StubHub Holdings (NYSE: STUB) CEO transaction is tax withholding, not sale

Rhea-AI Filing Summary

Eric Howard Baker, Founder, Chairman and CEO of StubHub Holdings, reported that 18,130 Class A shares of common stock were withheld by the company on 2026-08-05 at $9.12 per share to satisfy his tax withholding obligations, explicitly noted as not a market sale. After this, he directly owns 12,244,188 Class A shares, plus 34,370 shares held by the Eric H. Baker Family Foundation and 55,048 shares held by family trusts.

Insider Trade Summary

Net Seller: 18,130 shares

Net Sell 3 txns

Insider Baker Eric Howard

Role See Remarks

Type	Security	Shares	Price	Value
Tax Withholding	Class A Common Stock F1	18,130	$9.12	$165K
holding	Class A Common Stock	--	--	--
holding	Class A Common Stock	--	--	--

Holdings After Transaction: Class A Common Stock — 12,244,188 shares (Direct); Class A Common Stock — 34,370 shares (Indirect, Held by the Eric H. Baker Family Foundation); Class A Common Stock — 55,048 shares (Indirect, Held by family trusts)

Footnotes (1)

1. F1. These shares were withheld by the Company to satisfy the reporting person's tax withholding obligations. Not a market sale.

Key Figures

Shares withheld for taxes: 18,130 shares Per-share value for withholding: $9.12 per share Direct holdings after transaction: 12,244,188 shares +2 more

5 metrics

Shares withheld for taxes 18,130 shares Class A common stock withheld on 2026-08-05 to satisfy tax withholding obligations

Per-share value for withholding $9.12 per share Value used for the 18,130 withheld shares in the tax-related disposition

Direct holdings after transaction 12,244,188 shares Eric Baker’s direct StubHub Class A common stock holdings following the withholding

Indirect foundation holdings 34,370 shares Class A shares held indirectly by the Eric H. Baker Family Foundation

Indirect family trust holdings 55,048 shares Class A shares held indirectly by family trusts associated with Eric Baker

Key Terms

tax withholding obligations, withheld by the Company, family trusts

3 terms

tax withholding obligations financial

"shares were withheld by the Company to satisfy the reporting person's tax withholding obligations"

withheld by the Company financial

"These shares were withheld by the Company to satisfy the reporting person's tax withholding obligations"

family trusts financial

"Class A Common Stock ... Held by family trusts"

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Form 4 Insider Transactions: What Each Field Means →

Available on EDGAR 08/07/2026 - 05:35 PM Accepted by SEC EDGAR 08/07/2026 - 05:34 PM Learn about SEC filing dates

FAQ

What insider transaction did StubHub (STUB) CEO Eric Baker report?

Eric Baker reported that 18,130 StubHub Class A shares were withheld by the company at $9.12 per share on 2026-08-05 to satisfy his tax withholding obligations, a non-market disposition of shares used to cover taxes.

Was the StubHub (STUB) CEO’s reported share disposition an open-market sale?

No. A footnote states the 18,130 shares were withheld by the company to satisfy Eric Baker’s tax withholding obligations and that it was not a market sale, meaning no shares were sold into the open market in this transaction.

How many StubHub (STUB) shares does Eric Baker hold after this tax withholding event?

Following the withholding, Eric Baker directly holds 12,244,188 Class A shares. He also has indirect holdings of 34,370 shares through the Eric H. Baker Family Foundation and 55,048 shares held by family trusts, as reported in the ownership table.

At what price were StubHub (STUB) shares valued for Eric Baker’s tax withholding?

The 18,130 withheld shares were valued at $9.12 per share for the tax withholding transaction on 2026-08-05. This price reflects the per-share value used to determine the number of shares delivered to satisfy Baker’s tax obligations.

Were Eric Baker’s StubHub (STUB) transactions reported as made under a Rule 10b5-1 plan?

The Rule 10b5-1 checkbox was not marked as affirming a trading plan for these transactions, and the footnote only describes shares being withheld for tax withholding obligations, with no indication they were executed under a pre-arranged 10b5-1 plan.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Baker Eric Howard

(Last) (First) (Middle)

C/O STUBHUB HOLDINGS, INC.

175 GREENWICH STREET, 59TH FLOOR

(Street)

NEW YORK NEW YORK 10007

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
StubHub Holdings, Inc. [ STUB ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	X	10% Owner
X	Officer (give title below)		Other (specify below)
	See Remarks

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
08/05/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	08/05/2026		F		18,130(1)	D	$9.12	12,244,188	D
Class A Common Stock								34,370	I	Held by the Eric H. Baker Family Foundation
Class A Common Stock								55,048	I	Held by family trusts

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. These shares were withheld by the Company to satisfy the reporting person's tax withholding obligations. Not a market sale.

Remarks:

Founder, Chairman and Chief Executive Officer

	/s/ Mark Streams, as Attorney-in-Fact for Eric H. Baker	08/07/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)