New initiative delivers CPR education through ADP Mobile Solutions app to build Nation of Lifesavers™
ADP has partnered with the American Heart Association to integrate Hands-Only CPR training into the ADP Mobile Solutions app, aiming to expand CPR education across the workforce. The initiative addresses the critical need for workplace cardiac emergency preparedness, as over 10,000 cardiac arrests occur annually in U.S. workplaces. The program offers a simple two-step learning process: watching a 60-second Hands-Only CPR video and completing a four-question assessment.
Since its pilot launch in Fall 2024, over 160,000 users have engaged with the mobile education, with potential reach to the app's 14 million active monthly users. Additionally, ADP is conducting in-person Hands-Only CPR and AED training sessions at 18 office locations, planning over 100 sessions through early 2026.
ADP ha collaborato con la American Heart Association per integrare la formazione sul CPR Hands-Only nell'app ADP Mobile Solutions, con l'obiettivo di ampliare l'educazione al CPR tra i lavoratori. L'iniziativa risponde alla necessità cruciale di preparazione alle emergenze cardiache sul luogo di lavoro, visto che ogni anno si verificano oltre 10.000 arresti cardiaci nelle aziende statunitensi. Il programma prevede un semplice processo di apprendimento in due fasi: la visione di un video di 60 secondi sul CPR Hands-Only e il completamento di un test con quattro domande.
Dall'avvio pilota nell'autunno 2024, più di 160.000 utenti hanno usufruito della formazione mobile, con un potenziale di coinvolgimento che raggiunge i 14 milioni di utenti attivi mensili dell'app. Inoltre, ADP sta organizzando sessioni di formazione Hands-Only CPR e AED in presenza in 18 sedi aziendali, con oltre 100 sessioni pianificate fino ai primi mesi del 2026.
ADP se ha asociado con la American Heart Association para integrar la capacitación en RCP Hands-Only en la aplicación ADP Mobile Solutions, con el objetivo de ampliar la educación en RCP entre la fuerza laboral. La iniciativa aborda la necesidad crítica de preparación para emergencias cardíacas en el lugar de trabajo, ya que ocurren más de 10,000 paros cardíacos anuales en los lugares de trabajo de EE.UU. El programa ofrece un proceso de aprendizaje simple de dos pasos: ver un video de 60 segundos sobre RCP Hands-Only y completar una evaluación de cuatro preguntas.
Desde su lanzamiento piloto en otoño de 2024, más de 160,000 usuarios han participado en la educación móvil, con un alcance potencial a los 14 millones de usuarios activos mensuales de la aplicación. Además, ADP está realizando sesiones presenciales de capacitación en RCP Hands-Only y DEA en 18 oficinas, con más de 100 sesiones planificadas hasta principios de 2026.
ADP는 American Heart Association과 협력하여 ADP Mobile Solutions 앱에 Hands-Only CPR 교육을 통합해 근로자 대상 CPR 교육 확대를 목표로 하고 있습니다. 이 이니셔티브는 미국 직장 내에서 매년 10,000건 이상의 심장마비가 발생하는 중요한 심장 응급 대비 필요성을 해결합니다. 프로그램은 60초 Hands-Only CPR 영상 시청과 4문항 평가 완료라는 간단한 두 단계 학습 과정을 제공합니다.
2024년 가을 파일럿 출시 이후 160,000명 이상의 사용자가 모바일 교육에 참여했으며, 앱의 월간 활성 사용자 1,400만 명에게 잠재적으로 도달할 수 있습니다. 또한 ADP는 18개 사무실에서 Hands-Only CPR 및 AED 대면 교육 세션을 진행 중이며, 2026년 초까지 100회 이상의 세션을 계획하고 있습니다.
ADP s'est associé à la American Heart Association pour intégrer la formation au RCP Hands-Only dans l'application ADP Mobile Solutions, visant à étendre l'éducation au RCP auprès des travailleurs. Cette initiative répond au besoin crucial de préparation aux urgences cardiaques sur le lieu de travail, avec plus de 10 000 arrêts cardiaques annuels dans les entreprises américaines. Le programme propose un apprentissage simple en deux étapes : regarder une vidéo de 60 secondes sur le RCP Hands-Only et compléter un questionnaire de quatre questions.
