UP Form 144 Filed for 5,780 Restricted Shares Sale via Morgan Stanley

Rhea-AI Filing Summary

Form 144 notice for Wheels Up Experience Inc. (UP) shows a proposed sale of 5,780 common shares through Morgan Stanley Smith Barney on the NYSE. The filer reports these shares were acquired as restricted stock from the issuer on 08/26/2025 and the sale is scheduled for 08/28/2025. The filing lists an aggregate market value of $17,095.51 for the shares and records gross proceeds of $17,343.47 from a sale on 08/26/2025 by Mark Briffa. The filer certifies no undisclosed material adverse information is known and includes the standard Rule 144 and trading-plan representation.

Positive

• Required Rule 144 disclosure completed with acquisition, sale, broker, and value details
• Filer includes certification that no material nonpublic information is known, aligning with compliance expectations

Negative

• Transaction size is small (~$17k), indicating limited investor impact
• Filing lacks clarity on whether the sale follows a pre-established trading plan or Rule 10b5-1 adoption date

Insights

Securities Compliance Analyst

TL;DR: Routine insider resale filing of restricted shares through a broker; appears procedural and not clearly material.

The Form 144 documents a proposed sale of 5,780 restricted common shares acquired two days earlier from the issuer and routed through Morgan Stanley Smith Barney. The filing includes required acquisition and sale details and the customary certification that no material nonpublic information is known. Transaction size (~$17k) is immaterial relative to typical public-company market capitalizations, suggesting limited market impact. The filing meets disclosure requirements under Rule 144 but does not provide context on holding limits, lock-up exceptions, or any trading plan dates.

Corporate Governance Specialist

TL;DR: Administrative disclosure of an insider sale; compliance-focused with no obvious governance red flags.

The notice shows the securities were received as restricted stock from the issuer and promptly reported for sale. The signer affirms absence of undisclosed adverse information, aligning with standard governance practices for insider transactions. No departures from expected procedure are evident in the filing itself; however, the form does not disclose whether the sale follows a pre-established trading plan or additional internal approvals.

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Common	Morgan Stanley Smith Barney LLC Executive Financial Services 1 New York Plaza 8th Floor New York NY 10004	5780	17095.51	698798208	08/28/2025	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Common	08/26/2025	Restricted Stock	Issuer			5780	08/26/2025	Not Applicable

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
MARK BRIFFA 2135 American Way Chamblee GA 30341	Common	08/26/2025	5780	17343.47

144: Remarks and Signature

Remarks

Date of Notice

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does Form 144 filed for Wheels Up Experience Inc. (UP) disclose?

The form discloses a proposed sale of 5,780 common shares acquired as restricted stock on 08/26/2025, with the sale through Morgan Stanley Smith Barney on the NYSE scheduled for 08/28/2025.

Who is the seller named in the Wheels Up (UP) Form 144?

The filing records the seller as Mark Briffa, with an address listed and a sale recorded on 08/26/2025.

What are the reported values for the shares in the Form 144?

The filing lists an aggregate market value of $17,095.51 for the 5,780 shares and reports gross proceeds of $17,343.47 from the sale entry.

Does the Form 144 state whether the sale is part of a 10b5-1 trading plan?

The filing contains the standard statement about trading plans but does not specify

Which broker is handling the proposed sale for UP shares?

The broker listed is Morgan Stanley Smith Barney LLC, Executive Financial Services, 1 New York Plaza, 8th Floor, New York, NY 10004.