BloomZ Announces Business Alliance with M-NEXT Holdings Co., Ltd. to Drive Affiliated Talent Growth and Fuel Store Foot Traffic
BloomZ (NASDAQ:BLMZ), a Japanese entertainment company specializing in VTuber and voice actor management, has announced a strategic business alliance with M-NEXT Holdings, owner of trading card retailer "Ryusei no Arashi". The partnership aims to create interactive customer experiences by combining BloomZ's VTuber and sound production expertise with M-NEXT's retail operations.
The collaboration includes: joint planning of experiential events and limited-edition products, monthly promotional campaigns featuring BloomZ's talent, and strategic support for Ryusei no Arashi's international expansion. The initiative will feature in-store event spaces designed like open-concept radio studios to host live, interactive events with BloomZ's VTubers and voice actors.
BloomZ (NASDAQ:BLMZ), un'azienda giapponese specializzata nella gestione di VTuber e doppiatori, ha annunciato una collaborazione strategica con M-NEXT Holdings, proprietaria del rivenditore di carte da gioco "Ryusei no Arashi". La partnership punta a creare esperienze interattive per i clienti, unendo l'expertise di BloomZ nella produzione di VTuber e suoni con le operazioni di vendita al dettaglio di M-NEXT.
La collaborazione prevede: la pianificazione congiunta di eventi esperienziali e prodotti in edizione limitata, campagne promozionali mensili con i talenti di BloomZ e un supporto strategico per l'espansione internazionale di Ryusei no Arashi. L'iniziativa includerà spazi per eventi in negozio progettati come studi radiofonici open-concept per ospitare eventi dal vivo e interattivi con VTuber e doppiatori di BloomZ.
BloomZ (NASDAQ:BLMZ), una empresa japonesa de entretenimiento especializada en la gestión de VTubers y actores de voz, ha anunciado una alianza estratégica con M-NEXT Holdings, propietaria de la tienda de cartas coleccionables "Ryusei no Arashi". La colaboración busca crear experiencias interactivas para los clientes combinando la experiencia en producción de VTubers y sonido de BloomZ con las operaciones minoristas de M-NEXT.
La asociación incluye: planificación conjunta de eventos experienciales y productos de edición limitada, campañas promocionales mensuales con talentos de BloomZ y apoyo estratégico para la expansión internacional de Ryusei no Arashi. La iniciativa contará con espacios para eventos en la tienda diseñados como estudios de radio abiertos para albergar eventos en vivo e interactivos con los VTubers y actores de voz de BloomZ.
BloomZ (NASDAQ:BLMZ)는 VTuber 및 성우 관리에 특화된 일본 엔터테인먼트 회사로, 트레이딩 카드 소매업체 "Ryusei no Arashi"의 소유주인 M-NEXT Holdings와 전략적 사업 제휴를 발표했습니다. 이번 파트너십은 BloomZ의 VTuber 및 사운드 제작 전문성과 M-NEXT의 소매 운영을 결합하여 인터랙티브한 고객 경험을 창출하는 것을 목표로 합니다.
협력 내용에는 체험형 이벤트 및 한정판 상품 공동 기획, BloomZ 소속 인재를 활용한 월간 프로모션 캠페인, Ryusei no Arashi의 해외 진출을 위한 전략적 지원이 포함됩니다. 이 이니셔티브는 오픈 콘셉트 라디오 스튜디오처럼 설계된 매장 내 이벤트 공간에서 BloomZ의 VTuber 및 성우와 함께하는 라이브 인터랙티브 이벤트를 개최할 예정입니다.
BloomZ (NASDAQ:BLMZ), une entreprise japonaise de divertissement spécialisée dans la gestion de VTubers et d'acteurs vocaux, a annoncé une alliance stratégique avec M-NEXT Holdings, propriétaire du détaillant de cartes à collectionner "Ryusei no Arashi". Ce partenariat vise à créer des expériences client interactives en combinant l'expertise de BloomZ en production de VTubers et de sons avec les opérations de vente au détail de M-NEXT.
La collaboration comprend : la planification conjointe d'événements expérientiels et de produits en édition limitée, des campagnes promotionnelles mensuelles mettant en avant les talents de BloomZ, ainsi qu'un soutien stratégique pour l'expansion internationale de Ryusei no Arashi. L'initiative proposera des espaces événementiels en magasin conçus comme des studios radio à concept ouvert pour accueillir des événements en direct et interactifs avec les VTubers et acteurs vocaux de BloomZ.
BloomZ (NASDAQ:BLMZ), ein japanisches Unterhaltungsunternehmen, das sich auf das Management von VTubern und Synchronsprechern spezialisiert hat, hat eine strategische Geschäftsallianz mit M-NEXT Holdings, Eigentümer des Sammelkartenhändlers "Ryusei no Arashi", angekündigt. Die Partnerschaft zielt darauf ab, interaktive Kundenerlebnisse zu schaffen, indem BloomZs Expertise in VTuber- und Soundproduktion mit den Einzelhandelsaktivitäten von M-NEXT kombiniert wird.
Die Zusammenarbeit umfasst: gemeinsame Planung von Erlebnisveranstaltungen und limitierten Produkten, monatliche Werbekampagnen mit Talenten von BloomZ sowie strategische Unterstützung für die internationale Expansion von Ryusei no Arashi. Die Initiative beinhaltet Eventflächen im Geschäft, die wie offene Radiostudios gestaltet sind, um Live-Interaktive Events mit VTubern und Synchronsprechern von BloomZ auszurichten.
- Partnership enables BloomZ to expand its talent exposure through physical retail presence
- Potential for international expansion and global market opportunities
- Creation of new revenue streams through joint events and limited-edition products
- Enhanced fan engagement through in-person interactions at retail locations
- None.
