Welcome to our dedicated page for American Rebel H news (Ticker: AREB), a resource for investors and traders seeking the latest updates and insights on American Rebel H stock.
American Rebel Holdings Inc (AREB) delivers innovative self-defense solutions and secure storage products for safety-conscious consumers. This news hub provides investors and industry observers with timely updates on corporate developments, product innovations, and market strategies.
Access official press releases, financial disclosures, and operational updates in one centralized location. Track announcements about concealed carry innovations, new safe storage systems, and strategic partnerships that reinforce the company's position in the security products sector.
Key coverage areas: quarterly earnings reports, manufacturing expansions, product line extensions, and leadership updates. Our aggregation ensures you never miss critical developments affecting AREB's market performance or industry standing.
Bookmark this page for streamlined access to verified information about American Rebel's patented technologies, retail partnerships, and initiatives blending patriotic branding with functional security solutions. Check back regularly for unfiltered updates directly from corporate sources.
American Rebel Holdings (NASDAQ: AREB) announced a distribution agreement with Mid-State Beverage Company on December 4, 2025, expanding American Rebel Light Beer into central and northern Pennsylvania.
This marks the company’s third Pennsylvania distributor and its fourth new wholesaler in under three weeks, adding a 12-county footprint with six-day delivery, Williamsport warehousing, and Molson Coors network scale. The deal follows recent wins in Pennsylvania, Massachusetts, and Arkansas and contributes to a growing rollout that the company says reached distribution in 17 states since launch.
Champion Safe Company (NASDAQ: AREB) announced that Courtesy Sporting and Pawn in Carlsbad, NM increased its Champion safe orders by almost 30% year‑over‑year as regional demand rises for heavier, higher‑value safes. The dealer, owned by Shawn Mitchell, expanded safe categories while supporting an inventory that grew from 3 firearms initially to over 1,500 firearms today, reflecting stronger local demand and inventory depth. Champion highlighted the dealer relationship and emphasized American‑made steel, durability, and value across multiple price points as drivers of the ordering increase.
The announcement frames the growth as evidence of a robust southeastern New Mexico market and underlines Champion’s focus on long‑term partnerships with independent retailers to broaden customer access to heavy‑duty safes.
American Rebel Holdings (NASDAQ: AREB) announced a strategic distribution partnership with Commercial Distributing Company of Westfield, Massachusetts to launch American Rebel Light Beer in western Massachusetts effective December 2025.
Commercial Distributing is a third-generation Molson Coors wholesaler with a 97,500 sq. ft. facility, 26-truck fleet, 105-person team, and ~1,500 retail accounts across Hampden, Hampshire, Franklin and Berkshire counties. The phased launch begins with on-premise rollout in December 2025 and a full off-premise rollout in Q1 2026. The company cites 83 qualified follow-ups from the 2025 NBWA convention as momentum for further distributor signings.
American Rebel Holdings (NASDAQ: AREB) announced a new distribution partnership with C & C Distributors of Newport, Arkansas to expand American Rebel Light Beer into northeast Arkansas beginning early December 2025.
The agreement gives the brand route-to-market coverage across Greene, Jackson, Randolph, Sharp, Woodruff, Poinsett, Cross and parts of Baxter County and follows distribution momentum from NBWA 2025. A phased launch starts with on-premise placements in December 2025 and an off-premise rollout in Q1 2026, while the company highlights recent national retail authorizations including Kroger test placements, 62 Total Wine stores, 62 Minuteman Food Mart locations, and spring 2026 placement in 416 Southeastern Grocers stores.
Champion Safe Company (NASDAQ: AREB) announced a partnership with the Utah Department of Veteran and Military Affairs (UDVMA) on Nov. 26, 2025 to advance suicide prevention in Utah’s military-connected communities.
As part of the collaboration Champion Safe donated 100 gun vaults to UDVMA to promote secure firearm storage and reduce suicide and accidental harm. The partnership will include training and outreach, and directs veterans to free suicide-prevention training at LiveOnUtah.org and crisis support via Dial 988 then press 1 or Text 838255.
American Rebel Holdings (NASDAQ: AREB) announced that 16oz American Rebel Light Beer is now available at Kroger Store #502 in downtown Nashville, effective November 25, 2025.
This placement follows the November 12, 2025 reopening of Kroger’s remodeled Nashville flagship and builds on a prior Kroger listing at Store #580 in Clarksville. The company frames these openings as part of a distribution-first expansion in its hometown market to grow shelf presence, repeat purchases, and brand awareness among patriotic and military-oriented consumers.
American Rebel Holdings (NASDAQ: AREB) received a written determination from a Nasdaq Hearings Panel on November 21, 2025 confirming the company meets Nasdaq Listing Rule 5550(b)(1) after filing its Q3 2025 Form 10-Q showing $3,378,257 in stockholders’ equity, above the $2.5 million requirement. The notice preserves AREB’s continued listing on The Nasdaq Capital Market and starts a mandatory one-year Panel monitoring period under Listing Rule 5815(d)(4)(B).
The filing documents a multi-quarter recovery from a stockholders’ deficit of approximately $8.0 million on March 31, 2025, to positive equity on September 30, 2025.
American Rebel Holdings (NASDAQ: AREB) announced a distribution partnership with Muller Distributing to launch American Rebel Light across Philadelphia and eastern Pennsylvania.
Muller provides immediate route‑to‑market scale: a six‑county footprint, 90+ delivery vehicles, nearly 50 sales reps, and moves ~8 million cases annually. On‑premise rollout begins early December 2025, with off‑premise expansion targeted for Q1 2026. The move follows NBWA momentum where American Rebel engaged 110+ distributors and secured 16 verbal commitments, supporting the company’s distribution‑first growth plan and planned regional retail rollouts.
Champion Safe / American Rebel (NASDAQ: AREB) announced that its flagship American Rebel retail store in Lenexa, KS posted more than 80% year‑over‑year growth as of Nov 20, 2025, driven primarily by strong demand for safes.
The Lenexa showroom at 8500 Marshall Dr, Lenexa, KS 66214 carries full Champion and American Rebel safe lines plus concealed‑carry gear and apparel, and credits deep inventory, hands‑on demonstrations, staff expertise, and product knowledge for accelerating sales.
American Rebel Holdings (NASDAQ: AREB) announced a distribution partnership with Wilson McGinley to launch American Rebel Light Beer in western Pennsylvania on November 17, 2025. The rollout prioritizes the On-Premise channel (bars and restaurants) with an Off-Premise expansion through the holiday season.
Company cited strong NBWA 2025 engagement: meetings with 110 distributors, 83 qualified follow-ups, 65 high-interest opportunities, and 16 on-site verbal commitments, which helped open nine new states for potential entry and led to immediate contract negotiations with two distributors within 24 hours.
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