Depuis son lancement pilote à l'automne 2024, plus de 160 000 utilisateurs ont suivi cette formation mobile, avec une portée potentielle auprès des 14 millions d'utilisateurs actifs mensuels de l'application. De plus, ADP organise des sessions de formation Hands-Only CPR et DEA en présentiel dans 18 bureaux, avec plus de 100 sessions prévues d'ici début 2026.
ADP hat sich mit der American Heart Association zusammengetan, um Hands-Only-CPR-Schulungen in die ADP Mobile Solutions App zu integrieren und so die CPR-Ausbildung in der Belegschaft zu erweitern. Die Initiative adressiert den dringenden Bedarf an Herznotfallvorsorge am Arbeitsplatz, da jährlich über 10.000 Herzstillstände in US-Arbeitsstätten auftreten. Das Programm bietet einen einfachen zweistufigen Lernprozess: ein 60-sekündiges Hands-Only-CPR-Video ansehen und einen Vier-Fragen-Test absolvieren.
Seit dem Pilotstart im Herbst 2024 haben über 160.000 Nutzer die mobile Schulung genutzt, mit einer potenziellen Reichweite von 14 Millionen aktiven monatlichen Nutzern der App. Zusätzlich führt ADP an 18 Standorten persönliche Hands-Only-CPR- und AED-Schulungen durch und plant über 100 Sitzungen bis Anfang 2026.
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Insights
ADP's partnership with American Heart Association enhances brand value while addressing workplace safety with minimal financial impact.
This collaboration between ADP and the American Heart Association represents a strategic corporate social responsibility initiative with several dimensions worth analyzing. By integrating Hands-Only CPR education into their Mobile Solutions app, ADP is leveraging its massive reach—touching one in six U.S. workers—to address the critical issue of workplace cardiac emergencies, which affect over 10,000 Americans annually in workplace settings.
The program's implementation is particularly notable for its efficiency and scalability. The two-step learning process (watching a 60-second video and completing a brief assessment) minimizes user friction while still providing essential lifesaving education. This approach has already demonstrated engagement, with 160,000 users participating during the pilot phase, and has potential to reach the app's 14 million monthly active users.
From a brand perspective, this initiative aligns perfectly with CEO Maria Black's stated mission of "helping people thrive at work and in life." By focusing on a universal health concern that transcends demographics, ADP positions itself as a company that genuinely cares about workforce wellbeing beyond traditional HR services. The digital badge reward system creates a virtuous incentive mechanism that encourages participation while building community around the cause.
The supplementary in-person training sessions at 18 office locations with over 100 planned sessions demonstrates commitment beyond the digital initiative. This comprehensive approach, combined with ADP's four-year history of participation in American Heart Association events, suggests this is part of a long-term corporate citizenship strategy rather than a one-off campaign.
While the financial investment isn't specified, the initiative likely represents a relatively modest cost to ADP given it leverages their existing mobile platform infrastructure, making this a high-visibility, high-impact program with efficient resource allocation.
ADP's digital health initiative creates modest positive market differentiation with minimal revenue impact through low-friction CPR education.
This partnership represents an interesting digital health strategy case study. ADP has effectively transformed its mobile app—primarily a utilitarian HR tool—into a health education platform without disrupting its core functionality. The technical implementation appears straightforward: embedding a short video and four-question assessment within their existing app architecture requires minimal development resources while generating meaningful engagement metrics.
The innovation here isn't in the technology itself but in the distribution mechanism. By leveraging their mobile app's 14 million monthly active users, ADP has created an efficient channel for mass health education that bypasses traditional barriers to CPR training programs (scheduling, physical attendance, certification costs). The 160,000 user engagement during the pilot phase indicates reasonable adoption for an optional feature.
From a competitive differentiation perspective, this initiative positions ADP in the growing workplace wellness space without requiring significant new product development. Unlike more resource-intensive wellness programs that involve continuous engagement or complex integration with health systems, this program offers a discrete, low-friction experience with immediate completion gratification (the digital badge).
The optional nature of the client offering is strategically sound—it adds potential value without forcing adoption that might create user friction. This non-intrusive approach means the initiative likely poses minimal risk of user dissatisfaction while creating positive brand associations.
