SharkNinja (NYSE: SN) CEO sells 250,000 shares under 10b5-1 plan

Rhea-AI Filing Summary

SharkNinja, Inc. director and Chief Executive Officer Mark Barrocas reported selling 250,000 Ordinary Shares on July 17, 2026 at a weighted average price of $155.01 per share, in multiple trades between $155.00 and $155.45, under a Rule 10b5-1 trading plan, leaving 1,996,659 shares held directly.

Insider Trade Summary 10b5-1

Net Seller: 250,000 shares

Net Sell 1 txn

Insider Barrocas Mark

Role Chief Executive Officer

Sold 250,000 shs ($38.75M)

Type	Security	Shares	Price	Value
Sale	Ordinary Shares F1	250,000	$155.01	$38.75M

Holdings After Transaction: Ordinary Shares — 1,996,659 shares (Direct)

Footnotes (1)

1. F1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $155.00 to $155.45, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

Key Figures

Shares Sold: 250,000 Ordinary Shares Weighted Average Price: $155.01 per share Share Price Range: $155.00–$155.45 per share +1 more

4 metrics

Shares Sold 250,000 Ordinary Shares Non-derivative sale on July 17, 2026 by CEO Mark Barrocas

Weighted Average Price $155.01 per share Weighted average for shares sold, with individual trades between $155.00 and $155.45

Share Price Range $155.00–$155.45 per share Range of prices for multiple transactions included in the reported sale

Shares Held After Transaction 1,996,659 Ordinary Shares Direct ownership by Mark Barrocas following the July 17, 2026 sale

Key Terms

Ordinary Shares, weighted average price, open market or private transaction

3 terms

Ordinary Shares financial

"security_title: Ordinary Shares for the reported transaction"

Ordinary shares are a type of ownership stake in a company, giving shareholders a right to participate in the company’s profits and decision-making through voting. They are similar to owning a piece of a business, and their value can rise or fall based on the company's performance. Investors buy ordinary shares to potentially earn dividends and benefit from the company's growth over time.

weighted average price financial

"The price reported in Column 4 is a weighted average price."

Weighted average price is the average price of a security where each trade or component is counted according to its size, so bigger trades pull the average more than smaller ones. Think of it like calculating the average cost of a grocery haul where items you bought more of have greater influence on the final per-item cost. Investors use it to understand the true average price paid or received, judge execution quality, and compare trading performance against market movement.

open market or private transaction regulatory

"transaction_code_description: Sale in open market or private transaction"

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 07/20/2026 - 09:28 PM Accepted by SEC EDGAR 07/20/2026 - 09:27 PM Learn about SEC filing dates

FAQ

What insider transaction did SharkNinja (SN) report in this Form 4?

SharkNinja reported that its CEO and director Mark Barrocas sold 250,000 Ordinary Shares on July 17, 2026. The transaction was reported as a sale in open market or private transactions at a weighted average price of $155.01 per share.

How many SharkNinja (SN) shares did CEO Mark Barrocas sell?

CEO Mark Barrocas sold 250,000 Ordinary Shares of SharkNinja. These shares were sold in multiple transactions, all on July 17, 2026, at prices ranging from $155.00 to $155.45 per share, resulting in a weighted average of $155.01.

At what price range were SharkNinja (SN) shares sold by the CEO?

The reported sale occurred at prices ranging from $155.00 to $155.45 per share. The Form 4 discloses a weighted average price of $155.01 for the 250,000 Ordinary Shares sold across multiple individual trades.

How many SharkNinja (SN) shares does the CEO hold after this sale?

After the reported sale, Mark Barrocas directly holds 1,996,659 Ordinary Shares of SharkNinja. This figure reflects his direct ownership position immediately following the July 17, 2026 transaction as reported in the Form 4 filing.

Was the SharkNinja (SN) CEO share sale made under a Rule 10b5-1 plan?

Yes, the transaction is indicated as being under a Rule 10b5-1 trading plan. The Form 4’s checkbox for Rule 10b5-1 is marked, signaling that the sale followed a pre-arranged trading plan rather than discretionary timing.

What type of security did the SharkNinja (SN) insider sell?

The insider transaction involved Ordinary Shares of SharkNinja, Inc. Specifically, CEO Mark Barrocas sold 250,000 Ordinary Shares in multiple trades on July 17, 2026, at a weighted average price of $155.01 per share.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

X

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Barrocas Mark

(Last) (First) (Middle)

89 A STREET

(Street)

NEEDHAM MASSACHUSETTS 02494

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
SharkNinja, Inc. [ SN ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Executive Officer

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
07/17/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Ordinary Shares	07/17/2026		S		250,000	D	$155.01(1)	1,996,659	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $155.00 to $155.45, inclusive. The reporting person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range.

	/s/ Pedro J. Lopez-Baldrich, Attorney-in-Fact for Mark Barrocas	07/20/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)