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VSCO Director Stake Jumps 225% After 7,304-Share Award

Filing Impact
(Neutral)
Filing Sentiment
(Neutral)
Form Type
4

Rhea-AI Filing Summary

Victoria's Secret (NYSE:VSCO) submitted a Form 4 disclosing that director David W. McCreight received an award of 7,304 common shares on 18 June 2025 at a stated price of $0.00 per share. His direct beneficial ownership rose to 10,550 shares following the transaction.

The filing lists transaction code A, confirming the shares were granted rather than purchased on the open market, and no derivative securities or dispositions were reported. The award enlarges McCreight’s equity stake by roughly 225 %, exceeding the 5 % materiality threshold for insider holdings. No 10b5-1 plan or other material events were noted.

Positive

  • Director David W. McCreight acquired 7,304 common shares, increasing his stake by roughly 225 % and surpassing the 5 % materiality threshold for insider transactions

Negative

  • None.

Insights

TL;DR: Share grant boosts director stake 225 %; limited cash signal—neutral impact.

The Form 4 shows an incentive share award, not a cash purchase, so it offers little direct insight into market sentiment. Still, adding 7,304 shares lifts McCreight’s holdings to 10,550, enhancing alignment with shareholders. Because the transaction involves no out-of-pocket investment and the absolute position remains modest, I view the disclosure as informational rather than price-moving.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
McCreight David W.

(Last) (First) (Middle)
4 LIMITED PARKWAY EAST

(Street)
REYNOLDSBURG OH 43068

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Victoria's Secret & Co. [ VSCO ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director 10% Owner
Officer (give title below) Other (specify below)
3. Date of Earliest Transaction (Month/Day/Year)
06/18/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Common Stock 06/18/2025 A 7,304 A $0.0000 10,550 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
Remarks:
EXHIBIT INDEX Exhibit 24 - Power of Attorney
Robert J. Tannous, by Power of Attorney for David McCreight 06/23/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

How many VSCO shares did director David W. McCreight acquire in June 2025?

The Form 4 reports an award of 7,304 common shares on 18 June 2025.

What is McCreight’s total VSCO shareholding after the reported transaction?

Following the grant, he beneficially owns 10,550 VSCO shares.

Was the June 2025 insider transaction an open-market purchase?

No. The filing uses transaction code A, indicating a share award at $0.00 per share.

Did the Form 4 disclose any sales or dispositions of VSCO stock?

No. The filing lists only an acquisition; no dispositions were reported.

Does the filing mention a Rule 10b5-1 trading plan for this award?

The Form 4 does not indicate that the transaction was executed under a Rule 10b5-1 plan.
Victorias Secret And Co

NYSE:VSCO

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3.41B
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14.42%
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