Allbirds’ Tree Runner NZ Delivers A Fresh Take On A Fan-Favorite
Allbirds (NYSE:BIRD) has launched the Tree Runner NZ, an enhanced version of their original Tree Runner shoe. The new design features an updated SweetFoam™ midsole with refined underfoot contour, a wool-blend collar and tongue lining, and a dual-density insole with cushioned memory foam.
The shoe maintains the brand's commitment to sustainability, utilizing TENCEL™ Lyocell and recycled polyester in its tree knit fiber blend upper. After testing over 45 variations, the final design offers improved comfort and a sophisticated look. The Tree Runner NZ will be available at $110 USD, launching in stores on July 8, 2025, and online on July 15, 2025.
[ "New dual-density insole with memory foam enhances comfort", "Extensive testing with 45+ variations ensures optimal design", "Maintains sustainable materials while improving functionality", "Strategic product launch timing ahead of 10-year anniversary" ]Allbirds (NYSE:BIRD) ha presentato la Tree Runner NZ, una versione migliorata della loro scarpa Tree Runner originale. Il nuovo design presenta un SweetFoam™ midsole aggiornato con un profilo sottopiede più definito, una fodera in collo e linguetta in misto lana e una soletta a doppia densità con memory foam ammortizzante.
La scarpa mantiene l'impegno del marchio verso la sostenibilità, utilizzando una tomaia in fibra intrecciata a base di TENCEL™ Lyocell e poliestere riciclato. Dopo aver testato oltre 45 varianti, il design finale offre un comfort migliorato e un aspetto raffinato. La Tree Runner NZ sarà disponibile a 110 USD, con il lancio nei negozi previsto per l'8 luglio 2025 e online dal 15 luglio 2025.
- Nuova soletta a doppia densità con memory foam per un comfort superiore
- Test approfonditi con oltre 45 varianti per garantire un design ottimale
- Mantiene materiali sostenibili migliorando la funzionalità
- Tempistica strategica del lancio in vista del decimo anniversario
Allbirds (NYSE:BIRD) ha lanzado la Tree Runner NZ, una versión mejorada de su zapato Tree Runner original. El nuevo diseño incluye una entresuela SweetFoam™ actualizada con un contorno bajo el pie más definido, un forro en el cuello y la lengüeta de mezcla de lana, y una plantilla de doble densidad con espuma viscoelástica acolchada.
El calzado mantiene el compromiso de la marca con la sostenibilidad, utilizando una parte superior de mezcla de fibra de punto con TENCEL™ Lyocell y poliéster reciclado. Tras probar más de 45 variaciones, el diseño final ofrece mayor comodidad y un aspecto sofisticado. La Tree Runner NZ estará disponible por 110 USD, con lanzamiento en tiendas el 8 de julio de 2025 y en línea el 15 de julio de 2025.
- Nueva plantilla de doble densidad con espuma viscoelástica que mejora la comodidad
- Pruebas exhaustivas con más de 45 variaciones para asegurar un diseño óptimo
- Mantiene materiales sostenibles mientras mejora la funcionalidad
- Lanzamiento estratégico antes del décimo aniversario
Allbirds (NYSE:BIRD)가 기존 Tree Runner 신발의 업그레이드 버전인 Tree Runner NZ를 출시했습니다. 새로운 디자인은 개선된 SweetFoam™ 미드솔과 정교한 발바닥 윤곽, 양모 혼방 소재의 칼라 및 텅 라이닝, 그리고 쿠션감 있는 메모리 폼이 적용된 이중 밀도 인솔을 특징으로 합니다.
이 신발은 브랜드의 지속 가능성에 대한 약속을 유지하며, 트리 니트 섬유 혼방 갑피에 TENCEL™ Lyocell과 재활용 폴리에스터를 사용합니다. 45가지 이상의 변형을 테스트한 결과 최종 디자인은 향상된 착용감과 세련된 외관을 제공합니다. Tree Runner NZ는 미국 달러 110달러에 판매되며, 2025년 7월 8일 매장 출시, 7월 15일 온라인 출시 예정입니다.
- 메모리 폼이 적용된 이중 밀도 인솔로 편안함 향상
- 45가지 이상의 변형을 통한 광범위한 테스트로 최적 디자인 확보
- 기능성 향상과 함께 지속 가능한 소재 유지
- 10주년을 앞둔 전략적 제품 출시 시기
Allbirds (NYSE:BIRD) a lancé la Tree Runner NZ, une version améliorée de leur chaussure Tree Runner originale. Le nouveau design comprend une semelle intermédiaire SweetFoam™ mise à jour avec un contour sous le pied affiné, un col et une languette doublés en mélange de laine, ainsi qu'une semelle intérieure à double densité avec mousse à mémoire de forme rembourrée.
