STOCK TITAN

ZG Form 4: Bradley Owens Sells Class C Stock Under 10b5-1 Plan

Filing Impact
(Moderate)
Filing Sentiment
(Negative)
Form Type
4

Rhea-AI Filing Summary

Zillow Group (ZG) insider transactions: Bradley D. Owens, Zillow's General Counsel, reported multiple sales of Class C common stock in mid-August 2025. The filings show sales on 08/13/2025 and 08/15/2025 that reduced his direct holdings from reported amounts of 46,490 and 45,607 shares after the early trades to 42,593 shares following the 08/15 sale. Two earlier dispositions were made to cover tax withholding upon RSU vesting, with weighted average sale prices reported in ranges of $80.50–$81.27 and $81.55–$82.48. The 08/15 sale of 3,014 shares was executed pursuant to an existing Rule 10b5-1 trading plan and reported at an average price of $85.35. The Form 4 was signed by an attorney-in-fact on behalf of the reporting person.

Positive

  • Sales to cover tax withholding were disclosed, indicating routine RSU settlement rather than opportunistic selling
  • Use of a Rule 10b5-1 trading plan for the 08/15/2025 sale indicates pre-planned, compliant execution
  • Detailed weighted-average price ranges were provided for multi-trade disposals, supporting transparency

Negative

  • Reported holdings decreased to 42,593 Class C shares following the transactions, reflecting reduced insider ownership

Insights

TL;DR: Insider sold shares largely for tax withholding and under a Rule 10b5-1 plan; transactions appear routine and non-material.

The filings indicate systematic dispositions: two sales to cover tax withholding on vested RSUs and a separate sale under a pre-established 10b5-1 trading plan. Prices reported are weighted averages in the low- to mid-$80s, and the reporting person retains 42,593 Class C shares after the transactions. There is no indication of extraordinary or unexpected dispositions, and the pattern—covering tax obligations and planned sales—typically signals routine insider liquidity rather than a change in corporate outlook.

TL;DR: Disclosures follow standard compliance practices; 10b5-1 plan usage and tax-withholding sales are properly noted.

The Form 4 documents compliance with Section 16 reporting: it discloses the nature of the sales, provides weighted-average price ranges for multi-trade disposals, and cites that the August 15 sale was effected under a Rule 10b5-1 plan adopted in 2023. The signature is by an attorney-in-fact, which is permissible when authorized. From a governance perspective, the filing shows appropriate transparency without facts suggesting policy violations or governance concerns.

Insider Owens Bradley D.
Role General Counsel
Sold 4,622 shs ($388K)
Type Security Shares Price Value
Sale Class C Capital Stock 3,014 $85.35 $257K
Sale Class C Capital Stock 725 $80.8107 $59K
Sale Class C Capital Stock 883 $82.0013 $72K
Holdings After Transaction: Class C Capital Stock — 42,593 shares (Direct)
Footnotes (1)
  1. Represents shares sold to cover tax withholding due upon vesting of restricted stock units. The reported price is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $80.50 to $81.27. The reporting person will provide to the issuer, any security holder of the issuer, or the SEC staff, upon request, full information regarding the number of shares sold at each separate price within the range. The reported price is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $81.55 to $82.48. The reporting person will provide to the issuer, any security holder of the issuer, or the SEC staff, upon request, full information regarding the number of shares sold at each separate price within the range. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 21, 2023.
SEC Form 4
FORM 4 UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

STATEMENT OF CHANGES IN BENEFICIAL OWNERSHIP

Filed pursuant to Section 16(a) of the Securities Exchange Act of 1934
or Section 30(h) of the Investment Company Act of 1940
OMB APPROVAL
OMB Number: 3235-0287
Estimated average burden
hours per response: 0.5
Check this box if no longer subject to Section 16. Form 4 or Form 5 obligations may continue. See Instruction 1(b).
X
Check this box to indicate that a transaction was made pursuant to a contract, instruction or written plan for the purchase or sale of equity securities of the issuer that is intended to satisfy the affirmative defense conditions of Rule 10b5-1(c). See Instruction 10.
1. Name and Address of Reporting Person*
Owens Bradley D.

