AppFolio Names Marcy Campbell as Chief Revenue Officer

Rhea-AI Summary

AppFolio (NASDAQ: APPF), a leading real estate technology company, has appointed Marcy Campbell as its new Chief Revenue Officer, effective August 12, 2024. In this newly created role, Campbell will oversee Sales and Client Services, focusing on enhancing customer acquisition, value delivery, and product adoption. With over 30 years of experience in leading sales and services teams, Campbell joins AppFolio from Boomi, where she served as Chief Revenue Officer. She previously held senior leadership positions at PayPal, managing large global teams across key business units.

AppFolio's President and CEO, Shane Trigg, expressed confidence that Campbell's expertise and customer-centric approach will accelerate the company's vision of powering the future of real estate. Campbell stated her enthusiasm for joining AppFolio's mission and her commitment to delivering exceptional customer experiences while scaling the business.

Positive

• Appointment of experienced Chief Revenue Officer with 30+ years in sales and services leadership
• Creation of new role to enhance customer acquisition, value delivery, and product adoption
• Potential for accelerated growth and improved customer experience

Negative

• None.

Former Boomi and PayPal Sales and Services Leader Joins the AppFolio Executive Team

SANTA BARBARA, Calif., Aug. 12, 2024 (GLOBE NEWSWIRE) -- AppFolio (NASDAQ: APPF), the technology leader powering the future of the real estate industry, announced that Marcy Campbell has joined the company as Chief Revenue Officer, effective today. In this newly created role, Ms. Campbell will lead the Sales and Client Services organizations, connecting the entire customer journey by accelerating customer acquisition, delivering exceptional customer value, and maximizing adoption of AppFolio’s products and services.

Ms. Campbell has over 30 years of experience leading high-performance sales and services teams and growing businesses across multiple industries. She joins AppFolio from Boomi where as Chief Revenue Officer, she was responsible for all revenue and revenue operations for the company worldwide. Previously, she held several senior leadership roles at PayPal, where she managed large global teams, spanning across two of PayPal’s preeminent business units.

“Marcy’s wealth of experience and dedication to customers will accelerate AppFolio’s vision of powering the future of real estate,” said Shane Trigg, President and CEO of AppFolio. “Her leadership will be instrumental in inspiring new customers to choose AppFolio, and elevating existing customers to grow with us.”

“I am thrilled to join AppFolio’s mission of building the platform where the real estate industry comes to do business,” said Ms. Campbell. “AppFolio is committed to delivering an exceptional end-to-end customer experience and I look forward to helping our team accelerate the value we deliver to customers, while scaling and growing our business.”

About AppFolio
AppFolio is the technology leader powering the future of the real estate industry. Our innovative platform and trusted partnership enable our customers to connect communities, increase operational efficiency, and grow their business. For more information about AppFolio, visit appfolio.com.

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/b64dd296-de86-4597-9a8b-bd0d4d866ddc

FAQ

Who is AppFolio's new Chief Revenue Officer as of August 12, 2024?

Marcy Campbell has been appointed as AppFolio's new Chief Revenue Officer, effective August 12, 2024.

What is Marcy Campbell's professional background before joining AppFolio (APPF)?

Marcy Campbell previously served as Chief Revenue Officer at Boomi and held senior leadership roles at PayPal, with over 30 years of experience in leading sales and services teams.

What will be Marcy Campbell's main responsibilities as Chief Revenue Officer at AppFolio (APPF)?

As Chief Revenue Officer, Marcy Campbell will lead the Sales and Client Services organizations, focusing on accelerating customer acquisition, delivering customer value, and maximizing adoption of AppFolio's products and services.

How does AppFolio (APPF) expect Marcy Campbell's appointment to impact the company?

AppFolio expects Marcy Campbell's appointment to accelerate the company's vision of powering the future of real estate, inspire new customers, and elevate existing customers to grow with the company.