Insights
BloomZ's alliance with M-NEXT creates mutual growth opportunities through talent-driven retail experiences and potential international expansion.
BloomZ's partnership with M-NEXT Holdings represents a strategic expansion of its talent management ecosystem into physical retail spaces. By installing open-concept radio studio-like event spaces in M-NEXT's "Ryusei no Arashi" trading card stores, BloomZ creates new monetization and exposure channels for its VTubers and voice actors while helping drive retail foot traffic.
The collaboration focuses on three key areas:
- Joint experiential events and limited-edition product sales
- Monthly promotional campaigns featuring BloomZ talent
- Strategic planning for international expansion of physical retail locations
This alliance follows a familiar entertainment industry pattern of leveraging intellectual property and talent across multiple channels. For BloomZ, the arrangement provides tangible real-world engagement opportunities for its primarily digital talent roster, potentially broadening their appeal beyond current audiences. For M-NEXT, the partnership injects fresh entertainment value into their retail environment, potentially attracting new customer segments.
The mention of international expansion signals ambition beyond the Japanese market, suggesting BloomZ sees potential to capitalize on growing global interest in Japanese pop culture and entertainment. While no financial terms were disclosed, the partnership structure focuses on mutual growth rather than immediate revenue exchange, indicating both companies are prioritizing long-term strategic value over short-term financial gains.
TOKYO, JAPAN / ACCESS Newswire / May 22, 2025 / BloomZ Inc. (NASDAQ:BLMZ) ("BloomZ" or the "Company"), a Japanese audio production, VTuber, entertainment, and voice actor management company, announced a business alliance with M-NEXT Holdings Co., Ltd. ("M-NEXT"), the parent company of O&A Co., Ltd. which operates the renowned trading card specialty shop "Ryusei no Arashi" in Japan.
Through this business alliance, BloomZ and M-NEXT will collaborate to create new, interactive customer entertainment experiences by combining BloomZ's planning and production expertise developed through its VTuber and sound production business, with M-NEXT's retail store operations expertise. As part of this initiative, BloomZ plans to leverage its affiliated VTubers and voice actors to explore development of in-store event spaces modeled after open-concept radio studios. These spaces will host live, interactive events designed to deepen fan engagement and drive foot traffic at the "Ryusei no Arashi" stores.
Key areas of cooperation include:
Joint planning and sales of experiential events and limited-edition products at the "Ryusei no Arashi" stores to increase customer foot traffic
Joint execution of monthly promotional campaign at "Ryusei no Arashi" stores, leveraging BloomZ's affiliated VTubers and voice actors
Strategic planning and support for the overseas expansion of "Ryusei no Arashi" physical retail locations
Ryoshin Nakade, Co-CEO of BloomZ, commented: "This business alliance is a mutually beneficial partnership for both companies, as BloomZ will leverage our affiliated VTubers and voice actor talent to create unique events, promotional campaigns, and customer entertainment experiences. These initiatives will not only help our talent grow their fan base through in-person interactions but also drive foot traffic to the "Ryusei no Arashi" stores. International expansion will be one of our long-term goals of this partnership. Since stepping into my role as co-CEO, we've received a growing number of international businesses and investor inquiries, which we intend to leverage in support of this initiative. International expansion will also allow our talent to host these events on a global scale to further increase their fan base."
Hideyuki Mori, Representative Director of M-NEXT Holdings Co., Ltd., commented:"Through our partnership with BloomZ, we are pleased to create new customer-focused experiences at our stores while exploring overseas expansion opportunities of 'Ryusei no Arashi.' This collaboration will generate new business opportunities in global markets and drive further mutual growth for both organizations."
About BloomZ Inc.
BloomZ Inc. is a holding company headquartered in the Cayman Islands, operating BloomZ Japan in Japan. BloomZ Japan is engaged in sound production for anime and games, as well as the management, training, and promotion of voice actors and VTubers. In recent years, it has also focused on developing and promoting next-generation entertainment businesses.
About M-NEXT Holdings Co., Ltd.
M-NEXT Holdings Co., Ltd. is a company specializing in the card and hobby sectors. It owns O&A Co., Ltd., which operates the trading card shop "Ryusei no Arashi." Leveraging its nationwide store network and expertise in hosting real events, the company is pursuing business diversification and overseas expansion through strategic alliances.
Cautionary Note Regarding Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act and other securities laws. Words such as "will," "expects," "anticipates," "aims," "intends," "plans," "believes," "seeks," "estimates" and similar expressions or variations of such words are intended to identify forward-looking statements. Forward-looking statements are not historical facts, and are based upon management's current expectations, beliefs and projections, many of which, by their nature, are inherently uncertain. Such expectations, beliefs and projections are expressed in good faith. However, there can be no assurance that management's expectations, beliefs and projections will be achieved, and actual results may differ materially from what is expressed in or indicated by the forward-looking statements. Forward-looking statements are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in the forward-looking statements. For a more detailed description of the risks and uncertainties affecting the Company, reference is made to the Company's reports filed from time to time with the U.S. Securities and Exchange Commission. Forward-looking statements speak only as of the date the statements are made. The Company assumes no obligation to update forward-looking statements to reflect actual results, subsequent events or circumstances, changes in assumptions or changes in other factors affecting forward-looking information except to the extent required by applicable securities laws. If the Company does update one or more forward-looking statements, no inference should be drawn that the Company will make additional updates with respect thereto or with respect to other forward-looking statements. References and links to websites have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release.
BloomZ Investor Contact
John Yi and Steven Shinmachi
Gateway Group, Inc.
949-574-3860
Email: bloomz@gateway-grp.com
SOURCE: BloomZ
View the original press release on ACCESS Newswire
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