Grand Casino Hotel Resort Elevates Operations, Enhances Guest Experience and Streamlines Infrastructure With Agilysys Solutions
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The strategic deployment of Agilysys's cloud-native solutions by Grand Casino Hotel Resort can be seen as a direct response to the competitive landscape within the casino and hospitality industry. By utilizing technology that enhances the guest experience, the resort is positioning itself to capture a larger market share in an industry where differentiation is often key to success. The introduction of an intuitive seating application, contactless F&B ordering and a commission-free booking experience, among other features, directly caters to the growing consumer demand for convenience and personalization.
From a market research perspective, this move is likely to resonate well with the one-third of adults planning casino visits. It aligns with broader consumer trends favoring digital interaction and seamless service. By reducing infrastructure maintenance through cloud-based solutions, Grand Casino not only streamlines operations but also potentially improves its cost structure, leading to better financial performance.
However, the long-term success of such technological investments will depend on user adoption rates, the effectiveness of the technology in enhancing the customer experience and the ability to maintain a secure and reliable digital environment.
Agilysys (NASDAQ: AGYS) provides a clear example of how investment in technology can impact a company's financial health. The focus on Return on Experience (ROE) suggests that Grand Casino Hotel Resort is prioritizing both guest satisfaction and operational efficiency. By streamlining the guest experience and back-end operations, the resort is likely to see an increase in guest loyalty and spending, which can translate into higher revenue and potentially improved margins.
Investors should monitor the performance metrics post-implementation of these systems, such as changes in the average revenue per user (ARPU) and cost savings from reduced infrastructure maintenance. Additionally, the scalability of Agilysys's cloud-native solutions could allow Grand Casino to adapt quickly to changing market demands, which is crucial in the dynamic hospitality sector.
While the upfront investment in such technology may be significant, the long-term benefits of improved operational efficiency and enhanced guest experiences could result in a favorable return on investment (ROI), contributing positively to the company's stock performance.
The interoperable, cloud-native solutions provided by Agilysys represent a significant advancement in hospitality technology. By offering a suite of applications that cover a wide range of operations—from seating reservations to spa management—the technology not only enhances the guest experience but also optimizes staff workflows and resource utilization.
These integrated software modules are particularly relevant in the context of a casino resort, where the complexity of operations demands a high level of coordination. The ability to use player club points or tribe-wide gift cards across various services within the resort is a testament to the interoperability of the system, which is a significant technological achievement. This level of integration is crucial for creating a seamless experience for guests, which is increasingly becoming a benchmark in the hospitality industry.
Furthermore, the shift towards a contactless, mobile-driven guest interaction model is timely, considering the ongoing concerns around health and safety due to the pandemic. This transition not only meets current health guidelines but also aligns with the growing preference for digital convenience among consumers.
-- Grand Casino Hotel Resort in
With more than 1,000 casinos to choose from across
To elevate Return on Experience (ROE), a key hospitality metric that recognizes the financial benefits of better serving both guests and staff, Grand Casino Hotel Resort invested in the following cloud-native Agilysys solutions:
- An intuitive, cloud-based application that empowers restaurant patrons to choose their own seats while making a reservation. The solution also enables restaurants and other establishments to maximize space utilization.
- An award-winning point-of-sale (POS) system that brings leading-edge security along with ease-of-use and transaction efficiency to sales transactions across the property. An intuitive interface minimizes staff training and a broad array of features support a wide variety of customer preferences for point-of-sale transactions.
- A contactless, mobile self-service food & beverage (F&B) ordering system that provides user-friendly order-and-pay experience, whether in a food court, bar, restaurant or room.
- A commission-free room and activity guest-facing web booking experience that encourages upselling unlimited amenities, such as room upgrades, spa treatments, golf tee times, dining reservations and activity appointments as part of an integrated itinerary that makes it easier for guests to see and manage trip schedules.
- An innovative system for the procure-to-pay process that enhances productivity and minimizes waste to optimize vendor relationships and purchasing across all departments and locations.
- A spa management application that ensures an exclusive spa experience for every guest while optimizing therapist and treatment room utilization.
- A golf course and pro shop management application delivering personalized player experiences that drive revenue and streamline operations.
“These Agilysys cutting-edge solutions not only improved hotel operations, but also our casino operations. This interoperability allows our guests to easily use player club points or our tribe-wide gift cards as payment,” said Grand Casino Hotel Resort’s Chief Technology Officer Justin Dunsworth. “Since switching to Agilysys, we have successfully reduced the need to maintain our own infrastructure for these applications, making the investment highly worthwhile,” he added.
The casino hotel destination, located a short drive east of
“Gaming and hospitality players must set themselves apart and technology empowers them to do so,” said Agilysys Vice President of Sales Darren Student. “Our solutions maximize ROE by enabling staff to serve guests better through personalization and allowing guests to interact with the property however they choose – whether through their mobile devices or in person. The winning ticket? The right technology and an end-to-end ecosystem of state-of-the-art integrated software modules,” he concluded.
About Grand Casino Hotel Resort
The Grand Casino Hotel Resort is Oklahoma’s premier gaming and resort destination. Located a short drive east of
About Agilysys
Agilysys exclusively delivers state-of-the-art software solutions and services that help organizations achieve High Return Hospitality™ by maximizing Return on Experience (ROE) through interactions that make ‘personal’ profitable. Customers around the world use Agilysys Property Management Systems (PMS), Point-of-Sale (POS) solutions and Inventory and Procurement (I&P) systems to consistently delight guests, retain staff and grow margins. Agilysys’
View source version on businesswire.com: https://www.businesswire.com/news/home/20240109684963/en/
Media:
Jen Reeves, Agilysys, Inc., 770-810-6007, jennifer.reeves@agilysys.com
Kaylee Sims, Arketi Group, 404-697-0137, ksims@arketi.com
Investors:
Jessica Hennessy, Agilysys, Inc., 770-810-6116, investorrelations@agilysys.com
Source: Agilysys
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