KFC CEO at Yum Brands (NYSE: YUM) exercises rights and sells shares
Filing Impact
Filing Sentiment
Form Type
4
Rhea-AI Filing Summary
Yum Brands KFC Division CEO Scott Mezvinsky exercised stock appreciation rights covering 483 shares of common stock at an effective price of $68.00 per share. He then returned 222 shares to the company in a disposition to the issuer at $147.95 per share and sold 261 shares in an open-market sale at $148.14 per share. Following these transactions, he no longer directly holds Yum Brands common stock. The Form 4 notes the activity was conducted pursuant to a Rule 10b5-1 trading plan, indicating the trades were pre-scheduled.
Positive
- None.
Negative
- None.
Insider Trade Summary 10b5-1
Net Seller: 261 shares ($38,665)
Net Sell
4 txns
Insider
Mezvinsky Scott
Role
KFC Division CEO
Sold
261 shs ($39K)
| Type | Security | Shares | Price | Value |
|---|---|---|---|---|
| Exercise | Stock Appreciation Right | 483 | $0.00 | -- |
| Exercise | Common Stock | 483 | $68.00 | $33K |
| Disposition | Common Stock | 222 | $147.95 | $33K |
| Sale | Common Stock | 261 | $148.14 | $39K |
Holdings After Transaction:
Stock Appreciation Right — 3,376 shares (Direct, null);
Common Stock — 483 shares (Direct, null)
Footnotes (1)
- [object Object]
Key Figures
Open-market sale: 261 shares at $148.14/share
Issuer disposition: 222 shares at $147.95/share
Rights exercised: 483 shares at $68.00/share
+1 more
4 metrics
Open-market sale
261 shares at $148.14/share
Common Stock sale on 2026-06-01
Issuer disposition
222 shares at $147.95/share
Disposition to issuer on 2026-06-01
Rights exercised
483 shares at $68.00/share
Stock Appreciation Right exercise on 2026-06-01
Post-transaction holdings
0 shares
Common Stock directly owned after 2026-06-01
Key Terms
Stock Appreciation Right, open-market sale, disposition to issuer, Rule 10b5-1 plan
4 terms
Stock Appreciation Right financial
"security_title": "Stock Appreciation Right""
A stock appreciation right (SAR) is a form of employee pay that gives the holder the right to receive the increase in a company's share price over a set reference price, paid in cash or shares, without having to buy stock first. It matters to investors because SARs can create future cash outflows or dilute existing shareholders if settled in stock, and they align employee incentives with share-price performance like a bonus tied to a home's price rise.
open-market sale financial
"transaction_action": "open-market sale""
An open-market sale is when a shareholder sells existing shares directly on a public exchange to any willing buyer, rather than through a private deal. Think of it like putting goods on a busy market stall where price is set by supply and demand; for investors it matters because such sales increase available supply, can put short-term downward pressure on the stock price, and signal changes in liquidity or investor confidence.
disposition to issuer financial
"transaction_action": "issuer disposition""
Rule 10b5-1 plan regulatory
"Pursuant to 10b5-1 Plan"
A Rule 10b5-1 plan is a prearranged, written schedule that lets corporate insiders buy or sell company stock at set times or amounts, even if they later learn material nonpublic information. Think of it like setting an automatic thermostat for trades: it creates a clear record that trades were planned in advance, reducing the risk of insider-trading accusations and helping investors trust that insider transactions are routine rather than based on secret information.
FAQ
What insider transactions did Yum Brands (YUM) KFC Division CEO report?
KFC Division CEO Scott Mezvinsky exercised stock appreciation rights for 483 shares, then disposed of all resulting common shares. He returned 222 shares to Yum Brands and sold 261 shares in the open market, leaving him with no directly held common stock.
What was the size and exercise price of the Yum Brands (YUM) stock appreciation rights?
The filing shows stock appreciation rights covering 483 shares with an exercise or conversion price of $68.00 per share. Exercising these rights generated 483 common shares, which were then fully disposed of through a combination of issuer disposition and market sale.
Did the Yum Brands (YUM) KFC CEO keep any common stock after these transactions?
No, the Form 4 reports zero Yum Brands common shares directly owned after the transactions. After exercising rights on 483 shares, he disposed of 222 shares to the issuer and sold 261 shares, leaving no directly held common stock position.
Were the Yum Brands (YUM) insider transactions made under a Rule 10b5-1 plan?
Yes, the Form 4 includes a footnote stating the transactions were pursuant to a Rule 10b5-1 plan. Such pre-arranged trading plans schedule trades in advance, which can indicate the timing was not based on short-term market developments.