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New Jersey American Water Issues Statewide Mandatory Conservation Notice

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New Jersey American Water (NYSE:AWK) issued a statewide mandatory conservation notice on Dec 5, 2025, after the New Jersey Department of Environmental Protection upgraded a drought status to a Drought Warning.

The company urges customers to limit nonessential indoor water use, lists specific conservation steps (shorter showers, full loads for dishwashers/washers, fix leaks, insulate pipes), and directs customers to its Leak Detection Kit and online resources. The company says it is monitoring supplies, leveraging source redundancies, and offers bill assistance for eligible customers.

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News Market Reaction

-0.80%
1 alert
-0.80% News Effect

On the day this news was published, AWK declined 0.80%, reflecting a mild negative market reaction.

Data tracked by StockTitan Argus on the day of publication.

Key Figures

WaterSense efficiency: 20 percent more efficient Shower duration goal: five minutes or less
2 metrics
WaterSense efficiency 20 percent more efficient US EPA WaterSense labeled products mentioned in conservation guidance
Shower duration goal five minutes or less Recommended maximum shower length in indoor conservation guidelines

Market Reality Check

Price: $124.51 Vol: Volume 2,030,471 is below...
normal vol
$124.51 Last Close
Volume Volume 2,030,471 is below the 20-day average of 2,318,030 (relative volume 0.88). normal
Technical Shares at $130.09 are trading below the 200-day MA of $140.16 and 16.34% under the 52-week high.

Peers on Argus

AWK was up 0.44% with mixed peer moves: WTRG up 0.61%, while AEE, ATO, DTE, and ...

AWK was up 0.44% with mixed peer moves: WTRG up 0.61%, while AEE, ATO, DTE, and FE were down between -0.17% and -1.59%, suggesting a more company-specific setup than a uniform utilities move.

Historical Context

5 past events · Latest: Dec 05 (Neutral)
Pattern 5 events
Date Event Sentiment Move Catalyst
Dec 05 Conservation advisory Neutral -0.8% Statewide mandatory conservation notice after Drought Warning escalation.
Dec 05 Dividend declaration Positive +0.4% Quarterly cash dividend continuing prior annualized increase.
Dec 04 Weather preparedness Neutral +0.4% NJ guidance on early cold snap, pipe protection, and conservation.
Dec 04 Weather preparedness Neutral -1.6% National advisory on freezing temperatures and pipe-freezing prevention.
Dec 04 Weather preparedness Neutral -1.6% Missouri-focused cold weather preparation and frozen pipe guidance.
Pattern Detected

Recent operational and customer-advisory releases often saw price moves that did not clearly track the generally neutral tone of the news, with more divergence than alignment.

Recent Company History

Over the last few days, American Water-related releases have focused on customer guidance, capital returns, and regulatory positioning. Cold-weather preparation notices in Missouri and New Jersey and a national advisory on freezing temperatures emphasized system reliability and customer education. A separate dividend announcement continued an earlier board-approved increase, and the latest New Jersey mandatory conservation notice followed a state Drought Warning, highlighting climate-related supply concerns. Across these events, share reactions around Dec. 4–5, 2025 have varied, showing limited consistency between news tone and short-term price moves.

Market Pulse Summary

This announcement details American Water’s response to a New Jersey Drought Warning by issuing a man...
Analysis

This announcement details American Water’s response to a New Jersey Drought Warning by issuing a mandatory conservation notice and providing specific indoor water-saving steps. It underscores climate-related supply uncertainty while noting the company does not anticipate a major threat to service and can shift between sources. In context of recent customer advisories and ongoing regulatory activity, investors may watch how drought conditions evolve, how conservation messaging affects demand patterns, and any follow-on regulatory or operational updates.

Key Terms

drought warning, drought watch, watersense
3 terms
drought warning regulatory
"Following the New Jersey Department of Environmental Protection (NJ DEP)'s issuance of a Drought Warning today"
A drought warning is an official alert from government or water authorities indicating that a region is experiencing or is likely to experience prolonged water shortages, prompting conservation measures or restrictions. For investors it is like a dashboard warning light: it signals higher risks for agriculture, utilities, food and beverage producers, real estate in affected areas, insurers and any business that depends on steady water supply, potentially altering revenues, costs and commodity prices.
drought watch regulatory
"In October, the NJ DEP issued a Drought Watch following a prolonged period of low precipitation."
A drought watch is an official alert that conditions could develop into a drought if dry weather continues; it signals rising risk rather than an established water shortage. For investors, it matters because it flags potential disruptions to water‑dependent businesses — think of it as a weather warning for supply chains, farms, utilities and insurers that can foreshadow higher costs, lower output or increased risk exposure.
watersense regulatory
"Products and services that have earned the US EPA WaterSense label have been certified"
WaterSense is a U.S. regulatory labeling program that certifies plumbing fixtures, irrigation systems, and related products as meeting specific water-efficiency standards, similar to how Energy Star marks energy-efficient appliances. For investors, a WaterSense label signals potential cost and resource savings for end users, can boost product demand and brand trust, and may affect a company's compliance costs, market access and competitive positioning in water-sensitive markets.

