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Form 4: VITL Director Reduces Stake to 16,312 Shares After Sale

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Vital Farms insider sale by Director Denny Marie Post — On 08/14/2025 the reporting person sold 6,086 shares of Vital Farms, Inc. (VITL) common stock at a weighted average price of $47.75 per share. After the reported disposition the reporting person beneficially owned 16,312 shares. The filing notes the sale occurred in multiple transactions at prices ranging from $47.74 to $47.81 and that the signer, an attorney-in-fact, executed the Form 4 on behalf of the reporting person.

Positive

  • None.

Negative

  • None.

Insights

TL;DR: Director disposed of a modest stake through multiple trades at ~$47.75, reducing holdings to 16,312 shares.

The Form 4 discloses a straightforward Section 16 transaction by a director. The sale of 6,086 shares is documented as multiple transactions within a narrow price band, with a disclosed weighted average price and explicit offer to provide transaction-level detail on request. There are no derivative transactions or amendments reported. For governance review, this is a routine insider sale disclosure rather than evidence of unusual trading patterns within the form's content.

TL;DR: Insider sale reduces direct beneficial ownership; transaction details are limited to amounts and price range.

The filing provides key quantitative details: 6,086 shares sold at a weighted average of $47.75 and a post-sale holding of 16,312 shares. The explicit price range ($47.74 to $47.81) and the attorney-in-fact signature satisfy disclosure mechanics. There is no information in the filing about motivation, planned dispositions, or timing beyond the trade date, so material interpretation is constrained to the disclosed volumes and prices.

Insider Post Denny Marie
Role Director
Sold 6,086 shs ($291K)
Type Security Shares Price Value
Sale Common Stock 6,086 $47.75 $291K
Holdings After Transaction: Common Stock — 16,312 shares (Direct)
Footnotes (1)
  1. [object Object]
Form 4 Insider Transactions: What Each Field Means →
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Post Denny Marie
(Last) (First) (Middle)
C/O VITAL FARMS, INC.
3601 SOUTH CONGRESS AVENUE, SUITE C100
(Street)
AUSTIN TX 78704
(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Vital Farms, Inc. [ VITL ] 		5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
08/14/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
 6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 08/14/2025 S 6,086 D $47.75(1) 16,312 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $47.74 to $47.81 inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the range set forth in this footnote.
/s/ Francis Cullo, Attorney-in-Fact 08/18/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

Source: View Original Filing on SEC EDGAR

FAQ

What insider transaction did Vital Farms (VITL) report on Form 4?

The Form 4 reports that Director Denny Marie Post sold 6,086 shares of common stock on 08/14/2025.

At what price were the VITL shares sold by the reporting person?

The shares were sold at a weighted average price of $47.75, with individual trades ranging from $47.74 to $47.81.

How many VITL shares did the reporting person own after the sale?

Following the reported transactions the reporting person beneficially owned 16,312 shares.

Did the Form 4 show any derivative transactions for VITL by this reporting person?

No. Table II for derivative securities contains no reported transactions; only non-derivative common stock sales are disclosed.

Who signed the Form 4 for the reporting person?

The Form 4 was signed by Francis Cullo, Attorney-in-Fact on 08/18/2025.