Yum Brands (NYSE: YUM) CEO sells 250 shares in 10b5-1 trade
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Yum Brands Inc. Chief Executive Officer Christopher Lee Turner sold 250 shares of common stock in an open-market transaction at $160.42 per share, pursuant to a Rule 10b5-1 trading plan. Following this sale, he directly holds 64,031.66 shares of Yum Brands common stock.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 250 shares ($40,105)
Net Sell
1 txn
Insider
Turner Christopher Lee
Role
Chief Executive Officer
Sold
250 shs ($40K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Sale | Common Stock | 250 | $160.42 | $40K |
Holdings After Transaction:
Common Stock — 64,031.66 shares (Direct, null)
Footnotes (1)
- [object Object]
Key Figures
Shares sold: 250 shares
Sale price: $160.42 per share
Shares owned after sale: 64,031.66 shares
+1 more
4 metrics
Shares sold
250 shares
Open-market sale of common stock
Sale price
$160.42 per share
Price for the 250-share sale
Shares owned after sale
64,031.66 shares
Direct holdings following transaction
Transaction type
Open-market sale (Code S)
Non-derivative common stock transaction
Key Terms
Rule 10b5-1 Plan, open-market sale, Common Stock
3 terms
Rule 10b5-1 Plan regulatory
"Pursuant to 10b5-1 Plan"
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
open-market sale financial
"transaction_action: "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
Common Stock financial
"security_title: "Common Stock""
Common stock represents ownership shares in a company, giving investors a stake in its success and a say in important decisions through voting rights. It is the most common type of stock traded on markets and can provide income through dividends, as well as potential for value growth. For investors, holding common stock means sharing in the company’s profits and risks.
FAQ
What did Yum Brands (YUM) CEO Christopher Lee Turner do in this Form 4 filing?
Christopher Lee Turner reported an open-market sale of 250 shares of Yum Brands common stock. The transaction was executed at a price of $160.42 per share and disclosed on a Form 4 insider trading report.
Was the Yum Brands (YUM) CEO’s stock sale under a Rule 10b5-1 trading plan?
Yes. A footnote states the transaction was conducted pursuant to a Rule 10b5-1 plan. Such plans are pre-arranged trading programs that allow insiders to sell shares on a predetermined schedule, reducing the importance of timing decisions.