(Last) (First) (Middle)
C/O ZILLOW GROUP, INC.
1301 SECOND AVENUE, FLOOR 36

(Street)
SEATTLE WA 98101

(City) (State) (Zip)
2. Issuer Name and Ticker or Trading Symbol
ZILLOW GROUP, INC. [ Z AND ZG ]
5. Relationship of Reporting Person(s) to Issuer
(Check all applicable)
Director 10% Owner
X Officer (give title below) Other (specify below)
General Counsel
3. Date of Earliest Transaction (Month/Day/Year)
08/13/2025
4. If Amendment, Date of Original Filed (Month/Day/Year)
6. Individual or Joint/Group Filing (Check Applicable Line)
X Form filed by One Reporting Person
Form filed by More than One Reporting Person
Table I - Non-Derivative Securities Acquired, Disposed of, or Beneficially Owned
1. Title of Security (Instr. 3) 2. Transaction Date (Month/Day/Year) 2A. Deemed Execution Date, if any (Month/Day/Year) 3. Transaction Code (Instr. 8) 4. Securities Acquired (A) or Disposed Of (D) (Instr. 3, 4 and 5) 5. Amount of Securities Beneficially Owned Following Reported Transaction(s) (Instr. 3 and 4) 6. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 7. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V Amount (A) or (D) Price
Class C Capital Stock 08/13/2025 S 725(1) D $80.8107(2) 46,490 D
Class C Capital Stock 08/13/2025 S 883(1) D $82.0013(3) 45,607 D
Class C Capital Stock 08/15/2025 S 3,014(4) D $85.35 42,593 D
Table II - Derivative Securities Acquired, Disposed of, or Beneficially Owned
(e.g., puts, calls, warrants, options, convertible securities)
1. Title of Derivative Security (Instr. 3) 2. Conversion or Exercise Price of Derivative Security 3. Transaction Date (Month/Day/Year) 3A. Deemed Execution Date, if any (Month/Day/Year) 4. Transaction Code (Instr. 8) 5. Number of Derivative Securities Acquired (A) or Disposed of (D) (Instr. 3, 4 and 5) 6. Date Exercisable and Expiration Date (Month/Day/Year) 7. Title and Amount of Securities Underlying Derivative Security (Instr. 3 and 4) 8. Price of Derivative Security (Instr. 5) 9. Number of derivative Securities Beneficially Owned Following Reported Transaction(s) (Instr. 4) 10. Ownership Form: Direct (D) or Indirect (I) (Instr. 4) 11. Nature of Indirect Beneficial Ownership (Instr. 4)
Code V (A) (D) Date Exercisable Expiration Date Title Amount or Number of Shares
Explanation of Responses:
1. Represents shares sold to cover tax withholding due upon vesting of restricted stock units.
2. The reported price is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $80.50 to $81.27. The reporting person will provide to the issuer, any security holder of the issuer, or the SEC staff, upon request, full information regarding the number of shares sold at each separate price within the range.
3. The reported price is a weighted average sale price. These shares were sold in multiple transactions at prices ranging from $81.55 to $82.48. The reporting person will provide to the issuer, any security holder of the issuer, or the SEC staff, upon request, full information regarding the number of shares sold at each separate price within the range.
4. The sale was effected pursuant to a Rule 10b5-1 trading plan adopted by the reporting person on August 21, 2023.
Remarks:
/s/ Shannon Cartales Attorney-in-Fact 08/15/2025
** Signature of Reporting Person Date
Reminder: Report on a separate line for each class of securities beneficially owned directly or indirectly.
* If the form is filed by more than one reporting person, see Instruction 4 (b)(v).
** Intentional misstatements or omissions of facts constitute Federal Criminal Violations See 18 U.S.C. 1001 and 15 U.S.C. 78ff(a).
Note: File three copies of this Form, one of which must be manually signed. If space is insufficient, see Instruction 6 for procedure.
Persons who respond to the collection of information contained in this form are not required to respond unless the form displays a currently valid OMB Number.

FAQ

What did Bradley D. Owens (ZG) sell and why?

He sold Class C common stock in mid-August 2025; two sales on 08/13/2025 covered tax withholding for vested RSUs and an 08/15/2025 sale was executed under a Rule 10b5-1 trading plan.

How many shares does the reporting person own after the trades?

The Form 4 reports 42,593 Class C shares beneficially owned following the 08/15/2025 transaction.

At what prices were the shares sold?

The disclosed weighted-average price ranges for the 08/13/2025 sales were $80.50–$81.27 and $81.55–$82.48; the 08/15/2025 sale reported an average price of $85.35.

Was the 08/15/2025 sale pre-planned under a Rule 10b5-1 plan?

Yes. The filing states the 08/15/2025 sale was effected pursuant to a Rule 10b5-1 trading plan adopted on August 21, 2023.

Who signed the Form 4?

The Form 4 was signed by /s/ Shannon Cartales, Attorney-in-Fact on 08/15/2025, indicating authorized filing on behalf of the reporting person.