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Major Food Group and American Express to host CARBONE BEACH during FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX Weekend

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Rhea-AI Sentiment
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American Express (NYSE: AXP) and Major Food Group will host the fifth annual Amex x CARBONE BEACH during the FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX weekend, Friday–Sunday, May 1–3, 2026. Tickets first available to Platinum Card Members March 3, then all Card Members March 4; all tickets require purchase with an American Express Card.

The three-night oceanfront supper club features a multi-course menu by Chef Mario Carbone, cocktails, surprise performances, and Resy ticketing with 8–14 seat personal table options.

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Key Figures

Event edition: 5th year Event duration: 3 nights Event dates: May 1–3, 2026 +5 more
8 metrics
Event edition 5th year Fifth edition of Amex x CARBONE BEACH during Miami Race Week
Event duration 3 nights Three-night "Supper Club on the Sand" during May 1–3, 2026
Event dates May 1–3, 2026 FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX weekend
Platinum presale date March 3 Tickets available to American Express Platinum Card Members March 3
General on-sale date March 4 Event open to all American Express Card Members March 4
Table minimum 8 tickets Minimum of 8 tickets required for a personal table via Resy
Resy booking cap 14 tickets Up to 14 tickets per booking on Resy
MFG footprint 50+ restaurants in 15 cities Major Food Group operations mentioned in company background

Market Reality Check

Price: $307.43 Vol: Volume 5,570,487 vs 20-da...
normal vol
$307.43 Last Close
Volume Volume 5,570,487 vs 20-day avg 4,097,788 (relative volume 1.36), indicating elevated trading ahead of this news. normal
Technical Price $307.82 is trading below the 200-day MA at $334.69, showing a weaker medium-term trend before this announcement.

Peers on Argus

While AXP was down 0.48% pre‑news, key peers like MA, V, COF, PYPL, and SYF show...

While AXP was down 0.48% pre‑news, key peers like MA, V, COF, PYPL, and SYF showed positive moves (e.g., PYPL +3.69%, COF +2.56%), pointing to stock-specific softness rather than a sector-wide decline.

Common Catalyst Same‑day peer headlines highlight payments innovation and crypto-linked initiatives (e.g., V stablecoin cards, PYPL blockchain) and financial conferences (SYF), framing AXP’s F1/experiences news within a broader payments and crypto-engagement narrative.

Previous Crypto Reports

1 past event · Latest: Aug 20 (Positive)
Same Type Pattern 1 events
Date Event Sentiment Move Catalyst
Aug 20 Sports partnerships Positive +0.8% New multi-year partnerships with Hard Rock Stadium, F1 Miami GP, and Miami Dolphins.
Pattern Detected

Limited crypto-tag history: the prior F1/crypto partnership headline saw a modest positive move that aligned with the upbeat experiential partnership theme.

Recent Company History

Over the past six months, American Express has mixed traditional financial updates with brand and partnership expansion. A prior Aug 20, 2025 crypto-tag event announced multi-year partnerships with Hard Rock Stadium, the Formula 1® Crypto.com Miami Grand Prix, and the Miami Dolphins, yielding a 0.75% positive reaction. Today’s CARBONE BEACH announcement builds directly on that portfolio, emphasizing premium fan experiences tied to the 2026 Miami Grand Prix rather than core financial metrics.

Historical Comparison

+0.8% avg move · Past crypto-tag news for AXP, including F1 Miami Grand Prix partnerships, saw an average move of 0.7...
crypto
+0.8%
Average Historical Move crypto

Past crypto-tag news for AXP, including F1 Miami Grand Prix partnerships, saw an average move of 0.75%. This CARBONE BEACH update extends that experiential, F1-linked strategy rather than changing fundamentals.

This news follows prior F1 Crypto.com Miami Grand Prix partnerships by adding a premium CARBONE BEACH dining experience, deepening AXP’s experiential offering around the 2026 race weekend.

