Wayfair (W) insiders report multiple Class A sale notices including 150,000 shares

Rhea-AI Filing Summary

Wayfair insiders reported proposed sales of Class A shares by Steven K. Conine and the Conine Family Foundation. The excerpt lists multiple proposed sale transactions between 01/23/2026 and 04/14/2026, including an entry of 150,000 shares on 01/23/2026 for $16,330,387.86.

Insights

Insider Transactions Analyst

Multiple proposed open-market sales by an insider and a related foundation are disclosed.

The filing lists dated proposed sales of Class A shares by Steven K. Conine and the Conine Family Foundation, with individual transactions given as share counts and gross proceeds. The largest single line in the excerpt is 150,000 shares for $16,330,387.86 on 01/23/2026.

These entries are routine sale notices under Form 144/A; cash‑flow treatment and whether sales were completed are not stated in the excerpt. Subsequent filings or broker confirmations would show execution and final proceeds.

Key Figures

Largest listed line: 150,000 shares Proceeds (01/23/2026 line): $16,330,387.86 Sale (03/23/2026): 107,919 shares +4 more

7 metrics

Largest listed line 150,000 shares 01/23/2026

Proceeds (01/23/2026 line) $16,330,387.86 01/23/2026

Sale (03/23/2026) 107,919 shares 03/23/2026

Proceeds (02/23/2026 line) $6,944,576.76 02/23/2026

Proceeds (02/26/2026 line) $2,125,423.20 02/26/2026

Proceeds (03/24/2026 line) $130,141.03 03/24/2026

Proceeds (04/14/2026 line) $75,000.00 04/14/2026

Key Terms

Form 144/A, Class A, Founders Shares, Compensation

4 terms

Form 144/A regulatory

"144/A: Securities Sold During The Past 3 Months"

Class A financial

"Class A | 01/01/2002 | Founders Shares | Issuer"

Class A denotes a specific group of a company’s shares that carry a particular set of rights—most commonly different voting power or dividend priority compared with other share classes. Think of it like different seats on a bus where some seats let you steer and others only ride: knowing whether a share is Class A tells investors how much influence they have over company decisions and how returns might be distributed, which affects control and value.

Founders Shares market

"Class A | 01/01/2002 | Founders Shares | Issuer"

Founders shares are a special block of a company’s stock originally given to the people who started the business; they often carry extra voting power or favorable terms compared with regular shares. For investors, these shares matter because they concentrate control and influence how future funding, ownership dilution, and decision-making will play out—think of founders shares as the steering wheel that can steer a company’s direction even as more passengers (investors) climb aboard.

Compensation other

"112861 | 01/01/2002 | Compensation"

Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144/A

144/A: Filer Information

Filer CIK
Filer CCC
Previous Accession Number Of The Filing
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144/A: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

Relationship to Issuer

144/A: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Class A	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	112861	8746700.84	108769567	04/23/2026	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144/A: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Class A	01/01/2002	Founders Shares	Issuer			112861	01/01/2002	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144/A: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	01/23/2026	150000	16330387.86
Conine Family Foundation 4 Copley Place Boston MA 02116	Class A	02/10/2026	5000	462750.00
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	02/23/2026	93050	6944576.76
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	02/26/2026	26950	2125423.20
Conine Family Foundation 4 Copley Place Boston MA 02116	Class A	03/10/2026	5000	375600.00
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	03/23/2026	107919	8330639.27
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	03/24/2026	1687	130141.03
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	03/25/2026	10394	817641.90
Conine Family Foundation 4 Copley Place Boston MA 02116	Class A	04/10/2026	4000	295040.00
Conine Family Foundation 4 Copley Place Boston MA 02116	Class A	04/14/2026	1000	75000.00

144/A: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does the Wayfair (W) Form 144/A excerpt show?

It shows proposed sales of Class A shares by Steven K. Conine and the Conine Family Foundation. The excerpt lists dated transactions between 01/23/2026 and 04/14/2026 with shares and gross proceeds for each line.

How many shares did Steven K. Conine list on 01/23/2026 in the excerpt?

The excerpt lists 150,000 shares on 01/23/2026. The same line shows gross proceeds of $16,330,387.86, as recorded in the provided transaction row of the excerpt.

What proceeds are listed for the 03/23/2026 entry in the excerpt?

The 03/23/2026 line for Steven K. Conine shows proceeds of $8,330,639.27. That number appears directly in the transaction row alongside the listed share count for that date.

Does the excerpt confirm the sales were completed?

No. The excerpt provides proposed sale rows with dates, share counts, and proceeds figures but does not state whether transactions were executed or settled. Execution status is not included in the provided excerpt.

Which entities are listed as sellers in the excerpt?

The excerpt lists Steven K. Conine and the Conine Family Foundation at the address 4 Copley Place, Boston, MA, each associated with dated Class A sale entries and corresponding proceeds.