La chaussure conserve l'engagement de la marque envers la durabilité, en utilisant un mélange de fibres tricotées en TENCEL™ Lyocell et polyester recyclé pour la tige. Après avoir testé plus de 45 variantes, le design final offre un confort amélioré et un look sophistiqué. La Tree Runner NZ sera disponible au prix de 110 USD, avec un lancement en magasin le 8 juillet 2025 et en ligne le 15 juillet 2025.
- Nouvelle semelle intérieure à double densité avec mousse à mémoire de forme pour un confort accru
- Tests approfondis avec plus de 45 variantes pour garantir un design optimal
- Maintient des matériaux durables tout en améliorant la fonctionnalité
- Lancement stratégique du produit avant le 10e anniversaire
Allbirds (NYSE:BIRD) hat den Tree Runner NZ vorgestellt, eine verbesserte Version ihres ursprünglichen Tree Runner Schuhs. Das neue Design verfügt über eine aktualisierte SweetFoam™ Zwischensohle mit verfeinerter Fußunterseitenkontur, ein Wollmischkragen- und Zungenfutter sowie eine doppeldichte Einlegesohle mit gepolstertem Memory-Schaum.
Der Schuh bleibt dem Nachhaltigkeitsversprechen der Marke treu und verwendet TENCEL™ Lyocell und recyceltes Polyester im Obermaterial aus Baumstrickfaser-Mischung. Nach Tests von über 45 Varianten bietet das endgültige Design verbesserten Komfort und ein anspruchsvolles Aussehen. Der Tree Runner NZ wird für 110 USD erhältlich sein, mit Verkaufsstart in den Geschäften am 8. Juli 2025 und online am 15. Juli 2025.
- Neue doppeldichte Einlegesohle mit Memory-Schaum für verbesserten Komfort
- Umfangreiche Tests mit über 45 Varianten sichern optimales Design
- Bewahrt nachhaltige Materialien und verbessert die Funktionalität
- Strategischer Produktstart vor dem 10-jährigen Jubiläum
- None.
- Higher price point at $110 USD may impact consumer accessibility
New style comes with refreshed design and updated construction to maximize comfort
SAN FRANCISCO, July 15, 2025 (GLOBE NEWSWIRE) -- The smallest details deliver the biggest difference when it comes to comfort. That’s why Allbirds is introducing the Tree Runner NZ, a new iteration of the brand’s original Tree Runner. The style is the next step in Allbirds’ core franchise strategy, as the brand refreshes fan-favorite silhouettes with even more of what consumers know and love from the originals: incredible comfort, sleek design and sustainable principles.
The Tree Runner NZ uses Allbirds’ signature SweetFoam™ midsole, now with an updated underfoot contour for a smooth, supportive stride. A stack height of 10.2mm at the forefoot and 20.0mm at the heel lends a naturally grounded feel when you’re on the go. The style also comes with a wool-blend collar and tongue lining to hug the foot for a snug, plush feel where you need it most.
Inside, a brand new dual-density insole uses cushioned memory foam, paired with Allbirds' signature wool-blend sockliner, to deliver uncompromising comfort that stands up to long days on your feet. The Allbirds team tested more than 45 variations to find the footbed that best achieved immediate, out of the box comfort, working with a variety of vendors and testers to validate the new construction.
“This redesign began from the inside out by rethinking comfort, refining fit and elevating materials,” Adrian Nyman, Chief Design Officer, Allbirds. “It’s more than a ‘better’ Tree Runner—it reflects a new era of Allbirds design: bold simplicity, modern sustainability, and wild comfort in every step.”
The Tree Runner NZ uses Allbirds’ industry-leading library of natural and recycled materials to deliver a superior comfort experience. Like its predecessor, the Tree Runner NZ’s upper is made with a tree knit fiber blend, beloved for its breathability. This cool, soft and lightweight material combines TENCEL™ Lyocell with recycled polyester, delivering durability that can withstand whatever your day demands. The Tree Runner NZ upper features a uniform knit design, lending a simple, sophisticated look that transitions effortlessly through any casual setting–whether you’re sipping wine at a favorite neighborhood spot or sightseeing off-the-beaten-path.
As Allbirds approaches its 10-year anniversary, the "NZ" moniker proudly nods to the brand's New Zealand heritage. The Tree Runner NZ (
About Allbirds, Inc.
Allbirds is a global modern lifestyle footwear brand, founded in 2015 with a commitment to make better things in a better way. That commitment inspired the company’s first product, the now iconic Wool Runner; and today, inspires a growing assortment of products known for superior comfort. Allbirds designs its products to be materially different by turning away from convention toward nature’s inspiration with materials like Merino wool, tree fiber and sugarcane. For more information, please visit www.allbirds.com.
Contact
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