Market Pulse Summary

This announcement extends American Express’ experiential strategy around the 2026 FORMULA 1 Crypto.c...
Analysis

This announcement extends American Express’ experiential strategy around the 2026 FORMULA 1 Crypto.com Miami Grand Prix, adding a fifth year of Amex x CARBONE BEACH as a three-night "Supper Club on the Sand" from May 1–3, 2026. It reinforces the brand’s focus on premium access for Card Members, with staged ticket availability and partnerships with Major Food Group and Resy. Investors may track how such initiatives complement prior F1 agreements and support engagement among higher-spend customers over time.

AI-generated analysis. Not financial advice.

The iconic supper club on the sand returns for its fifth year as Miami Race Week's most anticipated dining and entertainment experience

MIAMI, March 3, 2026 /PRNewswire/ -- American Express and Major Food Group (MFG), the hospitality powerhouse led by Mario Carbone, Jeff Zalaznick, and Rich Torrisi, are proud to announce the fifth edition of Amex x CARBONE BEACH. The iconic three-night "Supper Club on the Sand" returns during the FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX Friday through Sunday, May 1–3, 2026. The event is one of the weekend's most anticipated dining and entertainment experiences, once again transforming the Miami shoreline into an unparalleled destination.

Over the past five years, Amex x CARBONE BEACH has become a highly sought after dining experience during the Miami Grand Prix™ weekend, where world-class dining, show-stopping entertainment, and the city's vibrant nightlife collide. Each evening begins with an elegant oceanfront cocktail hour¹, setting the stage for a meticulously curated multi-course dinner by Chef Mario Carbone featuring CARBONE's signature specialties. As the night unfolds, surprise performances and unforgettable moments continue the tradition that has defined CARBONE BEACH since its debut.

Tickets will be available to American Express Platinum Card® Members March 3rd, and the event will be open to all Card Members March 4th, while supplies last. All tickets must be purchased with an American Express® Card.² Individual tickets will be available, via Resy, and a minimum of 8 tickets is required for a personal table and you can book up to 14 tickets on Resy. Anyone interested in purchasing more tickets must visit CarboneBeach.com for more information. Terms apply.

"Reaching this milestone anniversary affirms what we've believed from the beginning: CARBONE BEACH is a defining Miami tradition," said Jeff Zalaznick, Co-Founder of Major Food Group. "Over the past five years, we've never approached it as something to maintain- only something to elevate. Raising the bar isn't an ambition; it's the standard, and at this point, the question isn't whether we'll surpass last year, but how we'll elevate the experience yet again."

"As we begin our first year as the Official Payments Partner of FORMULA 1 CRYPTO.COM MIAMI GRAND PRIX, we're proud to deepen our presence in a city and at an event that means so much to our Card Members," said Bess Spaeth, Executive Vice President of Global Brand Management & Experiences at American Express. "Experiences like Amex x CARBONE BEACH perfectly reflect the exceptional access we're committed to delivering."

Miami continues to be one of the most dynamic dining and hospitality destinations in the U.S. In fact, it was one of the leading destinations for hotel bookings through Amex Travel in 2025. Throughout the city, eligible American Express® Card Members can enjoy benefits and perks across some of Miami's luxury hotels and resorts and sports and entertainment experiences at Hard Rock Stadium.

With locations in New York, Miami, London, Dubai, Las Vegas, Hong Kong, Dallas, Riyadh, and Doha, CARBONE has earned international acclaim as one of the premier Italian dining destinations globally. CARBONE Miami continues to be a coveted spot for locals and visitors alike, and reservations are available through Resy. For further information, reservations, and updates, please visit Majorfood.com or contact Carbonebeach@majorfood.com.

