Chanson International Holding Deepens Tourism Market Footprint with New Stores in Urumqi Grand Bazaar and Kashgar Old City
Chanson International Holding (Nasdaq: CHSN) has announced the opening of two new stores in key tourist destinations in Xinjiang, China: the International Grand Bazaar in Urumqi and the historic Old City of Kashgar.
The Urumqi Grand Bazaar location features traditional kiln-fired ovens and is positioned to capitalize on the venue's high visitor traffic. The Kashgar Old City store, located in the central commercial district, blends modern baking elements while preserving local architectural integrity. Both stores will offer Chanson's classic products alongside new regional specialties inspired by local traditions.
CEO Gang Li emphasized that the expansion aligns with Xinjiang's emergence as one of China's fastest-growing tourism markets, particularly following the launch of Tianshan International Airport. The company plans to continue exploring opportunities in premier tourist destinations across China.
Chanson International Holding (Nasdaq: CHSN) ha annunciato l'apertura di due nuovi negozi in importanti destinazioni turistiche dello Xinjiang, Cina: il Gran Bazar Internazionale di Urumqi e la storica Città Vecchia di Kashgar.
La sede del Gran Bazar di Urumqi presenta forni tradizionali a legna ed è strategicamente posizionata per sfruttare l'elevato flusso di visitatori del luogo. Il negozio nella Città Vecchia di Kashgar, situato nel distretto commerciale centrale, combina elementi di panificazione moderna mantenendo l'integrità architettonica locale. Entrambi i punti vendita offriranno i prodotti classici di Chanson insieme a nuove specialità regionali ispirate alle tradizioni locali.
Il CEO Gang Li ha sottolineato che l'espansione è in linea con la crescita dello Xinjiang come uno dei mercati turistici in più rapida espansione in Cina, specialmente dopo l'apertura dell'Aeroporto Internazionale di Tianshan. L'azienda intende continuare a esplorare opportunità nelle principali destinazioni turistiche in tutta la Cina.
Chanson International Holding (Nasdaq: CHSN) ha anunciado la apertura de dos nuevas tiendas en destinos turísticos clave de Xinjiang, China: el Gran Bazar Internacional en Urumqi y la histórica Ciudad Vieja de Kashgar.
La ubicación del Gran Bazar de Urumqi cuenta con hornos tradicionales de leña y está situada para aprovechar el alto flujo de visitantes del lugar. La tienda en la Ciudad Vieja de Kashgar, ubicada en el distrito comercial central, combina elementos modernos de panadería mientras conserva la integridad arquitectónica local. Ambas tiendas ofrecerán los productos clásicos de Chanson junto con nuevas especialidades regionales inspiradas en las tradiciones locales.
El CEO Gang Li enfatizó que esta expansión está alineada con el surgimiento de Xinjiang como uno de los mercados turísticos de más rápido crecimiento en China, especialmente tras la apertura del Aeropuerto Internacional de Tianshan. La compañía planea seguir explorando oportunidades en destinos turísticos destacados en toda China.
Chanson International Holding (나스닥: CHSN)은 중국 신장 지역의 주요 관광지인 우루무치 국제 그랜드 바자르와 역사적인 카슈가르 구시가지에 두 개의 신규 매장을 오픈했다고 발표했습니다.
우루무치 그랜드 바자르 매장은 전통 가마 오븐을 갖추고 있으며, 높은 방문객 수를 활용할 수 있는 위치에 자리잡고 있습니다. 카슈가르 구시가지 매장은 중심 상업 지구에 위치해 있으며, 지역 건축 양식을 보존하면서 현대적인 제빵 요소를 접목했습니다. 두 매장 모두 Chanson의 전통 제품과 함께 현지 전통에서 영감을 받은 새로운 지역 특산품을 제공합니다.
CEO 강 리는 이번 확장이 천산 국제공항 개항 이후 신장이 중국에서 가장 빠르게 성장하는 관광 시장 중 하나로 떠오르고 있는 것과 부합한다고 강조했습니다. 회사는 중국 전역의 주요 관광지에서 기회를 계속 모색할 계획입니다.
Chanson International Holding (Nasdaq : CHSN) a annoncé l'ouverture de deux nouveaux magasins dans des destinations touristiques clés du Xinjiang, en Chine : le Grand Bazar International d'Urumqi et la vieille ville historique de Kashgar.
Le magasin du Grand Bazar d'Urumqi dispose de fours traditionnels à bois et est situé de manière à profiter du fort trafic touristique du site. Le magasin de la vieille ville de Kashgar, situé dans le quartier commercial central, allie des éléments modernes de boulangerie tout en préservant l'intégrité architecturale locale. Les deux magasins proposeront les produits classiques de Chanson ainsi que de nouvelles spécialités régionales inspirées des traditions locales.
Le PDG Gang Li a souligné que cette expansion s'inscrit dans le contexte de l'émergence du Xinjiang comme l'un des marchés touristiques à la croissance la plus rapide en Chine, notamment après l'ouverture de l'aéroport international de Tianshan. L'entreprise prévoit de continuer à explorer des opportunités dans les principales destinations touristiques à travers la Chine.
Chanson International Holding (Nasdaq: CHSN) hat die Eröffnung von zwei neuen Geschäften an wichtigen Touristenstandorten in Xinjiang, China, bekannt gegeben: dem Internationalen Großen Basar in Urumqi und der historischen Altstadt von Kashgar.
