Stitch Fix, Inc. (SFIX) executive exercises 50K options and sells 70K shares
Rhea-AI Filing Summary
Stitch Fix, Inc. Chief Prod/Technology Officer Anthony Bacos exercised 50,000 employee stock options at an exercise price of $2.48 per share to acquire Class A common stock, and on the same date reported sales of 70,000 Class A shares at weighted average prices of $4.0871 and $4.0861 per share.
These transactions were effected under a pre-arranged Rule 10b5-1 plan entered into on March 17, 2026, and following the option exercise 322,543 options from this grant remained outstanding.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Exercise and sale activity reported; no spread calculated
Exercise and Sale
4 txns
Insider
Bacos Anthony
Role
Chief Prod/Technology Officer
Sold
70,000 shs ($286K)
Approx. gross sale proceeds
$286K
Approx. exercise cost
$124K
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Employee Stock Option (Right to Buy) F1, F4 | 50,000 | $0.00 | $0.00 |
| Exercise | Class A Common Stock F1 | 50,000 | $2.48 | $124K |
| Sale | Class A Common Stock F1, F2 | 50,000 | $4.0871 | $204K |
| Sale | Class A Common Stock F1, F3 | 20,000 | $4.0861 | $82K |
Holdings After Transaction:
Employee Stock Option (Right to Buy) — 322,543 shares (Direct);
Class A Common Stock — 951,994 shares (Direct)
Footnotes (4)
- F1. This transaction was made pursuant to a Rule 10b5-1 plan entered into on March 17, 2026.
- F2. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $4.035 to $4.135 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
- F3. The reported price in Column 4 is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $4.035 to $4.145 per share. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
- F4. 25% of the shares subject to the Option vested on June 12, 2024. The remaining shares subject to the Option shall vest as follows: 25% of the shares in equal quarterly installments over the next two (2) quarterly vesting dates; 33 1/3% of the shares in equal quarterly installments over the next four (4) quarterly vesting dates; and 16 2/3% of the shares in equal quarterly installments over the next four (4) quarterly vesting dates, subject to the recipient's continuous service through each vesting date.
Key Figures
Options exercised: 50,000 shares
Option exercise price: $2.48 per share
First sale tranche: 50,000 shares
+3 more
6 metrics
Options exercised
50,000 shares
Employee stock options exercised on 2026-08-03 at $2.48 per share
Option exercise price
$2.48 per share
Exercise price of Employee Stock Option into Class A common stock
First sale tranche
50,000 shares
Class A shares sold on 2026-08-03 at weighted average $4.0871 per share
Second sale tranche
20,000 shares
Class A shares sold on 2026-08-03 at weighted average $4.0861 per share
Total shares sold
70,000 shares
Aggregate Class A common shares sold on 2026-08-03
Remaining options in grant
322,543 options
Employee Stock Options remaining after the 50,000-share exercise
Key Terms
Rule 10b5-1 plan, weighted average sale price, Employee Stock Option (Right to Buy), Class A Common Stock
4 terms
Rule 10b5-1 plan financial
"This transaction was made pursuant to a Rule 10b5-1 plan entered into on March 17, 2026"
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
weighted average sale price financial
"The reported price in Column 4 is a weighted average sale price"
Employee Stock Option (Right to Buy) financial
"Security title listed as Employee Stock Option (Right to Buy)"
Class A Common Stock financial
"Underlying security title and sold security reported as Class A Common Stock"
Class A common stock is a category of a company’s shares that carries a specific set of ownership rights—most commonly defined voting power and claims on dividends—set out in the company’s charter. For investors it matters because the class determines how much influence you have over corporate decisions, the share’s likely dividend and trading behavior, and how it compares in value to other share classes, like choosing a particular seat with different privileges at the company’s decision-making table.
AI-generated analysis. How Rhea-AI works. Not financial advice.
FAQ
What insider transactions did Stitch Fix (SFIX) executive Anthony Bacos report on August 3, 2026?
Anthony Bacos exercised 50,000 employee stock options at $2.48 per share into Class A common stock and sold a total of 70,000 Class A shares at weighted average prices of $4.0871 and $4.0861 per share under a Rule 10b5-1 plan.
How many Stitch Fix (SFIX) stock options did Anthony Bacos exercise and at what price?
He exercised 50,000 Employee Stock Options at an exercise price of $2.48 per share, receiving an equivalent number of Stitch Fix Class A common shares as underlying stock on August 3, 2026, from an option grant expiring April 1, 2034.
Were Anthony Bacos’s Stitch Fix (SFIX) trades made under a Rule 10b5-1 plan?
Yes. A footnote states the transactions were made pursuant to a Rule 10b5-1 plan entered into on March 17, 2026, indicating they followed a pre-arranged trading schedule rather than discretionary timing decisions at the trade date.
How many Stitch Fix (SFIX) options remained from Anthony Bacos’s grant after the reported exercise?
After exercising 50,000 options, the filing reports 322,543 options from this Employee Stock Option grant remained outstanding, providing ongoing potential for additional future exercises into Stitch Fix Class A common stock, subject to the grant’s vesting and expiration terms.