ABOUT MAJOR FOOD GROUP:
Major Food Group (MFG) — named one of GQ's "20 Most Creative Companies in the World" — is a globally celebrated hospitality company that has redefined luxury for the modern era. Founded in 2011 by Mario Carbone, Jeff Zalaznick, and Rich Torrisi, MFG has built a dynamic empire of over fifty restaurants, private clubs, bars, and hotels across fifteen cities worldwide — and growing. The group is behind some of the most iconic brands in dining and hospitality, including CARBONE, CARBONE VINO, The Grill, Dirty French, ZZ's Club, Chateau ZZ's, Sadelle's, Contessa, Parm, and Torrisi.

While each concept is distinct, together they exemplify an unmistakably Major blend of storytelling, elegance, and bold creativity — a signature approach that continues to shape the global hospitality landscape.

For more information, please visit www.majorfood.com.
Instagram: @majorfoodgroup
TikTok: @majorfoodgroup

ABOUT AMERICAN EXPRESS:
American Express (NYSE: AXP) is a global payments and premium lifestyle brand powered by technology. Our colleagues around the world back our customers with differentiated products, services, and experiences that enrich lives and build business success. 

Founded in 1850 and headquartered in New York, American Express' brand is built on trust, security, service, and a rich history of delivering innovation and Membership value for our customers. We seek to provide the world's best customer experience every day to a broad range of consumers, small and medium-sized businesses, and large corporations, and we build and manage relationships with millions of merchants across our global network. 

For more information about American Express, visit americanexpress.comamericanexpress.com/en-us/newsroom/, and ir.americanexpress.com

ABOUT RESY 
Resy is a digital dining platform that powers restaurants around the world and provides reservation booking for passionate diners. With the powerful backing of American Express, Resy has created best-in-class software that elevates dining experiences and connects restaurants to a vast network of highly engaged diners. Resy is a destination for restaurant discovery, exclusive access, original content, and chef-driven culinary events. The amazing world of restaurants is just a few taps away in the Resy app and at Resy.com 

1Must be 21 years of age or older to consume alcoholic beverages. Please drink responsibly.
2All publicly available tickets must be purchased with an American Express Card.

Press Contacts:
CARBONE BEACH | julie@alchemy-agency.com
American Express | emily.balogh@aexp.com
Major Food Group | Lauren@majorfood.com

Cision View original content:https://www.prnewswire.com/news-releases/major-food-group-and-american-express-to-host-carbone-beach-during-formula-1-cryptocom-miami-grand-prix-weekend-302703066.html

SOURCE Major Food Group

FAQ

When is Amex x CARBONE BEACH during the 2026 Miami Grand Prix and how does it relate to AXP?

Amex x CARBONE BEACH runs Friday–Sunday, May 1–3, 2026, during the Miami Grand Prix. According to the company, American Express (AXP) is hosting the fifth annual three-night beachfront supper club as part of its Official Payments Partner role.

How and when can American Express Card Members buy AXP-sponsored CARBONE BEACH tickets in 2026?

Platinum Card Members get access March 3, and all Card Members March 4, while supplies last. According to the company, all publicly available tickets must be purchased with an American Express Card and are sold via Resy or CarboneBeach.com.

What ticketing options and table sizes are available for CARBONE BEACH during the AXP event?

Individual tickets and personal tables are available; Resy requires a minimum of 8 seats and allows up to 14. According to the company, larger purchases are handled via CarboneBeach.com with terms applying to group bookings.

What experiences will attendees get at the AXP-backed CARBONE BEACH Miami Race Week event?

Attendees receive an oceanfront cocktail hour, multi-course CARBONE dinner by Chef Mario Carbone, and surprise performances each night. According to the company, the three-night format emphasizes dining, entertainment, and Miami nightlife during race weekend.

Does American Express require a specific card to purchase CARBONE BEACH tickets and what is the purchase policy?

Yes, all publicly available tickets must be purchased with an American Express Card. According to the company, ticket access windows vary by Card Member tier and tickets are subject to availability and event terms.

Where can investors find more information about the CARBONE BEACH partnership and AXP's event role?

Investors can find details on Major Food Group and American Express digital channels and CarboneBeach.com. According to the company, materials note AXP as Official Payments Partner and provide ticket, reservation, and contact information.
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