STOCK TITAN

[Form 4] Wayfair Inc. Insider Trading Activity

Filing Impact
(Low)
Filing Sentiment
(Neutral)
Form Type
4

Wayfair Inc. reporting person Niraj Shah, who serves as Chief Executive Officer, Director and 10% owner, disclosed a grant dated 09/19/2025 of 5,000,000 Performance Stock Units (PSUs). Each PSU represents a contingent right to one share of Class A Common Stock and the reported beneficial ownership following the grant is 5,000,000 shares, direct. The grant is contingent on stockholder approval of additional shares under the 2023 Incentive Award Plan at the 2026 Annual Meeting and will terminate if that approval is not received. The PSUs vest in six tranches over ten years, with each tranche conditioned on specified per-share price thresholds and the reporting person satisfying a service condition.

La persona di reporting Niraj Shah, che ricopre le cariche di Amministratore Delegato, Direttore e proprietario del 10%, ha comunicato una concessione datata 19/09/2025 di 5.000.000 unità azionarie di prestazione (PSU). Ogni PSU rappresenta un diritto contingente su una azione ordinaria di Classe A e la proprietà beneficiaria riportata dopo la concessione è 5.000.000 azioni, direttamente. La concessione è subordinata all'approvazione da parte degli azionisti per ulteriori azioni ai sensi del Piano di Premi Incentivi 2023 durante l'Assemblea Annuale 2026 e si estinguerà se tale approvazione non viene ottenuta. Le PSU si maturano in sei tranche su dieci anni, con ciascuna tranche condizionata a soglie di prezzo per azione specificate e al soddisfacimento da parte del soggetto riportante di una condizione di servizio.

La persona de reporte Niraj Shah, que desempeña las funciones de Director Ejecutivo, Director y titular del 10%, divulgó una concesión con fecha 19/09/2025 de 5.000.000 Unidades de Acciones de Desempeño (PSUs). Cada PSU representa un derecho contingente a una acción ordinaria de Clase A y la titularidad beneficiosa reportada tras la concesión es de 5.000.000 acciones, directa. La concesión depende de la aprobación de los accionistas para acciones adicionales bajo el Plan de Premios de Incentivo 2023 en la Junta Anual de 2026 y terminará si no se recibe dicha aprobación. Las PSUs se consolidan en seis tramos a lo largo de diez años, cada tramo condicionado a umbrales de precio por acción especificados y al cumplimiento por parte de la persona que reporta de una condición de servicio.

Wayfair Inc.의 보고자 Niraj Shah는 최고경영자(CEO) 및 이사, 지분 10% 보유자로서 2025년 9월 19일자 5,000,000개의 성과주식단위(PSU) 부여를 공시했습니다. 각 PSU는 클래스 A 일반주식 한 주에 대한 조건부 권리를 나타내며, 부여 후 보고된 수익 소유권은 5,000,000주로 직접 표시됩니다. 이 부여는 2023년 인센티브 보상 계획에 따른 추가 주에 대한 주주 승인 여부에 의존하며, 2026년 연례 주총에서 승인이 없으면 종료됩니다. PSU는 10년 동안 6개의 트랜치로 vest되며, 각 트랜치는 특정한 주당 가격 임계값과 보고자의 서비스 조건 충족 여부에 따라 조건이 설정됩니다.

La personne de référence Niraj Shah, qui occupe les postes de PDG, Directeur et propriétaire à hauteur de 10%, a divulgué une attribution datée du 19/09/2025 de 5.000.000 unités d’actions de performance (PSU). Chaque PSU représente un droit conditionnel sur une action ordinaire de Classe A et la propriété bénéficiaire déclarée après l’attribution est de 5.000.000 actions, directement. L’attribution est subordonnée à l’approbation des actionnaires pour des actions supplémentaires dans le cadre du Plan d’Attribution d’Incitations 2023 lors de l’Assemblée Générale 2026 et prendra fin si cette approbation n’est pas obtenue. Les PSU se vesti en six tranches sur une période de dix ans, chaque tranche étant conditionnée par des seuils de prix par action spécifiés et par la satisfaction par la personne déclarante d’une condition de service.

Die meldeberechtigte Person Niraj Shah, der als Chief Executive Officer, Director und 10%-Eigentümer fungiert, kündigte eine Gewährung datiert auf den 19.09.2025 über 5.000.000 Performance Stock Units (PSUs) an. Jede PSU entspricht einem bedingten Recht auf eine Aktie der Klasse A und das berichtete wirtschaftliche Eigentum nach der Gewährung beträgt direkt 5.000.000 Aktien. Die Gewährung ist abhängig von der Zustimmung der Aktionäre zu zusätzlichen Aktien gemäß dem 2023 Incentive Award Plan bei der 2026 Annual Meeting und läuft aus, falls diese Zustimmung nicht erteilt wird. Die PSUs vesten in sechs Tranchen über zehn Jahre, wobei jede Tranche an vorgegebene Preis-Schwellen pro Aktie und die Erfüllung einer Dienstbedingung durch die meldende Person geknüpft ist.