AI-generated analysis. Not financial advice.

Company urges customers to conserve water as New Jersey Department of Environmental Protection issues Drought Warning

CAMDEN, N.J., Dec. 5, 2025 /PRNewswire/ -- Following the New Jersey Department of Environmental Protection (NJ DEP)'s issuance of a Drought Warning today, New Jersey American Water has issued a mandatory conservation notice for all customers across the state. The company requests that customers limit all nonessential water usage by conserving as much water as possible indoors. 

"Water is our most precious resource, and during times like these, every drop counts," said Ben Morris, Vice President of Operations for New Jersey American Water. "We're working closely with state officials and monitoring conditions across our systems, but conservation starts at home. By reducing nonessential water use now, we can help protect our water supplies."

In October, the NJ DEP issued a Drought Watch following a prolonged period of low precipitation. The Watch was upgraded to a Warning today, following a public hearing yesterday to gauge the severity of water supply concerns.

"The precipitation and water supply uncertainty we've experienced over the past year is a symptom of the impacts of climate change here in New Jersey," said Environmental Protection Commissioner Shawn M. LaTourette. "We ask residents, businesses, and partners in local government to join us in spreading the urgency of the need to conserve water."

As a result of this public hearing and escalation, New Jersey American Water is urging customers to limit all non-essential water use and providing the following guidelines below:

Indoor Conservation Guidelines:

  • Turn off the tap while brushing your teeth, shaving, or washing dishes in the sink.
  • Run dishwashers and clothes washers only when full. If you have a water-saver cycle, use it.
  • Take shorter showers. Try to shower in five minutes or less.
  • Be a leak detective. Find and fix leaks and breaks in hoses, sprinkler systems, pipes and toilets. For help, download New Jersey American Water's Leak Detection Kit at newjerseyamwater.com under Water Information.
  • Insulate exposed water pipes with pre-slit foam insulation to maintain warmth and avoid wasting water while it heats up.
  • Consider water and energy-efficient appliances. Products and services that have earned the US EPA WaterSense label have been certified to be at least 20 percent more efficient without sacrificing performance.

"These small but impactful actions not only protect our water supplies but also help customers save money on their water bills," added Morris. "For those who may need extra support with bills this season, we have various assistance programs available to help customers manage costs."

New Jersey American Water has been closely monitoring supply levels in coordination with operation centers across its system. The company does not anticipate a major threat to its water supply and is leveraging redundancies to shift between water sources to provide uninterrupted water service at this time. The DEP's Drought Warning designation and New Jersey American Water's Mandatory Water Conservation Notice prioritize preserving available water supplies to avert a more serious water shortage.

New Jersey American Water customers can monitor their water usage and find ways to use water more wisely and apply for bill assistance if needed online through their MyWater account. More indoor and outdoor water-saving tips can be found on New Jersey American Water's website at newjerseyamwater.com/conservation and the New Jersey Department of Environmental Protection's Water Conservation Website. More information about New Jersey American Water's customer assistance programs can be found at newjerseyamwater.com/h2oprogram.

About New Jersey American Water
New Jersey American Water, a subsidiary of American Water (NYSE: AWK), is the largest regulated water utility in the state, providing safe, clean, reliable and affordable water and wastewater services to approximately 2.9 million people. For more information, visit www.newjerseyamwater.com and follow New Jersey American Water on LinkedInFacebookX, and Instagram

Media Contact: 
Erin Banes
Sr. Manager of External Communications
New Jersey American Water
erin.banes@amwater.com 

Cision View original content to download multimedia:https://www.prnewswire.com/news-releases/new-jersey-american-water-issues-statewide-mandatory-conservation-notice-302634474.html

SOURCE American Water

FAQ

What triggered New Jersey American Water's mandatory conservation notice for AWK on Dec 5, 2025?

The notice followed the New Jersey DEP upgrading conditions from a Drought Watch to a Drought Warning after a public hearing.

What indoor water-saving steps did New Jersey American Water recommend for AWK customers?

Recommendations include 5-minute showers, running dishwashers and washers only when full, turning off taps while brushing, and fixing leaks.

Will AWK customers face service interruptions due to the Dec 5, 2025 conservation notice?

The company said it does not anticipate a major supply threat and is using redundancies to provide uninterrupted service at this time.

Where can AWK customers find the Leak Detection Kit and apply for bill assistance?

Customers can download the Leak Detection Kit and manage bill assistance via their MyWater account and newjerseyamwater.com/h2oprogram.

How does New Jersey American Water say conservation will affect customers' bills?

The company said conserving water can help customers save money on water bills and noted assistance programs for those needing support.
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24.57B
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Utilities - Regulated Water
Water Supply
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United States
CAMDEN