What is the transaction code for Gisel Ruiz’s Vital Farms (VITL) share purchase?

The transaction carries code “P,” indicating a purchase in an open market or private transaction. This code confirms the 6,151 Vital Farms Common Stock shares at $8.13 per share were bought rather than sold.

Vital Farms director buys 6,151 shares in open market

Vital Farms, Inc. director Gisel Ruiz reported an open-market purchase of 6,151 shares of Common Stock at $8.13 per share on May 13, 2026.

Filing Impact

(Moderate)

Filing Sentiment

(Positive)How Sentiment works

Sentiment and the balance of points

Rhea-AI Sentiment reads the wording of the document, how positive or negative its language is on a 1 to 5 scale. The balance of points shown with the takes weighs what the document actually discloses, so the two can disagree, for example when a trial that missed its main goal is described in upbeat language.

How Sentiment works How the balance works

Form Type

Rhea-AI Filing Summary

Vital Farms, Inc. director Gisel Ruiz reported an open-market purchase of 6,151 shares of Common Stock at $8.13 per share on May 13, 2026. Following this transaction, Ruiz directly owns 46,549 shares. The filing notes the trade is being reported late due to an administrative delay.

Insider Trade Summary

Net Buyer: 6,151 shares

Net Buy 1 txn

Insider Ruiz Gisel

Role Director

Bought 6,151 shs ($50K)

Type	Security	Shares	Price	Value
Purchase	Common Stock	6,151	$8.13	$50K

Holdings After Transaction: Common Stock — 46,549 shares (Direct)

Footnotes (1)

F1. This transaction is being reported late due to an administrative delay.

Key Figures

Shares purchased: 6,151 shares Purchase price: $8.13 per share Post-transaction holdings: 46,549 shares +1 more

4 metrics

Shares purchased 6,151 shares Open-market purchase on May 13, 2026

Purchase price $8.13 per share Open-market transaction

Post-transaction holdings 46,549 shares Direct ownership after purchase

Net buy shares 6,151 shares Net buy direction in transactionSummary

Key Terms

open-market purchase, Common Stock, transaction code "P", Form 4

4 terms

open-market purchase financial

"transaction_action: "open-market purchase" for the Common Stock trade"

An open-market purchase is when an investor or a company buys shares on a public stock exchange at the going market price, rather than through a private deal. It matters to investors because these purchases change how many shares are available, can push the stock price up or signal confidence from large buyers, and often affect per-share metrics like earnings—think of it like someone buying lots of apples off a grocery shelf, reducing supply and potentially raising the price.

Common Stock financial

"security_title is listed as "Common Stock" in the transaction"

Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.

transaction code "P" regulatory

"transaction_code is "P", indicating a purchase in open market"

Form 4 regulatory

"INSIDER FILING DATA (Form 4) heading for this insider report"

Form 4 is a official document that company insiders, such as executives or major shareholders, file with regulators whenever they buy or sell company shares. It provides transparency about how those with inside knowledge are trading, helping investors see if insiders are confident in the company's prospects or may be selling for personal reasons. This information can influence investor decisions by revealing insiders' perspectives on the company's value.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Vital Farms (VITL) disclose for Gisel Ruiz?

Vital Farms disclosed that director Gisel Ruiz bought 6,151 shares of Common Stock in an open-market transaction at $8.13 per share on May 13, 2026. This Form 4 reflects a net purchase, increasing her direct ownership stake.

How many Vital Farms (VITL) shares does Gisel Ruiz own after the reported trade?

After the reported transaction, Gisel Ruiz directly owns 46,549 Vital Farms shares. This figure includes the 6,151 shares purchased at $8.13 per share on May 13, 2026, as disclosed in the Form 4 insider filing.

Was the Vital Farms (VITL) insider trade by Gisel Ruiz a buy or a sell?

The transaction was a buy. The Form 4 identifies it as an open-market purchase of 6,151 shares of Vital Farms Common Stock at $8.13 per share, increasing director Gisel Ruiz’s direct holdings to 46,549 shares.

Why was Gisel Ruiz’s Vital Farms (VITL) insider transaction reported late?

A footnote explains the transaction is being reported late due to an administrative delay. This means the open-market purchase on May 13, 2026 was not filed promptly, but is now disclosed through this Form 4.

AI-generated analysis. How Rhea-AI works. Not financial advice.

Form 4 Insider Transactions: What Each Field Means →

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Accepted by SEC EDGAR 05/19/2026 - 04:55 PM EDT

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Ruiz Gisel

(Last)

(First)

(Middle)

C/O VITAL FARMS, INC.

3601 SOUTH CONGRESS AVENUE, SUITE A100

(Street)

AUSTIN

TEXAS

78704

(City)

(State)

(Zip)

UNITED STATES

(Country)

2. Issuer Name and Ticker or Trading Symbol
Vital Farms, Inc. [ VITL ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

X	Director	10% Owner
	Officer (give title below)	Other (specify below)

2a. Foreign Trading Symbol

3. Date of Earliest Transaction (Month/Day/Year)
05/13/2026

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

4. If Amendment, Date of Original Filed (Month/Day/Year)

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	Amount	(A) or (D)	Price		6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
Common Stock	05/13/2026⁽¹⁾		P		6,151	A	$8.13	46,549	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares	8. Price of Derivative Security (Instr. 5)		10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)

Explanation of Responses:

1. This transaction is being reported late due to an administrative delay.

	/s/ Francis Cullo, Attorney-in-Fact	05/19/2026
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.
* Form 4: SEC 1474 (03-26)

Source: View Original Filing on SEC EDGAR