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Build-A-Bear Workshop Inc Stock Price, News & Analysis

BBW NYSE

Welcome to our dedicated page for Build-A-Bear Workshop news (Ticker: BBW), a resource for investors and traders seeking the latest updates and insights on Build-A-Bear Workshop stock.

Build-A-Bear Workshop, Inc. (NYSE: BBW) generates a steady stream of news as a specialty retailer of customized stuffed animals with a global footprint across company-owned, partner-operated, and franchise locations. News about Build-A-Bear often highlights how the brand extends its mission to "add a little more heart to life" through new products, collaborations, content initiatives, and financial updates.

Recent coverage includes the launch of KABU, an original animated YouTube series based on a group of stuffed animal friends who embody "PAWsitivity" in a colorful world called Kabuville. Articles describe how KABU explores themes like friendship, collaboration, and childhood challenges, and how it connects back to KABU-inspired plush characters available in Build-A-Bear Workshops.

Another recurring news theme is partnership-driven retail experiences, such as the Build-A-Bear x Hello Kitty and Friends Workshop. Press releases detail the expansion of this concept to high-traffic destinations, emphasizing its appeal to collectors, families, and Sanrio fans who participate in the signature stuffing and personalization experience with Hello Kitty and friends.

Investors and followers of BBW can also expect news on quarterly earnings, segment performance, and capital allocation, including record revenues for certain periods, share repurchase activity, and quarterly cash dividend declarations by the Board of Directors. Management commentary often discusses the performance of the direct-to-consumer, commercial, and international franchising segments, as well as the impact of tariffs and other cost factors.

Additional updates may cover leadership appointments in areas such as eCommerce and digital experiences, reflecting the company’s focus on strengthening its online and omnichannel presence. For those tracking BBW, this news page offers a consolidated view of product launches, collaborations, entertainment content, financial results, and corporate developments.

Rhea-AI Summary

Build-A-Bear Entertainment is set to premiere its first live-action film, Deliver by Christmas, on Hallmark Movies & Mysteries on October 25 at 10pm ET. Starring Alvina August, Eion Bailey, and introducing Kesler Talbot, the movie centers on themes of family and holiday wishes. The film seeks to enhance the emotional connections associated with the beloved brand. In support of the movie, Build-A-Bear will host a Facebook Live event on October 23 and has donated 10,000 teddy bears to the Marine Toys for Tots Foundation.

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Build-A-Bear Workshop, in partnership with Warner Bros. Consumer Products, is launching a Harry Potter-themed collection on September 2, 2020. This exclusive collection features a Harry Potter bear, Hogwarts robes, and bear-sized wands, marking the first Harry Potter plush from Build-A-Bear. Jennifer Kretchmar, Chief Digital & Merchandising Officer, expressed excitement about engaging fans of all ages. This launch aims to attract both existing and new customers and drive sales ahead of the fall season.

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CreateOn has announced a partnership with Build-A-Bear Workshop to create new Magna-Tiles sets. The collaboration introduces Build-A-Bear Magna-Tiles featuring eco-friendly, reusable adhesive stickers for customization. This innovative product aims to enhance children's fine motor skills, creativity, and critical thinking. The collection includes three themed sets: Pajama Party Cub Condo, The Workshop Cub Condo, and The Bakeshop Cub Condo, all compatible with existing Magna-Tiles. The sets are available for children aged 3 and older and can be found on CreateOn’s website.

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Build-A-Bear has launched Workshop Jams, its first album under Build-A-Bear Records in collaboration with Warner Music Group's Arts Music division. This album features a collection of beloved songs reimagined for families, performed by the Build-A-Bear Kids, aged 10 to 16. Highlights include classics like 24k Magic and Firework. Available on platforms like iTunes, Spotify, and Amazon, the album aims to enhance family experiences through music, aligning with Build-A-Bear's commitment to creating joyful memories.

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Build-A-Bear Workshop has canceled its annual "Pay Your Age Day" event due to the coronavirus pandemic. Instead, the company will host a virtual event, the "NO LINE, ON-LINE Bear-Building Sale!" on August 12, 2020, offering exclusive deals for Build-A-Bear Bonus Club members. Guests can purchase furry friends starting at $4, replicating the in-store experience online. This shift aims to prioritize safety while still providing a festive atmosphere for customers, who can also participate in the ongoing "Count Your Candles" birthday program.

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FAQ

What is the current stock price of Build-A-Bear Workshop (BBW)?

The current stock price of Build-A-Bear Workshop (BBW) is $52.53 as of February 20, 2026.

What is the market cap of Build-A-Bear Workshop (BBW)?

The market cap of Build-A-Bear Workshop (BBW) is approximately 686.5M.

BBW Rankings

BBW Stock Data

686.52M
12.22M
Specialty Retail
Retail-hobby, Toy & Game Shops
Link
United States
ST LOUIS

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