The ROI metrics for ADP are primarily in brand enhancement and corporate citizenship rather than direct revenue generation. While this won't directly impact their financial performance, it creates subtle differentiation in the highly competitive HCM market, potentially influencing procurement decisions in organizations with strong corporate social responsibility priorities.
ADP supports American Heart Association goal to prepare more workers to respond to cardiac emergencies
Cardiac arrest can happen to anyone, anywhere — and immediate CPR can double or triple a person's chance of survival. Yet according to the American Heart Association, a global force changing the future of health of all, seven in 10 Americans say they feel powerless to act during a cardiac emergency2. Through this initiative, ADP, which pays one in six workers in
"Increasing access to modern, accessible CPR education is critical to saving more lives from cardiac arrest," said Nancy Brown, chief executive officer of the American Heart Association. "Through Nation of Lifesavers, we aim to double the survival rate from sudden cardiac arrest by 2030. With this support from ADP, we can bring lifesaving skills directly to the fingertips of millions of workers."
The program, which is optional to clients, offers ADP Mobile Solutions users a simple two-step learning opportunity: watch a 60-second Hands-Only CPR video, then complete a four-question assessment. After completing the assessment, users receive a digital Nation of Lifesavers badge to recognize their commitment to helping save lives. Since piloting this feature in ADP Mobile Solutions in Fall 2024, more than 160,000 users have already engaged in the Hands-Only CPR mobile education, with the potential to reach the app's 14 million active monthly users, as the availability expands.
"Every decision we make is centered on helping people thrive at work and in life," said Maria Black, president and CEO of ADP. "Through technology and human-centered innovation, we are proud to support the work of the American Heart Association in building a stronger chain of survival across the workplace."
In addition to the mobile learning, ADP is hosting in-person Hands-Only CPR and automated external defibrillator (AED) training sessions at 18 of its office locations nationwide. The company aims to educate its associates on Hands-Only CPR and AED use through over 100 sessions in 2025 and early 2026. ADP's commitment to cardiac health extends beyond the office. For the past four years, ADP associates have also participated in American Heart Association Heart Walk events across the country to raise awareness and funds for heart health.
Hands-Only CPR, which involves chest compressions without rescue breaths, is effective for teens and adults who experience sudden cardiac arrest. Immediate action — including the use of an AED when available — can dramatically increase the chance of survival.3 However, only half of workers can locate an AED at their workplace today, according to the Association.
To learn more about how you can become part of the Nation of Lifesavers and help build a world where everyone is prepared to save a life, visit heart.org/nation.
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About ADP (NASDAQ: ADP)
Designing better ways to work through cutting-edge products, premium services and exceptional experiences that enable people to reach their full potential. HR, Talent, Time Management, Benefits and Payroll. Informed by data and designed for people. Learn more at ADP.com.
About the American Heart Association
The American Heart Association is a relentless force for a world of longer, healthier lives. Dedicated to ensuring equitable health in all communities, the organization has been a leading source of health information for more than one hundred years. Supported by more than 35 million volunteers globally, we fund groundbreaking research, advocate for the public's health, and provide critical resources to save and improve lives affected by cardiovascular disease and stroke. By driving breakthroughs and implementing proven solutions in science, policy, and care, we work tirelessly to advance health and transform lives every day. Connect with us on heart.org, on Facebook and X or by calling 1-800-AHA-USA1.
1 American Heart Association AED Fact Sheet
2 2024 CPR Perceptions Survey, conducted for the American Heart Association. Available upon request.
3 Panchal AR, Bartos JA, Cabañas JG, Donnino MW, Drennan IR, Hirsch KG, Kudenchuk PJ, Kurz MC, Lavonas EJ, Morley PT, O'Neil BJ, Peberdy MA, Rittenberger JC, Rodriguez AJ, Sawyer KN, Berg KM; on behalf of the Adult Basic and Advanced Life Support Writing Group. Part 3: adult basic and advanced life support: 2020 American Heart Association Guidelines for Cardiopulmonary Resuscitation and Emergency Cardiovascular Care. Circulation. 2020;142(suppl 2):S366–S468. doi: 10.1161/CIR.0000000000000916
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SOURCE ADP, Inc.
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