[Form 4] VEEVA SYSTEMS INC Insider Trading Activity

Rhea-AI Filing Summary

Brian Van Wagener, Chief Financial Officer of Veeva Systems Inc. (VEEV), reported equity transactions on 10/01/2025. He received 872 restricted stock units (RSUs) that convert one-for-one to Class A common shares and were recorded with a $0 per-share acquisition price because they are grants. The filing shows 274 shares were withheld by the issuer to satisfy tax-withholding obligations at an indicated price of $293.26 per share, reducing his post-transaction direct holdings to 7,331 shares. Following the RSU grant, he beneficially owns 7,605 shares before the withholding. The RSUs vest under the company’s Amended & Restated 2013 Equity Incentive Plan with 25% vesting on July 1, 2025 and the remainder vesting quarterly over the following year, subject to continued service.

Positive

• 872 RSU grant aligns CFO incentives with shareholders through time-based vesting
• Vesting schedule (25% then quarterly) promotes retention over the next year
• Transactions exempt under Rule 16b-6(b) and Rule 16b-3(e), indicating standard compliance

Negative

• None.

Insights

Corporate Insider Analyst

Insider received 872 RSUs; 274 shares withheld for taxes at $293.26.

This Form 4 discloses a routine equity award and tax withholding rather than an open-market sale. The grant of 872 RSUs increases long-term alignment with shareholders because RSUs vest over time under the issuer’s 2013 Equity Incentive Plan. The withholding of 274 shares to cover taxes is a common administrative step and is reported as an internal remittance rather than a market disposition.

Executive Compensation Specialist

Vesting schedule: 25% on July 1, 2025, then quarterly over one year.

The RSU vesting—25% upfront then quarterly—means the executive’s ownership increases incrementally, tying retention to continued service. The filing confirms the award is governed by the company’s equity plan; no exercise price applies because these are RSUs. The transactions are exempt under Rule 16b-6(b) and Rule 16b-3(e), indicating typical Section 16 compliance for grants and tax withholdings.

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
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Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

1. Name and Address of Reporting Person^*

Van Wagener Brian

(Last) (First) (Middle)

C/O VEEVA SYSTEMS INC.

4280 HACIENDA DRIVE

(Street)

PLEASANTON CA 94588

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
VEEVA SYSTEMS INC [ VEEV ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	Chief Financial Officer

3. Date of Earliest Transaction (Month/Day/Year)
10/01/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Class A Common Stock	10/01/2025(1)		M		872	A	$0(2)	7,605	D
Class A Common Stock	10/01/2025		F(3)		274(3)	D	$293.26	7,331	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares
Restricted Stock Unit	(2)	10/01/2025(1)		M			872	(4)	(4)	Class A Common Stock	872	$0	1,743	D

Explanation of Responses:

1. Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.

2. Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.

3. Represents shares that have been withheld by the Issuer to satisfy tax withholding and remittance obligations in connection with the net settlement of vested restricted stock units and not a market transaction. Transaction exempt from Section 16(b) of the Act pursuant to Rule 16b-3(e) promulgated under the Act.

4. The RSUs were granted under the Issuer's Amended & Restated 2013 Equity Incentive Plan. The Reporting Person vests ownership in the RSUs over one year with 25% vesting on July 1, 2025, and 25% of the RSUs vesting on a quarterly basis thereafter, subject to continued service to the Issuer by the Reporting Person.

Remarks:

	/s/ Liang Dong, attorney-in-fact	10/03/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did VEEV CFO Brian Van Wagener transact on 10/01/2025?

He was granted 872 RSUs and 274 shares were withheld to satisfy tax withholding at a recorded price of $293.26 per share.

How many VEEV shares does the reporting person own after the transactions?

The filing reports 7,331 shares beneficially owned directly following the reported transactions.

What is the vesting schedule for the RSUs granted to the CFO?

The RSUs vest with 25% on July 1, 2025 and the remaining units vest quarterly over the following year, subject to continued service.

Were these transactions market sales or grants?

The filing shows a grant of RSUs (no cash purchase price) and issuer withholding of shares for taxes; the grant is recorded as $0 per share.

Are these transactions subject to Section 16 reporting exemptions?

Yes. The RSU grant is exempt under Rule 16b-6(b) and the tax withholding is exempt under Rule 16b-3(e) per the filing.