كشف الشخص المبلغ Niraj Shah، الذي يعمل كالرئيس التنفيذي والمدير ومالك بنسبة 10%، عن منحة تعود تاريخها إلى 19/09/2025 وتقدر بـ 5.000.000 وحدة أسهم أداء (PSUs). تمثل كل PSU حقاً مشروطاً في سهم واحد من فئة الأسهم A، وتملك الملكية المستفيدة المبلغ عنها بعد المنحة هي 5.000.000 سهم direkt. هذه المنحة مشروطة بموافقة المساهمين على أسهم إضافية بموجب خطة جائزة الحوافز لعام 2023 في الاجتماع السنوي لعام 2026 وستنتهي إذا لم تُمنح تلك الموافقة. ستتحقق PSUs على مدى عشر سنوات في ست شرائح، مع ارتباط كل شريحة بعتبات سعر السهم محددة وباستيفاء الشخص المبلغ له لشرط الخدمة.

Wayfair Inc. 报告人 Niraj Shah,担任首席执行官、董事及 10% 股权人,披露了一项日期为 2025-09-195,000,000 单位绩效股票单位(PSU)授予。每个 PSU 代表对一股 A 类普通股的条件性权利,授予后披露的受益所有权为直接的 5,000,000 股。该授予须经股东就额外股票在 2023 年激励奖励计划下在 2026 年年度股东大会 的批准,否则将终止。PSU 将在十年内分六个阶段解锁,每阶段以特定的每股价格阈值为条件,并且要求报告人满足服务条件。

Positive
  • Board-approved grant of 5,000,000 PSUs to reporting person dated 09/19/2025
  • Each PSU converts to one share of Class A Common Stock upon vesting
  • Vesting tied to performance and service, aligning awards with long-term metrics
Negative
  • Grant is contingent on shareholder approval of additional shares at the 2026 Annual Meeting and will terminate if not approved
  • Vesting spans ten years across six tranches and is conditioned on per-share price thresholds and service (may delay realization)
  • Filing does not disclose current total shares outstanding or pro forma dilution from the grant

Insights

TL;DR: Large long-term equity award of 5,000,000 PSUs granted, subject to shareholder approval and multi-year, performance-based vesting.

The Board approved a significant equity award for the CEO totaling 5,000,000 PSUs on 09/19/2025. The units are explicitly contingent on shareholder approval of additional shares at the 2026 Annual Meeting and will terminate without such approval. Vesting is spread across six tranches over ten years and requires both price-based performance thresholds and continued service. From a capital perspective, if approved and fully settled, this grant would dilute common shares by 5,000,000 shares; the filing does not disclose current share count or pro forma dilution.

TL;DR: Governance disclosure shows performance- and service-based vesting plus shareholder approval requirement for the award.

The Form 4 documents governance controls around a large PSU award: Board approval, shareholder approval contingency, and multi-year performance and service vesting conditions. The filing confirms the award will automatically terminate if shareholders do not approve additional authorized shares under the 2023 Incentive Award Plan. The disclosure is concise and includes the reporting person's roles (CEO, Director, 10% owner) and attorney-in-fact signature, meeting required reporting formalities.

La persona di reporting Niraj Shah, che ricopre le cariche di Amministratore Delegato, Direttore e proprietario del 10%, ha comunicato una concessione datata 19/09/2025 di 5.000.000 unità azionarie di prestazione (PSU). Ogni PSU rappresenta un diritto contingente su una azione ordinaria di Classe A e la proprietà beneficiaria riportata dopo la concessione è 5.000.000 azioni, direttamente. La concessione è subordinata all'approvazione da parte degli azionisti per ulteriori azioni ai sensi del Piano di Premi Incentivi 2023 durante l'Assemblea Annuale 2026 e si estinguerà se tale approvazione non viene ottenuta. Le PSU si maturano in sei tranche su dieci anni, con ciascuna tranche condizionata a soglie di prezzo per azione specificate e al soddisfacimento da parte del soggetto riportante di una condizione di servizio.

La persona de reporte Niraj Shah, que desempeña las funciones de Director Ejecutivo, Director y titular del 10%, divulgó una concesión con fecha 19/09/2025 de 5.000.000 Unidades de Acciones de Desempeño (PSUs). Cada PSU representa un derecho contingente a una acción ordinaria de Clase A y la titularidad beneficiosa reportada tras la concesión es de 5.000.000 acciones, directa. La concesión depende de la aprobación de los accionistas para acciones adicionales bajo el Plan de Premios de Incentivo 2023 en la Junta Anual de 2026 y terminará si no se recibe dicha aprobación. Las PSUs se consolidan en seis tramos a lo largo de diez años, cada tramo condicionado a umbrales de precio por acción especificados y al cumplimiento por parte de la persona que reporta de una condición de servicio.

