Harrison Global Initiates Due Diligence on Myth Korea Inc. to Launch Physical Pop Culture Experiential Lifestyle Retail Store in South Korea
Rhea-AI Summary
Harrison Global Holdings (NASDAQ:BLMZ) has announced plans to invest in and partner with Myth Korea Inc. to develop a pop culture lifestyle and experiential retail store in Busan, South Korea. The initiative builds on Harrison Global's existing alliance with M-NEXT Holdings, which operates the Japanese trading card retail chain "Ryusei no Arashi".
The company began due diligence in July 2025 on Myth Korea Inc. The planned store will combine character merchandise, trading cards, interactive events, and immersive entertainment experiences, creating a hybrid retail environment that merges digital content with in-person fan interactions. This expansion represents Harrison Global's strategic move to grow its presence in South Korea while leveraging M-NEXT's retail expertise.
Positive
- Strategic expansion into South Korean market through retail presence
- Leveraging proven retail model from successful Japanese chain Ryusei no Arashi
- Creation of new revenue stream through hybrid retail-entertainment concept
- Enhanced regional exposure for Harrison Global's VTuber and voice talent
Negative
- Significant investment required for physical retail expansion
- Execution risks in new geographic market
- Dependence on third-party partnerships for implementation
News Market Reaction – BLMZ
In the trading session that priced this news, BLMZ gained 6.03%, reflecting a notable positive market reaction. Argus tracked a peak move of +23.3% during that session. Argus tracked a trough of -14.5% from its starting point during tracking. Our momentum scanner triggered 37 alerts that day, indicating elevated trading interest and price volatility.
Data tracked by StockTitan Argus on the day of publication.
AI-generated analysis. How Rhea-AI works. Not financial advice.
TOKYO, JP / ACCESS Newswire / July 16, 2025 / Harrison Global Holdings Inc. (NASDAQ:BLMZ) ("Harrison Global" or the "Company"), a Japanese audio production, VTuber, entertainment, and voice actor management company, announced its intention to invest in and form a strategic partnership with Myth Korea Inc., a newly established South Korean company developing a pop culture lifestyle and experiential retail store, in collaboration with M-NEXT Holdings Co., Ltd. ("M-NEXT").
This initiative builds on the Company's previously announced business alliance with M-NEXT, the parent company of O&A Co., Ltd., which operates the renowned Japanese trading card retail chain "Ryusei no Arashi." Through this business alliance, Harrison Global aims to leverage M-NEXT's extensive experience in brick-and-motor retail, fan engagement, and experiential store development in Japan, and integrate it with its core strengths in VTuber and voice actor management, audio production, and live content creation. Together, the companies plan to establish a new pop culture lifestyle and experiential retail concept in Busan, South Korea, modeled after the successful "Ryusei no Arashi" format.
Harrison Global began due diligence on Myth Korea Inc. in July 2025 and, upon completion, intends to proceed with its investment and partnership to launch the physical retail location. The planned store will feature a dynamic, hybrid environment combining character merchandise, trading cards, interactive event areas, and immersive entertainment experiences. Designed as a next-generation retail destination, the store will merge digital content with in-person fan interactions, creating a unique pop culture retail experience.
"We're pleased to take the next step in our strategic business alliance with M-NEXT through this planned partnership opportunity with Myth Korea Inc.," said Harrison Global co-CEO Ryoshin Nakade. "While our collaboration with M-NEXT focuses on expanding the reach and engagement of our affiliated talent within Japan, this new initiative with Myth Korea Inc. marks a key move toward growing our presence in South Korea. It's a mutually beneficial partnership - our talent gains access to a broader regional audience, while Myth Korea Inc. can draw on our business alliance with M-NEXT to bring a proven experiential retail model to Busan. This new store will blend digital and physical entertainment, creating an exciting cultural hub where fans can connect and engage."
About Harrison Global Holdings Inc.
Harrison Global Holdings Inc. (formerly BloomZ Inc.) is a holding company headquartered in the Cayman Islands, operating BloomZ Japan in Japan. BloomZ Japan is engaged in sound production for anime and games, as well as the management, training, and promotion of voice actors and VTubers. In recent years, it has also focused on developing and promoting next-generation entertainment businesses.
Cautionary Note Regarding Forward-Looking Statements
This press release contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act and other securities laws. Words such as "will," "expects," "anticipates," "aims," "intends," "plans," "believes," "seeks," "estimates" and similar expressions or variations of such words are intended to identify forward-looking statements. Forward-looking statements are not historical facts, and are based upon management's current expectations, beliefs and projections, many of which, by their nature, are inherently uncertain. Such expectations, beliefs and projections are expressed in good faith. However, there can be no assurance that management's expectations, beliefs and projections will be achieved, and actual results may differ materially from what is expressed in or indicated by the forward-looking statements. Forward-looking statements are subject to risks and uncertainties that could cause actual performance or results to differ materially from those expressed in the forward-looking statements. For a more detailed description of the risks and uncertainties affecting the Company, reference is made to the Company's reports filed from time to time with the U.S. Securities and Exchange Commission. Forward-looking statements speak only as of the date the statements are made. The Company assumes no obligation to update forward-looking statements to reflect actual results, subsequent events or circumstances, changes in assumptions or changes in other factors affecting forward-looking information except to the extent required by applicable securities laws. If the Company does update one or more forward-looking statements, no inference should be drawn that the Company will make additional updates with respect thereto or with respect to other forward-looking statements. References and links to websites have been provided as a convenience, and the information contained on such websites is not incorporated by reference into this press release.
Harrison Global Holdings Inc. Investor Contact
John Yi and Steven Shinmachi
Gateway Group, Inc.
949-574-3860
Email: bloomz@gateway-grp.com
SOURCE: Harrison Global Holdings Inc.
View the original press release on ACCESS Newswire