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[Form 4] Veeva Systems Inc. Insider Trading Activity

Filing Impact
(Low)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Veeva Systems Inc. (VEEV) – Form 4 insider transaction

Chief Financial Officer Brian Van Wagener reported the conversion of 872 Restricted Stock Units (RSUs) into an equal number of Class A common shares on 1 July 2025 (Transaction Code M). The RSUs were granted under the company’s Amended & Restated 2013 Equity Incentive Plan and carry no cash exercise price.

To satisfy tax-withholding obligations, 274 shares were automatically withheld (Code F) at $282.90 per share, resulting in a net issuance of 598 shares to the executive. Following the transactions, Van Wagener directly owns 6,733 Class A shares.

The filing is exempt from Section 16(b) short-swing profit rules under Rules 16b-3 and 16b-6. No open-market sale or purchase occurred, and the transaction was effected under the normal vesting schedule of the RSUs.

Positive

  • CFO’s direct ownership increases by 598 shares, indicating continued equity alignment with shareholders.
  • No open-market sale—shares were not disposed into the public float.

Negative

  • Minimal incremental share issuance (872 shares) adds a negligible amount of dilution.
  • Shares withheld for taxes signal that the executive did not use personal funds to cover obligations, limiting cash-based commitment.

Insights

TL;DR: Routine RSU vesting; CFO’s net share count rises by 598, no open-market activity—impact neutral.

The Form 4 shows a standard RSU vesting event. Because the shares were issued at no cost and some were withheld for taxes, cash did not change hands and there was no signal of buying or selling sentiment. The CFO’s direct stake increases modestly to 6,733 shares—an immaterial amount relative to Veeva’s 160 million-plus shares outstanding. The event is non-dilutive in any meaningful sense and does not alter executive incentives or market supply. For investors, the disclosure is largely procedural and should not affect valuation or trading outlook.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Van Wagener Brian

(Last) (First) (Middle)
C/O VEEVA SYSTEMS INC.
4280 HACIENDA DRIVE

(Street)
PLEASANTON CA 94588

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
VEEVA SYSTEMS INC [ VEEV ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
Chief Financial Officer
3. Date of Earliest Transaction (Month/Day/Year)
07/01/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class A Common Stock 07/01/2025(1) M 872 A $0(2) 7,007 D
Class A Common Stock 07/01/2025 F(3) 274(3) D $282.9 6,733 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Restricted Stock Unit (2) 07/01/2025(1) M 872 (4) (4) Class A Common Stock 872 $0 2,615 D
Explanation of Responses:
1. Transaction exempt from Section 16(b) of the Securities Exchange Act of 1934 (the "Act") pursuant to Rule 16b-6(b) promulgated under the Act.
2. Each Restricted Stock Unit ("RSU") represents a contingent right to receive one share of Class A Common Stock of the Issuer.
3. Represents shares that have been withheld by the Issuer to satisfy tax withholding and remittance obligations in connection with the net settlement of vested restricted stock units and not a market transaction. Transaction exempt from Section 16(b) of the Act pursuant to Rule 16b-3(e) promulgated under the Act.
4. The RSUs were granted under the Issuer's Amended & Restated 2013 Equity Incentive Plan. The Reporting Person vests ownership in the RSUs over one year with 25% vesting on July 1, 2025, and 25% of the RSUs vesting on a quarterly basis thereafter, subject to continued service to the Issuer by the Reporting Person.
Remarks:
/s/ Liang Dong, attorney-in-fact 07/02/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Veeva Systems' CFO report in the Form 4 dated 07/01/2025?

He converted 872 RSUs into Class A common shares and had 274 shares withheld for taxes.

How many VEEV shares does Brian Van Wagener own after the transaction?

The CFO now directly owns 6,733 Class A shares.

Was there any open-market sale or purchase of VEEV stock?

No. The filing shows only an RSU conversion and tax withholding; no open-market trades occurred.

At what price were the tax-withheld shares valued?

The 274 withheld shares were valued at $282.90 per share.

Do the reported transactions materially affect Veeva’s share count?

No. The issuance of 872 shares is immaterial relative to Veeva’s total shares outstanding.

What vesting schedule applies to the reported RSUs?

25% vests on July 1 2025, with the remainder vesting quarterly thereafter, subject to continued service.
Veeva Sys Inc

NYSE:VEEV

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VEEV Stock Data

40.00B
150.42M
8.53%
89.17%
3.08%
Health Information Services
Services-prepackaged Software
Link
United States
PLEASANTON