Ulta Beauty director granted 271 stock units

Ulta Beauty director Brieane Lee Olson received a 271-unit restricted stock grant vesting in 2027, increasing her direct equity holdings.

Rhea-AI Filing Summary

Ulta Beauty, Inc. (symbol: ULTA) is the issuer of record for a Form 4 filing submitted to the SEC. Olson Brieane Lee reported acquisition or exercise transactions in this Form 4 filing.

Ulta Beauty, Inc. (ULTA) reported that director Brieane Lee Olson received an equity award in the form of 271 restricted stock units of common stock on September 1, 2026. These RSUs vest 100% on June 10, 2027, and Olson now holds 271 shares/units directly after this grant. No Rule 10b5-1 trading plan is reported.

Insider Trade Summary

Grant/Award: 271 shares

Grant/Award 1 txn

Insider Olson Brieane Lee

Role Director

Type	Security	Shares	Price	Value
Grant/Award	Common Stock F1	271	$0.00	$0.00

Holdings After Transaction: Common Stock — 271 shares (Direct)

Footnotes (1)

1. F1. Represents a grant of 271 restricted stock units, vesting 100% on 6/10/2027.

Key Figures

Restricted stock units granted: 271 units Vesting date: June 10, 2027 Holdings after transaction: 271 shares/units +1 more

4 metrics

Restricted stock units granted 271 units Grant of common stock RSUs to director on September 1, 2026

Vesting date June 10, 2027 RSUs vest 100% on this date

Holdings after transaction 271 shares/units Total direct ownership reported for Brieane Lee Olson after the award

Transaction price per share $0.00 Equity grant with no cash price; compensation award of common stock RSUs

Key Terms

restricted stock units, vests 100%, grant, award, or other acquisition

3 terms

restricted stock units financial

"Represents a grant of 271 restricted stock units, vesting 100% on 6/10/2027"

Restricted stock units are a type of company reward where employees are promised shares of stock, but they only fully own these shares after meeting certain conditions, like staying with the company for a set time. They matter because they can become valuable assets and are often used to motivate employees to help the company succeed.

vests 100% financial

"grant of 271 restricted stock units, vesting 100% on 6/10/2027"

grant, award, or other acquisition financial

"transaction is coded as a grant, award, or other acquisition"

FAQ

What insider transaction did ULTA disclose for Brieane Lee Olson?

Ulta Beauty disclosed that director Brieane Lee Olson received a grant of 271 restricted stock units of common stock on September 1, 2026, classified as a grant, award, or other acquisition of non-derivative securities.

When do Brieane Lee Olson’s new ULTA restricted stock units vest?

The filing states that the 271 restricted stock units granted to Brieane Lee Olson vest 100% on June 10, 2027. Vesting must occur before the units convert into shares that can be freely owned and potentially sold.

How many ULTA shares or units does Brieane Lee Olson hold after this transaction?

After the September 1, 2026 grant, Brieane Lee Olson is reported to hold 271 common shares or equivalent restricted stock units of Ulta Beauty directly. This total comes entirely from the newly reported award.

Did Ulta Beauty’s Form 4 indicate any sale of ULTA shares by Brieane Lee Olson?

No. The Form 4 shows only an acquisition via a grant of 271 restricted stock units and reports no sales or disposals of Ulta Beauty common stock by Brieane Lee Olson in this filing.

Was the ULTA insider grant made under a Rule 10b5-1 trading plan?

The filing’s Rule 10b5-1 checkbox is not marked as affirmative, and no footnote describes a trading plan. Based on the disclosure, this 271-unit restricted stock grant is not reported as being made under a Rule 10b5-1 plan.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Available on EDGAR 09/02/2026 - 05:56 PM Accepted by SEC EDGAR 09/02/2026 - 05:55 PM Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Olson Brieane Lee

(Last) (First) (Middle)

1000 REMINGTON BLVD.

SUITE 120

(Street)

BOLINGBROOK ILLINOIS 60440

(City) (State) (Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Ulta Beauty, Inc. [ ULTA ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director		10% Owner
	Officer (give title below)		Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
09/01/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	09/01/2026		A		271(1)	A	$0	271	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. Represents a grant of 271 restricted stock units, vesting 100% on 6/10/2027.

	/s/ Rene G. Casares, as attorney-in-fact for Brieane Lee Olson	09/02/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)