Wayfair Inc.의 보고자 Niraj Shah는 최고경영자(CEO) 및 이사, 지분 10% 보유자로서 2025년 9월 19일자 5,000,000개의 성과주식단위(PSU) 부여를 공시했습니다. 각 PSU는 클래스 A 일반주식 한 주에 대한 조건부 권리를 나타내며, 부여 후 보고된 수익 소유권은 5,000,000주로 직접 표시됩니다. 이 부여는 2023년 인센티브 보상 계획에 따른 추가 주에 대한 주주 승인 여부에 의존하며, 2026년 연례 주총에서 승인이 없으면 종료됩니다. PSU는 10년 동안 6개의 트랜치로 vest되며, 각 트랜치는 특정한 주당 가격 임계값과 보고자의 서비스 조건 충족 여부에 따라 조건이 설정됩니다.

La personne de référence Niraj Shah, qui occupe les postes de PDG, Directeur et propriétaire à hauteur de 10%, a divulgué une attribution datée du 19/09/2025 de 5.000.000 unités d’actions de performance (PSU). Chaque PSU représente un droit conditionnel sur une action ordinaire de Classe A et la propriété bénéficiaire déclarée après l’attribution est de 5.000.000 actions, directement. L’attribution est subordonnée à l’approbation des actionnaires pour des actions supplémentaires dans le cadre du Plan d’Attribution d’Incitations 2023 lors de l’Assemblée Générale 2026 et prendra fin si cette approbation n’est pas obtenue. Les PSU se vesti en six tranches sur une période de dix ans, chaque tranche étant conditionnée par des seuils de prix par action spécifiés et par la satisfaction par la personne déclarante d’une condition de service.

Die meldeberechtigte Person Niraj Shah, der als Chief Executive Officer, Director und 10%-Eigentümer fungiert, kündigte eine Gewährung datiert auf den 19.09.2025 über 5.000.000 Performance Stock Units (PSUs) an. Jede PSU entspricht einem bedingten Recht auf eine Aktie der Klasse A und das berichtete wirtschaftliche Eigentum nach der Gewährung beträgt direkt 5.000.000 Aktien. Die Gewährung ist abhängig von der Zustimmung der Aktionäre zu zusätzlichen Aktien gemäß dem 2023 Incentive Award Plan bei der 2026 Annual Meeting und läuft aus, falls diese Zustimmung nicht erteilt wird. Die PSUs vesten in sechs Tranchen über zehn Jahre, wobei jede Tranche an vorgegebene Preis-Schwellen pro Aktie und die Erfüllung einer Dienstbedingung durch die meldende Person geknüpft ist.

SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
1. Name and Address of Reporting Person*
Shah Niraj

(Last) (First) (Middle)
C/O WAYFAIR INC., 4 COPLEY PLACE

(Street)
BOSTON MA 02116

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
Wayfair Inc. [ W ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
X Director X 10% Owner
X Officer (give title below) Other (specify below)
Chief Executive Officer
3. Date of Earliest Transaction (Month/Day/Year)
09/19/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Performance Stock Unit ("PSU") (1) 09/19/2025 A 5,000,000(2) (3) 09/19/2035 Class A Common Stock 5,000,000 $0 5,000,000 D
Explanation of Responses:
1. Each PSU represents a contingent right to receive one share of Class A Common Stock when vested.
2. Effective September 19, 2025, the Board of Directors approved a grant of 5,000,000 PSUs contingent upon stockholder approval at the 2026 Annual Meeting of Stockholders of additional shares issuable under the 2023 Incentive Award Plan. If such stockholder approval is not received, these PSUs will automatically terminate.
3. These PSUs vest in six (6) tranches over a ten (10) year period, with vesting of each tranche conditioned upon the Issuer's common stock satisfying a specified per share price threshold and the Reporting Person satisfying a service condition.
Remarks:
/s/ Enrique Colbert, Attorney-in-fact for Niraj Shah 09/19/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Wayfair insider Niraj Shah report on Form 4 (W)?

Niraj Shah reported a Board-approved grant of 5,000,000 Performance Stock Units (PSUs) dated 09/19/2025.

Are the 5,000,000 PSUs immediately enforceable?

No. The PSUs are contingent on stockholder approval of additional shares under the 2023 Incentive Award Plan at the 2026 Annual Meeting and will terminate if approval is not received.

How do the PSUs convert to shares?

Each PSU represents a contingent right to receive one share of Class A Common Stock when vested.

What are the vesting conditions for the PSUs?

Vesting occurs in six tranches over ten years, and each tranche requires the issuer's stock to meet specified per-share price thresholds and the reporting person to satisfy a service condition.

What roles does the reporting person hold at Wayfair?

Niraj Shah is listed as Chief Executive Officer, a Director, and a 10% owner.
Wayfair Inc

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