Wayfair (NYSE: W) affiliated holders report proposed Class A sales on Form 144

Rhea-AI Filing Summary

W reported proposed sales of Class A shares under Form 144 by affiliated holders. The excerpt lists multiple proposed dispositions by Steven K. Conine and the Conine Family Foundation, with examples including 150,000 shares on 01/23/2026 (value $16,330,387.86) and 6,000 shares on 01/12/2026 (value $686,280.00). The filings show dates and per‑trade dollar amounts for each listed sale.

Insights

Corporate Governance Analyst

Routine Form 144 filings record proposed insider/resale transactions; they are administrative and do not in themselves change ownership until executed.

Form 144 entries show proposed dispositions of Class A shares by Steven K. Conine and a related foundation, with individual trade dates and dollar amounts listed (e.g., $16,330,387.86 for 150,000 shares on 01/23/2026). These filings permit public disclosure of planned sales under Rule 144 procedures.

Execution, timing, and actual market impact depend on whether and when the sales occur; subsequent transaction reports or amendments will show completed sales.

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Form 144 Filer Information	UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 Form 144 NOTICE OF PROPOSED SALE OF SECURITIES PURSUANT TO RULE 144 UNDER THE SECURITIES ACT OF 1933
FORM 144

144: Filer Information

Filer CIK
Filer CCC
Is this a LIVE or TEST Filing?	LIVE TEST
Submission Contact Information
Name
Phone
E-Mail Address

144: Issuer Information

Name of Issuer

SEC File Number

Address of Issuer

Phone

Name of Person for Whose Account the Securities are To Be Sold

See the definition of "person" in paragraph (a) of Rule 144. Information is to be given not only as to the person for whose account the securities are to be sold but also as to all other persons included in that definition. In addition, information shall be given as to sales by all persons whose sales are required by paragraph (e) of Rule 144 to be aggregated with sales for the account of the person filing this notice.

Relationship to Issuer

Relationship to Issuer

144: Securities Information

Title of the Class of Securities To Be Sold	Name and Address of the Broker	Number of Shares or Other Units To Be Sold	Aggregate Market Value	Number of Shares or Other Units Outstanding	Approximate Date of Sale	Name the Securities Exchange
Class A	Fidelity Brokerage Services LLC 900 Salem Street Smithfield RI 02917	93050	6944576.76	108769567	02/23/2026	NYSE

Furnish the following information with respect to the acquisition of the securities to be sold and with respect to the payment of all or any part of the purchase price or other consideration therefor:

144: Securities To Be Sold

Title of the Class	Date you Acquired	Nature of Acquisition Transaction	Name of Person from Whom Acquired	Is this a Gift?	Date Donor Acquired	Amount of Securities Acquired	Date of Payment	Nature of Payment *
Class A	01/01/2002	Founders Shares	Issuer			93050	01/01/2002	Compensation

* If the securities were purchased and full payment therefor was not made in cash at the time of purchase, explain in the table or in a note thereto the nature of the consideration given. If the consideration consisted of any note or other obligation, or if payment was made in installments describe the arrangement and state when the note or other obligation was discharged in full or the last installment paid.

Furnish the following information as to all securities of the issuer sold during the past 3 months by the person for whose account the securities are to be sold.

144: Securities Sold During The Past 3 Months

Name and Address of Seller	Title of Securities Sold	Date of Sale	Amount of Securities Sold	Gross Proceeds
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	11/24/2025	150000	15888270.86
Conine Family Foundation 4 Copley Place Boston MA 02116	Class A	12/10/2025	5000	470500.00
Conine Family Foundation 4 Copley Place Boston MA 02116	Class A	12/11/2025	1000	100000.00
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	12/23/2025	120000	12033108.74
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	12/26/2025	30000	3069976.63
Conine Family Foundation 4 Copley Place Boston MA 02116	Class A	01/12/2026	6000	686280.00
Steven K. Conine 4 Copley Place Boston MA 02116	Class A	01/23/2026	150000	16330387.86
Conine Family Foundation 4 Copley Place Boston MA 02116	Class A	02/10/2026	5000	462750.00

144: Remarks and Signature

Remarks

Date of Notice

Date of Plan Adoption or Giving of Instruction, If Relying on Rule 10b5-1

ATTENTION:

The person for whose account the securities to which this notice relates are to be sold hereby represents by signing this notice that he does not know any material adverse information in regard to the current and prospective operations of the Issuer of the securities to be sold which has not been publicly disclosed. If such person has adopted a written trading plan or given trading instructions to satisfy Rule 10b5-1 under the Exchange Act, by signing the form and indicating the date that the plan was adopted or the instruction given, that person makes such representation as of the plan adoption or instruction date.

Signature

ATTENTION: Intentional misstatements or omission of facts constitute Federal Criminal Violations (See 18 U.S.C. 1001)

FAQ

What does the Form 144 from W mean?

Form 144 notifies the SEC of proposed insider/resale sales. It lists proposed dispositions of Class A shares and shows dates and dollar amounts for each planned sale.

Who are the sellers named in the W Form 144 excerpt?

The sellers are Steven K. Conine and the Conine Family Foundation. The excerpt lists multiple proposed dispositions by these affiliated holders with dates and values.

How many shares did Steven K. Conine propose to sell in the excerpt?

The excerpt shows multiple proposed sales by Steven K. Conine, including quantities of 150,000 and 120,000 shares on specific dates with corresponding dollar values provided.

Do Form 144 filings mean the shares were sold?

No. Form 144 reports proposed sales under Rule 144. Actual sales are completed separately; follow‑up filings or broker reports show whether and when the transactions were executed.

Where can I find the dollar value associated with each proposed sale?

Each line in the excerpt pairs the share quantity with a dollar amount. Examples include $16,330,387.86 for 150,000 shares on 01/23/2026 and $686,280.00 for 6,000 shares on 01/12/2026.