Vital Farms (VITL) insider buys 258 shares via ESPP

Vital Farms, Inc. (VITL) reported an insider share purchase by one of its officers.

Rhea-AI Filing Summary

Vital Farms, Inc. (VITL) reported an insider share purchase by one of its officers. The company’s General Counsel, Secretary and Head of Impact acquired 258 shares of common stock on 11/17/2025 through the company’s 2020 Employee Stock Purchase Plan.

The shares were bought at a price of $26.13 per share, which the plan sets at 85% of the closing price on the purchase date. Following this transaction, the officer beneficially owns 43,590 shares of Vital Farms common stock, held directly.

Insider Trade Summary

Grant/Award: 258 shares

Grant/Award 1 txn

Insider Bal Joanne

Role GC, SEC. AND HEAD OF IMPACT

Type	Security	Shares	Price	Value
Grant/Award	Common Stock	258	$26.13	$7K

Holdings After Transaction: Common Stock — 43,590 shares (Direct)

Footnotes (1)

1. F1. These shares were acquired under the Issuer's 2020 Employee Stock Purchase Plan (the "ESPP") in a transaction that was exempt under both Rule 16b-3(d) and Rule 16b-3(c). In accordance with the ESPP, these shares were purchased at a price equal to 85% of the closing price of Issuer's common stock on the purchase date.

FAQ

AI-generated questions and answers. How Rhea-AI works. Not financial advice.

What insider transaction did Vital Farms (VITL) report on this Form 4?

The filing reports that an officer of Vital Farms, Inc. (VITL) acquired 258 shares of common stock on 11/17/2025 through the company’s 2020 Employee Stock Purchase Plan.

At what price were the Vital Farms (VITL) shares purchased in this Form 4?

The 258 Vital Farms shares were purchased at $26.13 per share, in line with the plan’s formula of 85% of the closing price on the purchase date.

How many Vital Farms (VITL) shares does the reporting person own after the transaction?

After the reported transaction, the officer beneficially owns 43,590 shares of Vital Farms common stock, held directly.

What role does the reporting person hold at Vital Farms (VITL)?

The reporting person is an officer of Vital Farms, serving as GC, Secretary and Head of Impact.

What plan was used for the insider share purchase at Vital Farms (VITL)?

The shares were acquired under Vital Farms’ 2020 Employee Stock Purchase Plan (ESPP), in a transaction noted as exempt under Rule 16b-3(d) and Rule 16b-3(c).

Is this Vital Farms (VITL) Form 4 transaction part of an employee stock purchase program?

Yes. The Form 4 explains that the 258 shares were acquired under the company’s 2020 Employee Stock Purchase Plan, using a discounted purchase price based on the closing stock price.

AI-generated analysis. How Rhea-AI works. Not financial advice.

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Accepted by SEC EDGAR 11/19/2025 - 04:15 PM EST Learn about SEC filing dates

SEC Form 4

FORM 4

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940

OMB APPROVAL

OMB Number:			3235-0287
Estimated average burden
hours per response:			0.5

Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).

Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.

1. Name and Address of Reporting Person^*

Bal Joanne

(Last) (First) (Middle)

C/O VITAL FARMS, INC.

3601 SOUTH CONGRESS AVENUE, SUITE C100

(Street)

AUSTIN TX 78704

(City) (State) (Zip)

2. Issuer Name and Ticker or Trading Symbol
Vital Farms, Inc. [ VITL ]

5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)

	Director		10% Owner
X	Officer (give title below)		Other (specify below)
	GC, SEC. AND HEAD OF IMPACT

3. Date of Earliest Transaction (Month/Day/Year)
11/17/2025

4. If Amendment, Date of Original Filed (Month/Day/Year)

6. Individual or Joint/Group Filing (Check Applicable Line)

X	Form filed by One Reporting Person
	Form filed by More than One Reporting Person

Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3)	2. Transaction Date (Month/Day/Year)	2A. Deemed Execution Date, if any (Month/Day/Year)	3. Transaction Code (Instr. 8)		4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5)			5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4)	6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	7. Nature of Indirect Beneficial Ownership (Instr. 4)
			Code	V	Amount	(A) or (D)	Price
Common Stock	11/17/2025		A(1)		258	A	$26.13	43,590	D

Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned (e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3)	2. Conversion or Exercise Price of Derivative Security	3. Transaction Date (Month/Day/Year)	3A. Deemed Execution Date, if any (Month/Day/Year)	4. Transaction Code (Instr. 8)		5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5)		6. Date Exercisable and Expiration Date (Month/Day/Year)		7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4)		8. Price of Derivative Security (Instr. 5)	9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4)	10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4)	11. Nature of Indirect Beneficial Ownership (Instr. 4)
				Code	V	(A)	(D)	Date Exercisable	Expiration Date	Title	Amount or Number of Shares

Explanation of Responses:

1. These shares were acquired under the Issuer's 2020 Employee Stock Purchase Plan (the "ESPP") in a transaction that was exempt under both Rule 16b-3(d) and Rule 16b-3(c). In accordance with the ESPP, these shares were purchased at a price equal to 85% of the closing price of Issuer's common stock on the purchase date.

	/s/ Francis Cullo, Attorney-in-Fact	11/19/2025
	** Signature of Reporting Person	Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.