Der Standort im Großen Basar von Urumqi verfügt über traditionelle holzgefeuerte Öfen und ist strategisch so positioniert, dass er vom hohen Besucheraufkommen profitiert. Das Geschäft in der Altstadt von Kashgar, im zentralen Geschäftsviertel gelegen, verbindet moderne Backelemente mit der Bewahrung der lokalen architektonischen Integrität. Beide Geschäfte bieten Chanons klassische Produkte sowie neue regionale Spezialitäten, die von lokalen Traditionen inspiriert sind.
CEO Gang Li betonte, dass die Expansion im Einklang mit Xinjiangs Aufstieg als einer der am schnellsten wachsenden Tourismusmärkte Chinas steht, insbesondere nach der Eröffnung des Tianshan International Airport. Das Unternehmen plant, weiterhin Chancen in erstklassigen Touristenzielen in ganz China zu erkunden.
- Strategic expansion into high-traffic tourist destinations in Xinjiang
- Entry into one of China's fastest-growing tourism markets
- Introduction of new regional specialty products to capture local market
- None.
URUMQI, China, July 22, 2025 (GLOBE NEWSWIRE) -- Chanson International Holding (Nasdaq: CHSN) (the “Company” or “Chanson”), a provider of bakery, seasonal, and beverage products through its chain stores in China and the United States, today announced the opening of two new stores in Xinjiang’s most iconic tourist destinations: the International Grand Bazaar in Urumqi and the historic Old City of Kashgar. These new openings mark a significant milestone in Chanson’s ongoing strategy to integrate culinary excellence with cultural tourism, deepening the brand’s presence in tourist destinations in Xingjiang.
Strategically situated in the heart of Urumqi’s International Grand Bazaar or Urumqi Grand Bazaar—a representation of regional heritage that recently recorded a high single-day peak of visitors—the new store features traditional kiln-fired ovens, offering customers an artisanal baking experience. The store is designed to fit into vibrant and multicultural atmosphere of the Urumqi Grand Bazaar, seamlessly blending modern culinary experiences with its distinctive architectural and cultural identity.
The other new store, the Kashgar Old City store, is located in the central commercial district of the Old City of Kashgar, which is known for its historical significance and rich cultural legacy. The store’s design preserves the architectural integrity of the surrounding area while incorporating modern baking elements, creating a refined environment where customers may enjoy Chanson’s signature offerings amidst the ambiance of one of China’s most iconic heritage destinations.
Chanson’s commitment to innovation and quality remains at the core of its operations. In addition to its classic selection of offerings, the new stores will launch new regional specialties inspired by local ingredients and traditions. A series of limited-time offers and promotional activities will accompany the openings, designed to attract and encourage tourists to visit, taste, and shop.
Mr. Gang Li, Chairman of the Board of Directors and Chief Executive Officer of Chanson, commented, “As Xinjiang has emerged as among China’s fastest-growing tourism markets and with the recent launch of Tianshan International Airport, we anticipate increasing demand for elevated food experiences in key scenic destinations. Our new openings in Urumqi Grand Bazaar and Kashgar Old City reflects our belief that high-quality bakery products can enhance the travel experience. We are proud to contribute to the cultural and commercial vibrancy of these iconic regions.”
Mr. Li continued, “Looking ahead, Chanson plans to continue to explore strategic opportunities in premier tourist destinations across China. We are striving to establish ourselves as a benchmark for premium bakery and café experiences in the travel and leisure industry. Through strategic expansion and product innovation, we remain focused on driving sustainable growth and creating enduring value for our shareholders.”
About Chanson International Holding
Founded in 2009, Chanson International Holding is a provider of bakery, seasonal, and beverage products through its chain stores in China and the United States. Headquartered in Urumqi, China, Chanson directly operates stores in Xinjiang, China and New York, United States. Chanson currently manages 60 stores in China, and 3 stores in New York City while selling on digital platforms and third-party online food ordering platforms. Chanson offers not only packaged bakery products but also made-in-store pastries and eat-in services, serving freshly prepared bakery products and extensive beverage products. Chanson aims to make healthy, nutritious, and ready-to-eat food through advanced facilities based on in-depth industry research, while creating a comfortable and distinguishable store environment for customers. Chanson’s dedicated and highly-experienced product development teams constantly create new products that reflect market trends to meet customer demand. For more information, please visit the Company’s website: http://ir.chanson-international.net/.
Forward-Looking Statements
Certain statements in this announcement are forward-looking statements, including, but not limited to, the Company’s proposed offering. These forward-looking statements involve known and unknown risks and uncertainties and are based on current expectations and projections about future events and financial trends that the Company believes may affect its financial condition, results of operations, business strategy and financial needs. Investors can find many (but not all) of these statements by the use of words such as “approximates,” “believes,” “hopes,” “expects,” “anticipates,” “estimates,” “projects,” “intends,” “plans,” “will,” “would,” “should,” “could,” “may” or other similar expressions. The Company undertakes no obligation to update or revise publicly any forward-looking statements to reflect subsequent occurring events or circumstances, or changes in its expectations, except as may be required by law. Although the Company believes that the expectations expressed in these forward-looking statements are reasonable, it cannot assure you that such expectations will turn out to be correct, and the Company cautions investors that actual results may differ materially from the anticipated results and encourages investors to review other factors that may affect its future results in the Company’s registration statement and other filings with the SEC.
For investor and media inquiries, please contact:
Chanson International Holding
Investor Relations Department
Email: IR@chansoninternational.com
Ascent Investor Relations LLC
Tina Xiao
Phone: +1-646-932-7242
Email: investors@ascent-ir.com
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