fix Inc			20000	12/17/2025	Equity Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Anthony Bacos 1 MONTGOMERY STREET SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/16/2026	70000	290175.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/22/2026	70000	282453.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/24/2026	100000	450567.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	06/29/2026	70011	309661.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/06/2026	70000	265086.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/13/2026	70000	253142.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/20/2026	70000	265079.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	07/27/2026	70000	263481.00
Anthony Bacos 1 MONTGOMERY STREET, SUITE 1500 SAN FRANCISCO CA 94104	Stitch Fix, Inc.	08/03/2026	70000	286074.00

144: Remarks and Signature

Remarks
Date of Notice	08/10/2026
Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1	03/17/2026
ATTENTION:
The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.
Signature	Anthony Bacos
ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)