UNITED NATURAL FOODS (NYSE: UNFI) HR chief sells 4,807 shares under plan
Rhea-AI Filing Summary
UNITED NATURAL FOODS INC Chief Human Resources Officer Danielle Benedict reported an open-market sale of company stock. On May 6, 2026, she sold 4,807 shares of UNFI common stock at $52.00 per share under a pre-arranged Rule 10b5-1 trading plan.
After this transaction, Benedict directly holds 98,470 shares of UNFI common stock, indicating the sale represents only a small portion of her overall reported holdings.
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Insider Trade Summary 10b5-1
Net Seller: 4,807 shares
Net Sell
1 txn
Insider
Benedict Danielle
Role
Chief Human Resources Officer
Sold
4,807 shs ($250K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 4,807 | $52.00 | $250K |
Holdings After Transaction:
Common Stock — 98,470 shares (Direct)
Footnotes (1)
- F1. The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on October 17, 2025.
Key Figures
Shares sold: 4,807 shares
Sale price: $52.00 per share
Shares held after sale: 98,470 shares
+1 more
4 metrics
Shares sold
4,807 shares
Open-market sale on May 6, 2026
Sale price
$52.00 per share
Common Stock transaction
Shares held after sale
98,470 shares
Direct ownership following transaction
Transaction code
S (open-market sale)
Non-derivative Form 4 transaction
Key Terms
Rule 10b5-1 trading plan, open-market sale, Common Stock, Form 4
4 terms
Rule 10b5-1 trading plan regulatory
"The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan"
A Rule 10b5-1 trading plan is a pre-arranged schedule that allows company insiders to buy or sell stock at specific times, even if they have inside information. It helps prevent accusations of unfair trading by making these transactions look planned and transparent, rather than sneaky or illegal.
open-market sale financial
"transaction_action: open-market sale"
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Common Stock financial
"security_title: Common Stock"
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.
Form 4 regulatory
"The sales reported in this Form 4 were effected pursuant to a Rule 10b5-1 trading plan"
Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.
AI-generated analysis. How Rhea-AI works. Not financial advice.
FAQ
What insider transaction did UNFI executive Danielle Benedict report?
Danielle Benedict reported an open-market sale of UNFI common stock. She sold 4,807 shares of UNITED NATURAL FOODS INC at $52.00 per share on May 6, 2026, as disclosed in a Form 4 insider filing.
Was the UNFI insider sale made under a Rule 10b5-1 trading plan?
Yes. The filing states the sales were effected under a Rule 10b5-1 trading plan. The plan was adopted by Danielle Benedict on October 17, 2025, indicating the May 2026 transaction followed a pre-arranged trading schedule.
What role does Danielle Benedict hold at UNITED NATURAL FOODS INC (UNFI)?
Danielle Benedict is UNFI’s Chief Human Resources Officer. This officer role is identified in the insider filing, which discloses her position along with details of the reported common stock sale and her remaining direct share ownership.