Aterian Inc Stock Price, News & Analysis

Aterian (Nasdaq: ATER) announced on Oct 29, 2025 that its hOmeLabs line of dehumidifiers is now available on homedepot.com. The products are described as combining high performance and modern design with features including user-friendly controls, Energy Star ratings, easy portability, and Wi-Fi enabled operations.

Management framed the placement as an expansion of Aterian's omni-channel sales strategy and a way to reach Home Depot's large online customer base.

Aterian (Nasdaq: ATER) announced on Oct 23, 2025 the launch of the Tallow Skin Care line under its Healing Solutions brand. The collection includes seven beef tallow-based balms and salves made from 100% grass-fed, grass-finished U.S. suet blended with manuka honey, organic jojoba oil, and organic beeswax.

Products are free of parabens, sulfates, phthalates and petroleum, and are available now on Amazon.com, Walmart.com and healingsolutions.com. The line targets daily moisturizing and deeper salve needs and emphasizes natural, heritage-inspired ingredients.

Aterian (Nasdaq: ATER) announced that, effective October 2, 2025, select products from four of its home-essential and health brands are now available on bedbathandbeyond.com.

The launch includes offerings from hOmeLabs, Squatty Potty, PurSteam, and Mueller Living, spanning dehumidifiers, trash cans, patented toilet stools, steam cleaners, and small kitchen appliances. Management said the placement supports the company’s omni-channel sales strategy and expands digital shelf presence with a major retail name.

Aterian (Nasdaq: ATER) announced an October Prime Day promotion running October 7-8, 2025 with limited-time deals up to 32% off across its e-commerce brands: hOmeLabs, Squatty Potty, PurSteam, Mueller Living, Healing Solutions, and Photo Paper Direct.

Highlighted offers include: hOmeLabs 50‑pint dehumidifier 25% off (sale $212.49), hOmeLabs 8‑pint 30% off ($142.49), Squatty Potty Original 15% off ($25.49), PurSteam 1750W iron 19% off ($40.35), Mueller hand blender 32% off ($23.72), Healing Solutions eucalyptus oil 27% off ($19.59), and Photo Paper Direct printable fabric 26% off ($11.04).

Aterian (Nasdaq: ATER), a consumer products company, has been awarded the Orchestrators Innovation Award from Genesys at the Xperience2025 event. The recognition highlights Aterian's successful implementation of AI and cloud solutions in customer experience management.

Through collaboration with Genesys and Amplix, Aterian achieved significant operational improvements, including a 65% reduction in total cost of ownership, 30% stronger SLA performance during peak seasons, and 5-20% improvement in talk time across brands. The company successfully integrated voice and chat channels while maintaining efficiency without increasing headcount.

Aterian (NASDAQ:ATER) has announced the launch of Squatty Potty Wipes, marking its strategic entry into the consumable products market. The flushable wipes are now available in the United States through Amazon.com and squattypotty.com, following their late August 2025 launch in the UK.

The product features 100% plant-based fibers and is priced starting at $9.99, available in 3- or 6-pack bundles with 18ct and 50ct options. The wipes are pH balanced, hypoallergenic, and formulated with aloe, chamomile, green tea, and cucumber extract. CEO Arturo Rodriguez highlighted that these wipes will generate higher contribution margins compared to their hard goods and electronic products, with plans to expand their consumables presence in 2025 under the Healing Solutions brand.

Aterian (NASDAQ:ATER) has announced the launch of multiple products from its brand portfolio on BestBuy.com effective August 19, 2025. The expansion includes products from five of Aterian's brands: hOmeLabs, Squatty Potty, PurSteam, Mueller Living, and Photo Paper Direct.

This strategic move is part of Aterian's omnichannel growth strategy, aiming to increase its e-commerce presence and reach new customer segments through one of the largest online retailers in the United States. The product range includes home appliances, bathroom accessories, steam cleaning solutions, kitchen appliances, and printing supplies.

Aterian (NASDAQ:ATER) reported Q2 2025 financial results, with net revenue of $19.5 million, down from $28.0 million in Q2 2024, and a net loss of $4.9 million. The company's gross margin decreased to 54.3% from 60.4% year-over-year.

The company implemented significant cost-reduction initiatives, expecting annual pre-tax savings of $5.5 million. For H2 2025, Aterian projects net revenue of $36-38 million and Adjusted EBITDA of $0 to $(1.0) million loss. Notable operational achievements include launching products in Walmart, expanding on Temu and Mercado Libre, and reducing Chinese manufacturing dependency for dehumidifiers from 100% to 65%.

The company plans to enter the consumables market with Squatty Potty flushable wipes in September 2025, marking a strategic shift toward higher-margin products.

Aterian (NASDAQ:ATER), a consumer products company, has scheduled its Q2 2025 earnings announcement for August 13, 2025, after market close. The company will host a conference call at 5:00 p.m. ET to discuss the results.

Investors can participate by dialing (800) 715-9871 (domestic) or (646) 307-1963 (international) with passcode 6644814. A live webcast will be available at ir.aterian.io, with an archived replay accessible in the investors section of Aterian's website.